Ad Age Women to Watch, a new Gillette ad and a deal for Sports Illustrated: Tuesday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. What people are talking about today For over two decades, Ad Age has named Women to Watch in the marketing, media and advertising fields. Today we’re releasing our latest lists—one for the United States and one for Europe. Our honorees work for agencies (Forsman & Bodenfors, R/GA, Mother, The Martin Agency), brands (L’Oreal, PepsiCo, Diesel), media outlets (Cosmopolitan, The Dodo) and tech companies (Google, Facebook, Spotify). Check out their stories, and read some of their advice. Here’s what Lorraine Barber-Miller, senior VP and chief marketing officer of ADP, wishes she could tell her younger self: “From a professional perspective, I think it’s important to not allow your work to speak for itself. You need to also be present and visible around your own accomplishments and career trajectory.” ‘Whenever, wherever, however it happens’ Once again, Gillette is out with an ad that attempts to reframe masculinity: It shows a transgender man shaving for the first time, with his father teaching, guiding and supporting him. “Whenever, wherever, however it happens, your first shave is special,” the copy says. In January, Procter & Gamble’s Gillette was in the spotlight for an ad that touched off widespread debate -- sometimes heated -- about its portrayal of modern manhood and about cause... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-05-28 10:00:00 UTC ]
News tagged with: #bud light #ann-christine diaz #forwarded email #$110 million

Other Publishing stories related to: ' Ad Age Women to Watch, a new Gillette ad and a deal for Sports Illustrated: Tuesday Wake-Up Call '

Two-book Golden deal for W&N

Weidenfeld & Nicolson has acquired one of the hotly-tipped books of London Book Fair, Golden... Continue reading at The Bookseller

[ The Bookseller | 2012-04-27 00:00:00 UTC ]
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First Rowling translation deals

J K Rowling's The Casual Vacancy is to be published in Germany by Carlsen and Ullstein,... Continue reading at The Bookseller

[ The Bookseller | 2012-04-27 00:00:00 UTC ]
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What Should Bookstores Stock in a Digital Age?

Nothing has challenged bricks-and-mortar bookstores to reconsider their physical space and what they carry more than the recession and the rise of ebooks. Recently, two independents announced that they will reduce their space. Third Street Books in McMinnville, Ore., which expanded in 2006, is... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-04-20 00:00:00 UTC ]
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Women’s Presses Tweak Their Business Models

Approximately a dozen women’s presses are actively publishing in the U.S. today, down from about 30 during the 1990s, when feminist publishing and bookselling were at their peak. There are, additionally, several women’s presses sporadically publishing, and a few others putting out regional... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-04-20 00:00:00 UTC ]
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John Green deal for Penguin

Penguin Children’s has acquired UK and Commonwealth rights from Penguin US division Dutton... Continue reading at The Bookseller

[ The Bookseller | 2012-04-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #penguin children #acquired uk

Apple defends ebook price-fixing by calling Amazon a monopoly

Apple shot back at critics and the Justice Department late Thursday, denying claims that it colluded with publishers to keep the price of ebooks artificially high. Even more interesting? The Cupertino, Calif. company took a veiled shot at Amazon, saying its actions were necessary to break up the... Continue reading at Betanews

[ Betanews | 2012-04-14 00:00:00 UTC ]
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Dobelli, Beauman, Cowan deals for Sceptre

Sceptre has signed three new titles, striking deals for a non-fiction title about avoiding errors... Continue reading at The Bookseller

[ The Bookseller | 2012-04-12 00:00:00 UTC ]
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Hely Hutchinson: Hachette UK agency deals 'continue'

Hachette UK c.e.o. Tim Hely Hutchinson has assured authors that the publisher is... Continue reading at The Bookseller

[ The Bookseller | 2012-04-12 00:00:00 UTC ]
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Apple and four publishers seek EC deal; Penguin does not

Five of the companies under investigation in Europe over ebook pricing have made representations... Continue reading at The Bookseller

[ The Bookseller | 2012-04-12 00:00:00 UTC ]
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IAB's New Standardization Tools Just Might Mean You Won't See That Beer Ad Ten Times in a Row

The Interactive Advertising Bureau is addressing a problem that's plagued tech-centric industries since the first Mac-vs.-Dos argument: standardization. The problem has become acute for Web video, an industry enjoying meteoric growth, and the growing pains that come with that growth. So the IAB... Continue reading at AdWeek

[ AdWeek | 2012-04-11 00:00:00 UTC ]
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Hearst Magazines launches women's quarterly

Hearst Magazines UK has launched a quarterly magazine called Good Ideas, aimed at 35- to 50-year-old women. Continue reading at Media Week

[ Media Week | 2012-04-11 00:00:00 UTC ]
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Time Out New York Launches E-Commerce, Daily Deals Platform

Moving forward with an expanded focus on digital media, Time Out New York (TONY) has integrated e-commerce and daily deals into its website and newly-launched apps. Continue reading at Folio Magazine

[ Folio Magazine | 2012-04-11 00:00:00 UTC ]
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Freak show tale bags six-figure deal

Hot pre-Fair debut The Palace of Curiosities by poet and performance artist Rosie Garland has... Continue reading at The Bookseller

[ The Bookseller | 2012-04-10 00:00:00 UTC ]
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Advertisers Recycle Print Ads For Tablets

With Conde Nast, Hearst and Meredith launching their own digital newsstand in the form of Next Issue Media, it&rsquo;s clear that magazine publishers are counting on tablets for future growth. Forecasts predicting rapid tablet adoption abound. e ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-04-09 00:00:00 UTC ]
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Self-Made Bestseller Weighs Traditional Deals

Hugh Howey has not quite broken out in the way recent self-publishing superstars like Amanda Hocking and John Locke have, but his sales record has made New York publishing houses take notice. Best known among his avid fan base for Wool, his five-part science fiction series, Howey estimates that... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-04-06 00:00:00 UTC ]
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Tablet Reading Apps Zite, Pulse Strike Publisher Deals

More tablet experimentation from publishers, this time via reading apps Pulse and Zite. Zite, which already offered readers excerpts from Bonnier's Popular Science magazine, will now be doing that with 20 other Bonnier titles. And Pulse will be bring content from 8 publishers, including Venture... Continue reading at AllThingsD

[ AllThingsD | 2012-04-04 00:00:00 UTC ]
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Media Decoder Blog: Former Goldman Executive Is Said to Complete Book Deal

Greg Smith, the former Goldman executive who wrote a widely read Op-Ed in The New York Times about the changing culture at the Wall Street firm, has reported made a deal with Grand Central Publishing, part of Hachette. Continue reading at The New York Times

[ The New York Times | 2012-03-30 00:00:00 UTC ]
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