In a paper released this week, the American Library Association’s Joint Digital Content Working Group offered a frank assessment of the state of the library e-book market and the impact of the Covid-19 pandemic. Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2021-06-03 04:00:00 UTC ]
In the past, the customer journey was thought to be, or at least accepted as, primarily linear — meaning customers followed a predictable path to purchase over and over. For example, an individual might see a commercial, research the product online and head into the store to purchase it. It... Continue reading at Advertising Age
[ Advertising Age | 2019-10-10 14:00:00 UTC ]
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Judging by the dozens of cannabis pitches I receive weekly, weed—which is increasingly gaining recreational legal status across the U.S., despite the hundreds of thousands of people who continue to be arrested for it every year—is ripe for advertising opportunities. Here’s one standout cannabis... Continue reading at Advertising Age
[ Advertising Age | 2019-10-04 20:07:05 UTC ]
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A federal court delivers a mixed decision on net neutrality; OCLC hosts its annual Library Futures Conference; and library supporters continue to hammer Macmillan over its e-book embargo. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-10-04 04:00:00 UTC ]
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HarperCollins has begun selling a "limited number" of backlist e-books via Amazon’s £7.99 a month subscription e-book service Kindle Unlimited in the UK and Australia in a major shift from one of the big publishers. Continue reading at The Bookseller
[ The Bookseller | 2019-09-30 20:49:12 UTC ]
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Ahead of a contentious 2020 U.S. presidential election, two trade bodies representing media agencies and publishers are working toward more sophisticated brand safety standards and how to apply them to news content. These organizations--the American Association of Advertising Agencies and... Continue reading at AdWeek
[ AdWeek | 2019-09-27 20:14:59 UTC ]
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How publishers’ increasingly restrictive e-book policies could undermine a key public library reference service. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-09-13 04:00:00 UTC ]
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“ALA’s goal is to send a clear message to Macmillan CEO John Sargent,” said ALA executive director Mary Ghikas, announcing the launch of a national e-book advocacy campaign. "Libraries have millions of allies out there, and we’re inviting them to take action.” Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-09-11 04:00:00 UTC ]
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Among the week's headlines, sticker shock over S&S's new library e-book prices; ALA organizes a national campaign against Macmillan's e-book embargo; and what's the the future of school librarians? Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-09-06 04:00:00 UTC ]
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Meredith Corp. announced several promotions within its Digital Content Group this week: [caption id="attachment_170397" align="alignright" width="150"] Jessica Plautz[/caption] Jessica Plautz was promoted to the director of content operations, succeeding Ron Kelly, who departed the company in... Continue reading at Folio Magazine
[ Folio Magazine | 2019-08-29 18:50:41 UTC ]
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T M Logan's The Holiday (Zaffre) has jetted into the Weekly E-Ranking number one spot, displacing Adam Kay's This is Going to Hurt (Picador) a week after the junior doctor memoir achieved the longest ever run in the chart top spot. Continue reading at The Bookseller
[ The Bookseller | 2019-08-29 14:51:37 UTC ]
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"We are building a more franchise approach to content," said Edward Bearryman, head of content and communities at News UK. "As many brands in the digital space find, bringing in audiences with content is easy, but digital content brands can struggle with loyalty." The post How The Sun’s fantasy... Continue reading at Digiday
[ Digiday | 2019-08-29 04:00:39 UTC ]
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In a message sent to library customers, Tom Mercer, senior v-p of digital products for Bibliotheca (formerly 3M), called out Amazon for its role in the increasingly contentious library e-book market. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-08-27 04:00:00 UTC ]
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Among the week's headlines: why most authors are trying to get their e-books in libraries; the backlash continues over Macmillan's library e-book embargo; and publishers sue Audible over its Captions program. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-08-23 04:00:00 UTC ]
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Reuters today unveiled plans to enhance its digital content platform Reuters Connect with ‘end-to-end’ production apps offering creation, production and Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-08-20 15:02:57 UTC ]
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Among the week's headlines: a library receipt kicks off a debate about the value of libraries; more media coverage of the library e-book market; and the University of California holds firm in its negotiations with Elsevier. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-08-16 04:00:00 UTC ]
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Why the tension between libraries and publishers is ramping up in the e-book market—and why we must tamp it down. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-08-16 04:00:00 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. Walmart removes pro-gun T-shirt listings Walmart has removed T-shirts with pro-gun slogans from its website... Continue reading at Advertising Age
[ Advertising Age | 2019-08-13 10:25:56 UTC ]
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Verizon has announced the sale of Tumblr, the fallen online community left over from the Yahoo acquisition, to the owner of WordPress, the website publishing company. On Monday, Verizon Media said it was unloading Tumblr, but did not disclose the terms of the deal. Axios reported the sale was... Continue reading at Advertising Age
[ Advertising Age | 2019-08-12 22:12:36 UTC ]
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Macmillan Publishers recently announced a two month embargo on all newly published e-book titles. This will greatly effect libraries. Continue reading at Book Riot
[ Book Riot | 2019-08-12 10:34:07 UTC ]
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It's not just musicians giving in to demand to go digital. J.D. Salinger's son Matt has agreed to publish e-book versions of the famed author's novels, including The Catcher in the Rye and Franny and Zooey, later this week. Salinger had generally be... Continue reading at Engadget
[ Engadget | 2019-08-12 00:41:00 UTC ]
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