Amazon Cuts Affiliate Commission Fees for Certain Product Categories

Some publishers already reeling from lost revenue as a result of the COVID-19 pandemic are about to take another hit. Amazon says it will soon drastically reduce the commission rates of its affiliate marketing program—the cut of sales it rewards to participating websites that drive customers to purchase one of its products using a unique URL—across several categories. Updates to the Amazon Associates operating agreement reveal that, beginning Tuesday, April 21st, several product categories that previously were on the more lucrative end of the program for affiliates will see commission rates cut by as much as 60%. Commission rates on products in the furniture, home, or lawn and garden categories, for example, will be cut from 8% down to just 3%. Lower commission categories such as various electronics, as well as other specific categories like kitchen and jewelry, will apparently remain unchanged. We've put together a summary of the changes below, using rates pulled from the operating agreement as well as the update. CNBC.com—which got a hold of an announcement emailed to Amazon Associates members that makes no mention of any particular reason behind the rate reductions—reports that an Amazon rep declined to comment on whether the changes were related to the COVID-19 pandemic. A screenshotted email shared on an online forum for members of Amazon's affiliate program, purportedly sent from an Amazon rep, said the rate changes are "not related to current events." While it's... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-04-15 01:15:20 UTC ]

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Publishers Are Reinvesting in the ‘Lean-Back’ Experience of Print Magazines

Despite flipping the “digital-only” switch on many titles, major publishers continue to launch new publications – and reinvest in existing ones – with a heightened focus on paper quality, editorial value, and the luxuries of print. Execs from Meredith, Hearst Autos, and Bonnier Media discuss how... Continue reading at Publishing Executive

[ Publishing Executive | 2020-02-20 22:40:45 UTC ]
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Open letter calls for China to release bookseller Gui Minhai

Publisher Eva Bonnier and author David Lagercrantz are among the signatories of an open letter calling for the release of Gui Minhai, a bookseller imprisoned in China. Continue reading at The Bookseller

[ The Bookseller | 2020-02-20 16:34:50 UTC ]
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Heather Morris signs new two-book deal with Manilla Press

New Bonnier Books UK imprint Manilla Press is publishing the first work of non-fiction by The Tattooist of Auschwitz (Zaffre) author Heather Morris in a new two-book deal. Continue reading at The Bookseller

[ The Bookseller | 2020-02-20 15:35:55 UTC ]
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Arizent Closes Two Titles Amid Relaunch | News & Notes

Arizent, the B2B media and events firm previously known as SourceMedia, has closed two of its 19 publications as it concentrates its focus on the financial services space after unveiling a new corporate branding in January. Health Data Management, a 27-year-old brand which included a quarterly... Continue reading at Folio Magazine

[ Folio Magazine | 2020-02-20 12:54:41 UTC ]
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Bonnier Books UK announces promotions in non-fiction team

Bonnier Books UK has announced promotions for Ciara Lloyd, Beth Eynon and Madiya Altaf in its non-fiction team. Continue reading at The Bookseller

[ The Bookseller | 2020-02-19 15:27:11 UTC ]
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Promotions for McKeown and Dumughn in Bonnier Books UK marketing team

Bonnier Books UK has made two promotions within its adult trade marketing team, promoting Zaffre and Manilla Press marketing director Stephen Dumughn to the newly created role of adult trade marketing director, while making Felice McKeown, head of fiction digital marketing, its new campaigns... Continue reading at The Bookseller

[ The Bookseller | 2020-02-17 21:03:18 UTC ]
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Ditch your kids’ garish plastic plates for these eco-friendly alternatives

Meet Miniware, the eco-friendly (and sharply designed) alternative to plastic cups and dishes. My mother’s set of Corelle dishes has lasted her more than 22 years. We have a china set that’s been passed down generation by generation in my family. So why do we treat kids’ dinnerware like a... Continue reading at Fast Company

[ Fast Company | 2020-02-17 07:00:30 UTC ]
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Hearst Autos Nabs Popular Science EIC Joe Brown | People on the Move

[caption id="attachment_141881" align="alignright" width="150"] Joe Brown[/caption] Hearst Magazines has hired Joe Brown as group editorial director of its Hearst Autos division, which includes Car and Driver, Road & Track and Autoweek, among other titles, starting March 2. Brown moves to... Continue reading at Folio Magazine

[ Folio Magazine | 2020-02-13 19:39:00 UTC ]
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Bonnier's Willocks and Poilblanc to join Welbeck

Bonnier Books UK’s Angie Willocks and Nico Poilblanc are following James Horobin to Welbeck as sales directors. Continue reading at The Bookseller

[ The Bookseller | 2020-02-13 18:50:01 UTC ]
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Hearst Alum Kate Kelly Smith Joins Sandow | People on the Move

[caption id="attachment_176505" align="alignright" width="150"] Kate Kelly Smith[/caption] Shelter magazines veteran Kate Kelly Smith has been appointed executive VP and managing director of Luxe Interiors + Design and chief sales officer for parent company Sandow's design media brands. The... Continue reading at Folio Magazine

[ Folio Magazine | 2020-01-23 20:20:03 UTC ]
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How Hearst is building an ‘experiences’ business

Aimed at growing consumer revenue, Hearst's new experiential division will work to build deeper relationships with readers by creating events that enthusiasts will be tempted to pay for. The post How Hearst is building an ‘experiences’ business appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-01-21 05:00:50 UTC ]
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How Bonnier is playing for consumer revenue in 2020

Popular Science is launching a line of toys, a product category that tends to have royalty rates as high as 8% to 18% of retail sales. The post How Bonnier is playing for consumer revenue in 2020 appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-01-20 05:01:59 UTC ]
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Glenda Bailey Exits Harper’s Bazaar | People on the Move

[caption id="attachment_176301" align="alignright" width="150"] Glenda Bailey[/caption] Glenda Bailey is stepping down as editor-in-chief of Harper’s Bazaar, ending a 19-year run, Hearst president and CEO Steven Swartz and Hearst Magazines president Troy Young announced Wednesday. She will... Continue reading at Folio Magazine

[ Folio Magazine | 2020-01-16 18:27:21 UTC ]
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Glenda Bailey Steps Down at Harper’s Bazaar | People on the Move

[caption id="attachment_176301" align="alignright" width="150"] Glenda Bailey[/caption] Glenda Bailey is stepping down as editor-in-chief of Harper’s Bazaar, ending a 19-year run, Hearst president and CEO Steven Swartz and Hearst Magazines president Troy Young announced Wednesday. She will... Continue reading at Folio Magazine

[ Folio Magazine | 2020-01-16 18:27:21 UTC ]
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M&A Update: Wainscot Acquires Two B2B Mags from Scranton Gillette

New Jersey-based Wainscot Media announced this week that it has acquired a pair of B2B healthcare industry magazines from Scranton Gillette Communications for an undisclosed sum. The 8x frequency Imaging Technology News and bimonthly Diagnostic and Interventional Cardiology, both of which trace... Continue reading at Folio Magazine

[ Folio Magazine | 2020-01-14 19:19:58 UTC ]
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Forbes Announces New Digital Leadership | People on the Move

[caption id="attachment_176235" align="alignright" width="150"] Nina Gould[/caption] On Thursday, Forbes announced the promotions of Nina Gould (formerly VP of product) to chief product office and Vadim Supitskiy (formerly SVP, engineering) to chief technology officer. Both veterans of the... Continue reading at Folio Magazine

[ Folio Magazine | 2020-01-09 20:03:07 UTC ]
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Forecast 2020: Publishing Trends to Watch For

2019 was a year full of ups and downs. It was neither a good nor bad year. However, many of the events, people and trends we reported on set the stage for 2020. For the past three years I have attempted to take my best stab at what we should expect in the months ahead, as we continue to push... Continue reading at Folio Magazine

[ Folio Magazine | 2020-01-09 15:58:19 UTC ]
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Big Reveal: Here’s the first cover of Drew and Jonathan Scott’s new magazine

Ad Age’s At the Newsstand spotlights notable ad-supported print media available soon near you. Meredith Corporation this morning did a big reveal: It released the cover of ... Reveal, the inaugural issue of its glossy collaboration with Drew and Jonathan Scott of HGTV “Property Brothers”... Continue reading at Advertising Age

[ Advertising Age | 2020-01-08 18:04:35 UTC ]
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New fronts will open in the media union wars in 2020

In 2019, the organizing wave that began rising in 2018 crested, with employees at digital publishers including Quartz, BuzzFeed News, Wirecutter and The Ringer and legacy media companies such as Hearst and NBC News all organizing. Over the past five years, the ranks of the Writers Guild of... Continue reading at Digiday

[ Digiday | 2020-01-02 05:01:11 UTC ]
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How Bonnier is Finding Success with Branded Content

Amid a declining demand for display advertising and a rise in the use of ad blockers, many publishers turned to Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-12-20 16:09:39 UTC ]
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