A third of bookshop customers unsure about returning, Nielsen finds

Around 35% of regular bookshop customers are unsure about returning to bricks and mortar premises now lockdown has eased, according to a survey by Nielsen. Continue reading at 'The Bookseller'

[ The Bookseller | 2020-07-17 09:56:49 UTC ]

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ABC Says It’s a ‘Superior Platform’ to Streaming and Invests Heavily in Marketing Its Shows

ABC Entertainment president Karey Burke became the latest network exec to come out swinging against streaming competitors like Netflix during the Television Critics Association's summer press tour in LA. "We believe we offer creators a superior platform: big, broad audiences, all year long,"... Continue reading at AdWeek

[ AdWeek | 2019-08-05 19:31:34 UTC ]
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W H Smith opens flagship The Bookshop at Gatwick

W H Smith has opened a flagship branch of The Bookshop, the largest yet of its 12 standalone stores, at Gatwick Airport’s North Terminal. Continue reading at The Bookseller

[ The Bookseller | 2019-08-05 09:37:10 UTC ]
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Giveaway: THE BOOKSHOP ON THE SHORE by Jenny Colgan

This giveaway is sponsored by William Morrow. From the New York Times best-selling author of The Bookshop on the Corner comes this witty ... Continue reading at Book Riot

[ Book Riot | 2019-08-02 10:31:10 UTC ]
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An American Bookseller's Summer in Rome

John Francisconi, the general manager of Bank Square Books in Mystic, Conn., is finishing up a three-week residency at Otherwise Bookshop in Rome and reflects on the experience for PW. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-08-02 04:00:00 UTC ]
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Snapchat infiltrates Instagram. And Edelman drops a controversial client: Wednesday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. Snapchat infiltrates Instagram Snapchat is running its first global paid-media campaign, and it’s using the... Continue reading at Advertising Age

[ Advertising Age | 2019-07-31 10:11:28 UTC ]
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Inside the marvelous marketing of 'Mrs. Maisel'

In the age of peak TV, wading through the seemingly endless choices on broadcast, cable and streaming platforms is an exhausting exercise. Amazon Prime Video’s “The Marvelous Mrs. Maisel,” Amy Sherman-Palladino’s late-’50s comedy about an affluent New York housewife who discovers she’s the next... Continue reading at Advertising Age

[ Advertising Age | 2019-07-31 07:00:00 UTC ]
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Coors Light’s new ‘Made to Chill’ campaign breaks from its mountainous past

Coors Light, which has spent years connecting its brand to Rocky Mountain imagery, is getting domesticated. A new campaign called “Made to Chill,” lacks the snowy peaks and mountain streams that have filled previous ads. Instead of wildlife, the brand is leaning into home life. One ad shows a... Continue reading at Advertising Age

[ Advertising Age | 2019-07-30 13:32:59 UTC ]
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Queues outside Edinburgh indie as The Portobello Bookshop opens doors

Edinburgh's latest indie The Portobello Bookshop has opened its doors to the public, with customers queuing to get in on its first day of trading.  Continue reading at The Bookseller

[ The Bookseller | 2019-07-29 21:32:06 UTC ]
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No ratings bump for Norah O’Donnell’s first week as ‘CBS Evening News’ anchor

The numbers for Norah O’Donnell’s historic first week as the anchor of “CBS Evening News” are in, and despite leaving no stone unturned on the promotional front, the new-look newscast didn’t make any progress on the ratings front. According to Nielsen live-plus-same-day data, the first five... Continue reading at Advertising Age

[ Advertising Age | 2019-07-24 19:58:59 UTC ]
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Movie ad seller National CineMedia launching high-end theater network LuxeNet

In a push to lure high-end brands to the cinema advertising circuit, National CineMedia announced today the launch of LuxeNet, a portfolio of 130 of its premium movie theaters in high-income areas of key U.S. cities. According to Nielsen data, NCM is the country’s most prominent cinema... Continue reading at Advertising Age

[ Advertising Age | 2019-07-24 14:06:00 UTC ]
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Five Weeks in Rimbun Dahan, by Dipika Mukherjee

Cultural Cross Sections Dipika Mukherjee A writer travels from Chicago to a residency in rural Malaysia, where part of her novel-in-progress is set. While encountering the many living creatures who surround her and making progress on her work, she... Continue reading at World Literature Today

[ World Literature Today | 2019-07-23 13:14:38 UTC ]
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Open Pen and Newham Bookshop to host latest indie homeless fundraiser

Indie press Open Pen and Newham Bookshop are joining forces to host a fundraiser for the homeless in East London. Continue reading at The Bookseller

[ The Bookseller | 2019-07-22 07:47:05 UTC ]
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Tiger Woods’ failed Open bid is bad news for NBC

Three months ago, Tiger Woods clawed out his first major championship win in 11 years, and in so doing, seemed to have put an end to a decade marked by frustration, failure and grievous injury. His triumph in Augusta was an assurance that more Sunday victories would come, and in defying the... Continue reading at Advertising Age

[ Advertising Age | 2019-07-19 19:26:04 UTC ]
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Retail spotlight: Charlie Byrne’s Bookshop and The Blessington Book Store

We talk to Galway institution Charlie Byrne’s Bookshop, which will celebrating its 30th birthday in October, and Nibbies Children’s Bookseller of the Year shortlistee, The Blessington Book Store.   Continue reading at The Bookseller

[ The Bookseller | 2019-07-18 23:52:32 UTC ]
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The CrazySexyDumb cast of ‘Love Island’ draws youngish blood to CBS

Someone now long dead once observed that the English and Americans are two peoples divided by a common language, which is a rather clever way to say that while a shared tongue facilitates our longstanding alliance, it also makes it a lot easier to argue with each other. Cultural preferences... Continue reading at Advertising Age

[ Advertising Age | 2019-07-18 19:48:27 UTC ]
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As Traditional TV Evolves, Television Rating Systems Remain the Same

The history of television ratings is of great interest to me because--to quote Maya Angelou--"if you don't know where you've come from, you don't know where you're going." Market research firm The Nielsen Company, founded in 1923, is perhaps best known for its ubiquitous television ratings, but... Continue reading at AdWeek

[ AdWeek | 2019-07-18 16:04:09 UTC ]
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Foyles joins forces with Jacaranda to celebrate black British writers

Foyles bookshop has joined forces with indie publisher Jacaranda for its Twenty in 2020 initiative, celebrating black British writers. Continue reading at The Bookseller

[ The Bookseller | 2019-07-17 20:34:16 UTC ]
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Gardners strikes deal with ecommerce firm Monwell

Gardners Books has joined forces with ecommerce firm Monwell Ltd in a new partnership that will see the wholesalers take over the Guardian Bookshop account from Bertrams.  Continue reading at The Bookseller

[ The Bookseller | 2019-07-16 23:50:20 UTC ]
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For advertisers, the Emmy halo effect is a thing of the past

Advertisers looking to shill for their products and services within the context of an Emmy Award-winning series are once again more or less out of luck, as premium cable and streaming platforms gobbled up most of this morning’s nominations. Of the dozens of scripted, reality and variety series... Continue reading at Advertising Age

[ Advertising Age | 2019-07-16 19:19:03 UTC ]
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Live mics can't boost MLB All-Star Ratings

A new production wrinkle did little to boost interest in the MLB All-Star Game, as the TV turnout for Fox’s mic’d-up Midsummer Classic fell to an all-time low. According to Nielsen live-plus-same-day data, Tuesday night’s showdown between the American and National League headliners averaged... Continue reading at Advertising Age

[ Advertising Age | 2019-07-11 18:50:40 UTC ]
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