Sometimes an ad gets just a little too truthful for its own good. By the time this 1972 full-pager for Benson & Hedges 100’s ran in Life magazine, smoking was widely understood to be associated with a range of serious diseases. So, sure, let’s equate using our product to jumping out of a plane. Bought by Philip Morris in 1958, Benson & Hedges is a British brand and still a subsidiary of the American conglomerate Philip Morris International. This ad was part of a larger “favorite cigarette break” campaign that leaned into the fact that Benson & Hedges offered longer cigarettes at the same price point, so people kept accidentally snapping the suckers in two. “Nobody had ever mutilated a cigarette before in American advertising—cigarettes, like automobiles, had always been treated with reverent respect by their manufacturers,” Mad Woman Mary Wells Lawrence wrote in her 2002 memoir “A Big Life (In Advertising).” “Anything anti-establishment seemed smart in the mid-’60s, so our advertising made Benson & Hedges wildly hip and cool and the cigarette to be seen with.” (Lawrence, the first female CEO listed on the New York Stock Exchange, is still alive at 91. Must not have been a smoker.) But the times? They are a-changin’. Benson & Hedges parent PMI was in the news last week as merger talks between it and Altria Group, another American purveyor of cancer, broke down. Altria itself holds a minority stake in Juul Labs, the embattled e-cigarette maker... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-09-30 09:00:00 UTC ]
The memoir will delve into Page’s relationship with his body and his experiences as one of the most famous trans people in the world. Continue reading at HuffPost
[ HuffPost | 2022-02-17 20:19:36 UTC ]
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Carl Erik Fisher’s book, “The Urge,” partly a memoir of his own alcoholism, provides an overview of the many approaches that have been used to treat addictions. Continue reading at The New York Times
[ The New York Times | 2022-02-14 10:00:03 UTC ]
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Images are the perfect lexicon for Trump to articulate a fantastical revision of his four chaotic years in office. Continue reading at The Washington Post
[ The Washington Post | 2022-02-11 20:56:44 UTC ]
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Charmaine Craig sells a novel to Grove Atlantic, Threshold Editions buys a memoir from Kellyanne Conway, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-02-11 05:00:00 UTC ]
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In 'Home/Land: A Memoir of Departure and Return,' Rebecca Mead, who returned to England after decades as an expat, asks what it means to be home. Continue reading at Los Angeles Times
[ Los Angeles Times | 2022-02-09 14:00:23 UTC ]
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In They Said They Wanted Revolution: A Memoir of My Parents, Iranian American author and Vice journalist Neda Toloui-Semnani reconstructed the story of her parents as young, leftist Iranian activists radicalized at Berkeley in the late ’60s and who came to see communism as the political answer... Continue reading at Electric Literature
[ Electric Literature | 2022-02-08 12:00:00 UTC ]
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Sarah Blake's latest post-apocalyptic novel, Mellors' satirical debut about a couple's impulsive marriage, and Lavery's speculative memoir are new this week The post Tuesday New Release Day: Starring Manguso, Blake, Lavery, and More appeared first on The Millions. Continue reading at The Millions
[ The Millions | 2022-02-08 10:59:06 UTC ]
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The former defense secretary dropped a lawsuit against the Defense Department after it reversed decisions on what parts of his memoir were to be redacted, his lawyer said. Continue reading at The New York Times
[ The New York Times | 2022-02-05 17:11:36 UTC ]
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In this memoir of his early career, Amartya Sen emphasizes the rewards of an open-minded approach to the world. Continue reading at The Washington Post
[ The Washington Post | 2022-02-04 13:00:36 UTC ]
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Former U.S. attorney general Eric Holder sells a book about voting rights to One World, Random House buys a memoir from Deadwood creator David Milch, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-02-04 05:00:00 UTC ]
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In “Enough Already,” the veteran actor dishes about marriage, motherhood and what really matters to her right now. Continue reading at The New York Times
[ The New York Times | 2022-02-03 10:00:02 UTC ]
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Swift Press has acquired Some Kids I Taught and What They Taught Me after its author and original publisher Picador ‘parted company’ last month following widespread criticism of the bookAn independent publisher, Swift Press, has acquired Kate Clanchy’s Some Kids I Taught and What They Taught Me,... Continue reading at The Guardian
[ The Guardian | 2022-02-01 10:50:18 UTC ]
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The Broadway star is writing a memoir with the help of a journalist who encouraged her to share what she’s really like, alter ego and all. Continue reading at The New York Times
[ The New York Times | 2022-01-28 20:55:08 UTC ]
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A Life With Footnotes, by the late author’s former assistant and friend, has been authorised by Pratchett’s estate and is due to be released in SeptemberRob Wilkins, Terry Pratchett’s former assistant and friend, is writing the official biography of the late Discworld author, which will move... Continue reading at The Guardian
[ The Guardian | 2022-01-26 11:21:41 UTC ]
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Stephen Rubin, a consulting publisher at Simon & Schuster US, has written a behind the scenes memoir, Words and Music: Confessions of an Optimist, to be published by Applause Books in the US in January 2023. Continue reading at The Bookseller
[ The Bookseller | 2022-01-24 03:29:19 UTC ]
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Penguin Press buys a new novel from Celeste Ng, William Barr sells a memoir to Morrow, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-01-21 05:00:00 UTC ]
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Gill Books has pre-empted a "winding and bucolic" lockdown memoir by John Connell. Continue reading at The Bookseller
[ The Bookseller | 2022-01-18 15:05:08 UTC ]
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“Free,” by Lea Ypi, is a memoir about growing up in Albania amid the fall of communism. Continue reading at The New York Times
[ The New York Times | 2022-01-18 10:00:04 UTC ]
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Before he helped bring down Richard Nixon, the reporter grew up in a school of hard knocks. His memoir is a treasureFew reporters are synonymous with their craft. Bob Woodward of the Washington Post is one, his former partner, Carl Bernstein, another. Together, they broke open the Watergate... Continue reading at The Guardian
[ The Guardian | 2022-01-16 07:00:43 UTC ]
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A memoir by a man who has drawn caricatures for the greatest editors is a treasure trove of the American mid-century modernAt 92, Edward Sorel is the grand old man of New York magazines. For 60 years, his blistering caricatures have lit up the pages of Harper’s, the Atlantic, Esquire, Time,... Continue reading at The Guardian
[ The Guardian | 2022-01-15 07:00:17 UTC ]
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