WPP reports its second-quarter earnings on Friday,with some better-than-expected surprises. The company sees its revenue return to growth, up 1.6 percent in the first half of the year and 2.3 percent in the second quarter. In North America, revenue rises 0.4 percent in the second quarter but falls 0.2 percent in the first half. U.K. revenue is up 2.9 percent and 1.1 percent in the second quarter and first half, respectively. Like-for-like revenue, less pass-through costs, improves in the second quarter but is still down 1.4 percent overall and down 5.3 percent in North America. The company’s profits are down a significant 44 percent and billings down 0.5 percent in the first half. WPP stock climbs 5.12 percent in New York on Friday afternoon. WPP CEO Mark Read says the revenue boost is helped by new client wins including eBay, Instagram and L’Oréal. He notes strong growth from clients in technology and (surprisingly) consumer packaged goods, which historically has been the drag on results, but “weakness in health care" (the big moneymaker for agencies). “The majority of our revenue declines were concentrated in a small number of clients which underwent account reviews in 2018, or which significantly reduced their spending in 2019,” Read says, pointing out that the group did win assignments from Ferring, Merck, Pfizer, Walgreens and Walmart in the second quarter. News from that other advertising group across the pond MediaMonks, the production shop owned by Martin... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-08-09 19:31:00 UTC ]
Yesterday, a footnote to an op-ed in the LA Times revealed that Red Badge Films is now producing a documentary about Anthony Broadwater’s conviction and then exoneration of Alice Sebold’s rape, called Unlucky. Red Badge Films is helmed by Tim Mucciante, previously the executive producer for the... Continue reading at Literrary Hub
[ Literrary Hub | 2021-12-03 17:48:54 UTC ]
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The 2021 Digiday Technology Awards recognize the companies advancing the digital media industry by fostering tech-focused innovation over the past year, powering relevant and personalized advertising. The post LivePerson, Drift and Hootsuite are Digiday Technology Award winners for 2021... Continue reading at Digiday
[ Digiday | 2021-11-18 19:45:00 UTC ]
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"Did you hear that? It’s probably nothing; I’ll go check." According to leading expert Chucky, this is a mistake too many people make. The best thing to do during this next week is to stay relatively safe in your home and tune into various modern-day sources to get your entertainment. It’s a... Continue reading at Betanews
[ Betanews | 2021-10-25 10:20:32 UTC ]
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Children are being exposed to aspects of Netflix’s gory and dark drama Squid Game, but it’s most likely not from the streaming service itself. Continue reading at The Conversation
[ The Conversation | 2021-10-21 05:35:19 UTC ]
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Welcome to Day 2 of Ad Age’s special edition Advertising Week newsletter. Whether you’re attending in-person at Hudson Yards or from the comfort of your home office, many marketers will likely be glad to see the return of Advertising Week New York. One of the biggest ad industry events has... Continue reading at Advertising Age
[ Advertising Age | 2021-10-20 13:34:45 UTC ]
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A high-flying German media giant is ahead on digital media but seems stuck in the past when it comes to the workplace and deal-making. Continue reading at The New York Times
[ The New York Times | 2021-10-18 18:15:07 UTC ]
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Essence, GroupM's digital media agency, has expanded its presence into France with a Paris office that will be overseen by Guillaume de La Fl?ch?re, chief executive of digital transformation agency Neo MediaWorld, to support emerging local client programmatic needs. La Fl?ch?re will continue in... Continue reading at AdWeek
[ AdWeek | 2021-10-18 11:36:54 UTC ]
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The 2021 Digiday Technology Awards are recognizing the tech companies driving the digital media industry forward. See this year's nominees. The post Yieldmo, Quotient and InMobi join this year’s Digiday Technology Awards nominees appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2021-10-05 18:30:00 UTC ]
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Defector, The Daily Memphian, The Dispatch and other outlets of recent vintage are driving a shift in the digital media business. Continue reading at The New York Times
[ The New York Times | 2021-10-04 19:32:10 UTC ]
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Revelations about exaggerated audience sizes helped sink the star-studded digital news outletAll the right boxes looked to have been ticked when digital media company Ozy began. Launched in 2013 with the intention of shaking up both online and broadcast journalism, the American startup quickly... Continue reading at The Guardian
[ The Guardian | 2021-10-03 07:00:21 UTC ]
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The digital media start-up had come under scrutiny for its business practices after articles in The Times. Continue reading at The New York Times
[ The New York Times | 2021-10-02 01:54:04 UTC ]
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Ozy faced questions about its viewership figures and claims that its co-founder impersonated a YouTube executive on a call with Goldman SachsOzy, a digital media startup, is shutting down less than a week after a New York Times column raised questions about the organization’s claims of millions... Continue reading at The Guardian
[ The Guardian | 2021-10-01 23:52:05 UTC ]
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Trusted Media Brands just recently acquired Jukin Media. Here's a look at what its strategy looks like — and what channels are set to expand first. The post Case Study: How Trusted Media Brands is prioritizing video after acquiring a viral digital content company appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2021-09-29 04:01:00 UTC ]
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Alyson Shontell discusses bringing her digital media experience to a legacy publisher, her goals to 'turbo-charge' its subscriptions business and use of data, and what it's like to be the first woman to take on the role. The post ‘Turbo-charge a legacy newsroom’: A Q&A with Fortune’s new... Continue reading at Digiday
[ Digiday | 2021-09-28 04:01:00 UTC ]
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The digital media company has raised eyebrows for its claims about its audience size for years. Then came the strange voice on the phone. Continue reading at The New York Times
[ The New York Times | 2021-09-27 02:20:46 UTC ]
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ByteDance has announced that Douyin, the version of TikTok for China, will introduce new limits for minors under 14. These minors will now be limited to just 40 minutes of use per day and can’t access the app at all between 10 PM and 6 AM.ByteDance is also urging parents to add in more... Continue reading at Engadget
[ Engadget | 2021-09-21 11:15:22 UTC ]
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Powered by the Birmingham Business Journal, welcome to Alabama Inno, a new digital media brand focused on local innovation. Part of the American Inno network of sites, Alabama Inno will serve as your source for who and what is next in market, from first-time founders and growth-stage businesses... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2021-09-14 14:44:26 UTC ]
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Due to a convergence of supply-chain issues, shifting consumer preferences, auto advertising continues to shift from traditional to digital media channels, even as total spending is expected to drop. The post Media Buying Briefing: As the auto industry shifts its priorities, digital media... Continue reading at Digiday
[ Digiday | 2021-09-13 04:05:00 UTC ]
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As digital media becomes saturated with too many players and ad spend diversification remains top of mind, marketers look to out-of-home as an alternative. The post ‘No one even notices a banner ad anymore’: Marketers see post-pandemic value in out-of-home advertising appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2021-08-12 04:01:00 UTC ]
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At 'Publishers Weekly,' Iyana Jones has been named digital media coordinator, Nathalie Mairena has been hired as digital assistant, and Sophia Stewart has joined as editorial assistant. Mike Morris has been promoted to director of digital operations. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-08-09 04:00:00 UTC ]
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