All the Magazine Brands That Moved Away From Print This Year

It's a tumultuous time in the media industry, and this year saw multiple publications change ownership and some--including, most recently, conservative magazine The Weekly Standard--shutter operations entirely. So it perhaps came as no surprise when a number of brands across three leading magazine publishers announced they would be more or less eliminating their print products.... Continue reading at 'AdWeek'

[ AdWeek | 2018-12-27 00:00:00 UTC ]

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If Magazine Brands Are So Valuable, Why Are There So Many Non-Branded Offshoots?

Publishers take deeper dives into targeted topics, looking to appeal to millennials, expand ad inventory, and drive names into their databases. The post If Magazine Brands Are So Valuable, Why Are There So Many Non-Branded Offshoots? appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-06-24 00:00:00 UTC ]
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BPA Aims to Measure Print Engagement with New “Shoppability” Report

The ways in which audiences—and advertisers—interact with magazine brands are changing, and engagement and affinity are key. The post BPA Aims to Measure Print Engagement with New “Shoppability” Report appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-03-01 00:00:00 UTC ]
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At AMMC 2016, A New Confidence in the Air For Large Magazine Media Brands

There was a kind of cockiness in the air at the AMMC this week, based on a growing realization that magazine brands are really, really good at creating world-class content. The post At AMMC 2016, A New Confidence in the Air For Large Magazine Media Brands appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-02-05 00:00:00 UTC ]
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This Was the Year the Media Started Doubting the Web

As ad-blockers made publishers doubt the web, the media industry has become dependent on Facebook, Twitter, and Apple to reach readers. The post This Was the Year the Media Started Doubting the Web appeared first on WIRED. Continue reading at Wired

[ Wired | 2015-12-28 00:00:00 UTC ]
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Six Insights into Future Trends in Digital Publishing

Nobody knows what the future of the media industry will look like - we can only extrapolate from its current state and hope nothing too disruptive ruins our bets in the meantime.   To help us make those bets, TheMediaBriefing recently hosted the ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-30 00:00:00 UTC ]
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The Growing Importance Of Ad Viewability

Video is increasingly becoming part of the stock-in-trade for traditional publishers like The New York Times. Now, pure plays in the new media industry, including BuzzFeed, Vice Media and Huffington Post, are, as The Wall Street Journa ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-23 00:00:00 UTC ]
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Crowdfunding Journalism to Confront the Media Industry's 'Huge Problem'

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[ Editor & Publisher | 2015-09-23 00:00:00 UTC ]
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Magazine Social Engagement in Three Charts

Socail engagements were healthy for magazine brands in September across Facebook, Twitter, Google+ and Instagram, especially when it came to epicurean, shelter/home and pop culture & celebrity interests. This, according to data compiled in sister publication min, using True Social Metrics,... Continue reading at Folio Magazine

[ Folio Magazine | 2014-10-27 00:00:00 UTC ]
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The FOLIO: 100

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[ Folio Magazine | 2014-10-23 00:00:00 UTC ]
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MPA Subs Audience Data for Ad Pages

Ad pages are gone and in their place, the MPA has released collection of audience data for magazine brands across the industry. The new initiative, Magazine Media 360, changes the narrative from one of consistent declines—ad pages were down in each of the last 4 years, according to t Continue reading at Folio Magazine

[ Folio Magazine | 2014-09-30 00:00:00 UTC ]
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Buyer's Guide: The Growing Importance of Audience Data Tracking

By Denis Wilson This article is from the  Publishing Executive  Buyer's Guide   which is a publisher's reference on emerging technology in the media industry. You can find other Buyer's Guide Sections here: ... Continue reading at Publishing Executive

[ Publishing Executive | 2014-06-01 00:00:00 UTC ]
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Buyer's Guide: Diversifying Revenue with Video, Webinars, and Events

By John Parsons This article is from the  Publishing Executive  Buyer's Guide   which is a publisher's reference on emerging technology in the media industry. You can find other Buyer's Guide Sections here: ... Continue reading at Publishing Executive

[ Publishing Executive | 2014-06-01 00:00:00 UTC ]
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SpinMedia buys Vibe magazine and websites

SpinMedia has bought Vibe in a deal that could prove to be the end of the print edition of the famed hip-hop culture magazine.Vibe magazine was founded in 1993 by legendary producer Quincy Jones. The company has changed hands several times and like many publications, has turned its focus to its... Continue reading at Crains New York

[ Crains New York | 2013-04-26 00:00:00 UTC ]
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Robot News Curator NewsCred Launches Human Editorial Team

NewsCred, a tech-intensive news aggregator, is an up-and-coming player in the media industry thanks to licensing agreements with elite publishers like the Economist and Bloomberg. The company relies on these partnership deals and its own algorithms t ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-01-24 00:00:00 UTC ]
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Print, Digital, Tablets and More: World Publishing Expo (IFRA Expo) Announces Conference Schedule

Already the world’s largest global trade exhibition for the news publishing and media industry, the World Publishing Expo is expanding the conferences and seminars that accompany the event, making it even more attractive for the thousands o ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-09-18 00:00:00 UTC ]
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Flipboard Rival: New York Times Deal is Good News for the Media Industry

Publishing giants The New York Times and The Wall Street Journal firmed up exclusive deals with Flipboard and Pulse earlier in the week for exclusive content to go out to these third-party mobile apps, but as one Flipboard rival explains, this news c ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-07-02 00:00:00 UTC ]
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Condé Nast college to offer Vogue-branded fashion course

Magazine publisher Condé Nast is launching a fashion and design college in central London next year, offering foundation and masters programmes named after its magazine brands, such as Vogue and House & Garden. Continue reading at Media Week

[ Media Week | 2011-09-14 00:00:00 UTC ]
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Report: Media M&A in Q1 2011 Surpasses All Individual Quarters in 2010

After a disappointing fourth quarter of 2010 (with $2.4 billion in transaction value) in the media industry, investment bank Berkery Noyes reports an upswing for first quarter 2011, to the tune of $13.8 billion in transactions. Berkery Noyes identified the largest transaction in the first... Continue reading at Folio Magazine

[ Folio Magazine | 2011-04-20 00:00:00 UTC ]
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Hearst Magazines is 2010 Group Publisher's Ad-Page Champ

With the explosion of magazine apps, social media and the resurgence of print advertising, magazine brands are showing a prominent face to their loyal and new readers and advertisers. A top 5 chart pulled together by FOLIO: sister publication min looks at the group publisher vanguards that had... Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-15 00:00:00 UTC ]
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