Publishers including BuzzFeed, Group Nine and Business Insider are investing in third-party measurement to add legitimacy to their video audiences. The post Aiming for TV dollars, digital publishers adopt Nielsen’s Digital Content Ratings appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2018-07-30 00:00:00 UTC ]
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#business insider
#third-party measurement
Lots of companies are grouping a few writers and designers together and proclaiming themselves "brand newsrooms," but most of the messaging that comes out of newsrooms like these feels stale and awkward. The culprit? Process. Most brands won't let a single Tweet, Facebook image, or banner ad out... Continue reading at Advertising Age
[ Advertising Age | 2014-10-15 00:00:00 UTC ]
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Let's say you can't get enough of it'sGrace (above) on YouTube but you're taking a week-long no-tech camping trip soon and aren't excited about missing her wit and charm. Well, host Grace Helbig's book Grace's Guide: The Art of Pretending to Be a... Continue reading at Engadget
[ Engadget | 2014-10-14 00:00:00 UTC ]
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#publishing houses
Post-Taliban, a nascent publishing industry has emerged in Afghanistan, with hundreds of titles being published in Dari, Pashto, Uzbek and English. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-10-14 00:00:00 UTC ]
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The rise of content marketing and native advertising occasionally makes for strange bedfellows, as in a recent alliance between ad agency Leo Burnett and digital publisher The Huffington Post, which the companies plan to announce Monday.Under the agreement, HuffPost Partner Studio, the... Continue reading at Advertising Age
[ Advertising Age | 2014-10-13 00:00:00 UTC ]
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#announce monday
#in-house team
#produce content
#ad agency
On Saturday, more than 150,000 members of the public storm the gates of the Frankfurt Book Fair, many dressed in costume. The question these days is: how many of these fans have books in them? Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-11 00:00:00 UTC ]
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What are publishers doing in Namibia, Jordan, Senegal and Indonesia? We interview four publishers at the Frankfurt Book Fair to find out. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-10-10 00:00:00 UTC ]
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The Icelandic publishing company Edda Nordic Ltd., which has been licensing books, magazines, and book clubs from Disney for nearly three decades in its home territory, has opened a North American division. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-10 00:00:00 UTC ]
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#licensing books
#book clubs
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Time Inc.’s former CTO, Abe Cytryn, is joining Magzter in the same role as the digital newsstand company preps a series of new features for both publishers and consumers. Continue reading at Folio Magazine
[ Folio Magazine | 2014-10-10 00:00:00 UTC ]
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The Icelandic publishing company Edda Nordic Ltd., which has been licensing books, magazines, and book clubs from Disney for nearly three decades in its home territory, has opened a North American division. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-10 00:00:00 UTC ]
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#licensing books
#book clubs
#home territory
Some of the U.K.’s leading premium publishers gathered together for the Association of Online Publishers’ Autumn conference on Thursday in London. Top of the agenda was the issue of cross-platform publishing and the challenges pub ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-10-10 00:00:00 UTC ]
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#autumn conference
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At a standing room only session at the Frankfurt Book Fair, bestselling Brazilian author Paula Coelho had a message for publishers: Embrace change. And, lower your ebook prices. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-09 00:00:00 UTC ]
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#standing room
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At the Frankfurt Book Fair's Weltempfang stage, publishers from Nigeria, Syria, and the Ukraine discussed their experiences publishing in the midst of conflict. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-10-09 00:00:00 UTC ]
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In the first half of 2014, according to a Nielsen Books & Consumer survey, print book sales were more than twice those of digital. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-10-09 00:00:00 UTC ]
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#print books
Wanda Brunstetter tops 8 million; publishers partner to provide resources to churches. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-08 00:00:00 UTC ]
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#short takes
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Although it comes with a number of caveats, Bowker's newest report on the number of self-published titles rose again in 2013, increasing 16.5%, to 458,564. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-08 00:00:00 UTC ]
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Copyright is "more important than it has ever been," but has the copyright debate been hijacked by anti-copyright forces, including those in the tech sector? Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-08 00:00:00 UTC ]
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#publishers urged
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On the eve of the 2014 Frankfurt Book Fair, Ed Nawotka wonders if publishers, booksellers, and authors need to closely examine their relationships with each other. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-10-07 00:00:00 UTC ]
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The Midwest is home to many religion specialty publishers, across the full spectrum of faiths. Often publishing houses spring up because of the migration of certain ethnic and religious groups to the center of the country, but sometimes the reasons are more serendipitous. Minnesota, for example,... Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-07 00:00:00 UTC ]
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#religion publishing
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If you had $10 million to invest in a new publishing business today, with no limitations or obligations, where would you put your money? That's the question put to an opening panel at Frankfurt Book Fair's digital conference, ConTec. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-07 00:00:00 UTC ]
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#betting big
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