5 Ways to Improve Your Digital Publishing

[Sponsored Content] What Adobe isn't telling you. The post 5 Ways to Improve Your Digital Publishing appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2015-03-26 00:00:00 UTC ]
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Other news stories related to: "5 Ways to Improve Your Digital Publishing"


As Publisher Reach on Facebook Goes Down, Video Is Going Way Up

Even as Facebook plans on de-emphasizing publisher-posted content in users' news feeds in favor of posts from friends and family, video seems to be on the way up. According to data compiled by SocialFlow, a social analytics company used by many major publishers, video content posted by... Continue reading at AdWeek

[ AdWeek | 2016-06-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #rapid growth #anecdotal reports #audience engagement #increasingly turning #media companies #news feeds


Regional Publishers and the Digital Dilemma

Assessing digital content's place in a still-print-centric space. The post Regional Publishers and the Digital Dilemma appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-06-13 00:00:00 UTC ]
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Publishers Move to Cash In On Digital Audiobook Boom

With sales of digital audiobooks soaring, publishers are racing to produce more titles and find innovative new marketing methods. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-27 00:00:00 UTC ]
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The Digital Publishing Revolution Is Only Speeding Up

E-book sales growth may be slowing, but the digital publishing revolution isn't going anywhere. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-15 00:00:00 UTC ]
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Facebook delivers new ways for publishers make money (and get readers) from Instant Articles

Facebook is trying to sweeten the deal for Instant Articles publishers. At its F8 developers conference today. the social network showed off expected new video ads, which can go right into Instant Articles. It also discussed its new branded content policies, which allow publishers to create... Continue reading at Digiday

[ Digiday | 2016-04-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #video ads


Reality check: Video won’t save the day for digital publishers desperate for growth

Many digital publishers are pushing into video, spurred on by growth-hungry VCs and content-starved platforms. But while video is lucrative, there are no guarantees that scale on Facebook will translate to meaningful revenue. Meanwhile, on TV these companies face the problem of competing with... Continue reading at Digiday

[ Digiday | 2016-04-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #meaningful revenue #digital publishers #reality check #growth appeared


Small Publishers Still See Benefits of Oft-Maligned Digital Ad Networks

So, digital advertising networks are back in the news, to borrow a common joke template used by late-night comedians.In March, Distractify, one of hundreds of publishers who belong to the Vice Digital Network, was singled out in a Variety story for contributing to a drop in traffic for Vice... Continue reading at Advertising Age

[ Advertising Age | 2016-04-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #industry observers #selling ads #smaller publishers #vice media


Infographic: Publishers dish on the buyer-seller relationship in 5 charts

We asked industry pros at yesterday’s Digiday Publishing Summit in Bologna to weigh in on the give and take between buyers and sellers. Here’s what they said about the balance of power and an emerging solution: header bidding. Sponsor content by PulsePoint. The post Infographic: Publishers dish... Continue reading at Digiday

[ Digiday | 2016-03-09 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #sponsor content #header bidding #post infographic


5 Ways Mobile Is Changing News Consumption

BARCELONA, Spain—Media executives from television, online and magazine news organizations are optimistic that a mostly mobile audience will present new opportunities for reporting and engagement, even while revenue challenges remain. Speaking on a Mobile World Congress panel Thursday,... Continue reading at AdWeek

[ AdWeek | 2016-02-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #important story #big thing #good stuff #golden age


Square Peg acquires 70s Dinner Party in 5-way auction

Square Peg has acquired 70s Dinner Party by Anna Pallai, a book that "applauds" all that is wonderfully "downright naff" in retro 70s dining, following a five-way auction. Continue reading at The Bookseller

[ The Bookseller | 2016-02-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #square peg


What’s in a name? With growth, digital publishers face tough branding questions

New digital media companies have to figure out how to scale an audience, but along the way, they face crucial branding decisions. The Huffington Post grew to top 100 million monthly uniques by stretching its mother brand across myriad subject areas, but Bustle and Vox Media say individual brands... Continue reading at Digiday

[ Digiday | 2016-02-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #distributed media #individual brands #vox media


By the book: six ways to break into publishing

Contact publishers and editors directly and remember publishing is bigger than just editorial, says our expert panelIf you’re looking to get experience in the industry, start by applying to publishers directly. “I recommend approaching smaller independent publishers too. They tend to receive... Continue reading at The Guardian

[ The Guardian | 2016-02-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #bookish jobs


Three Ways Publishers and Libraries Can Work Better Together

There's a lot of room for improvement in the relationship between publishers and libraries. Here's where to start. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-02-12 00:00:00 UTC ]
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Italy Lowers Ebook VAT to Buoy Digital Publishing Industry

Even as the European Commission anticipates proposals for overhauling the EU's common VAT system, Italy joins several other member-nations in sharply lowering VAT on ebooks. The post Italy Lowers Ebook VAT to Buoy Digital Publishing Industry appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-02-04 00:00:00 UTC ]
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The Big 5 Publishers Sat Out Deal-Making in 2015

The biggest deals in the publishing industry happened in the professional and education markets. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-08 00:00:00 UTC ]
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Digital publishers face a winter of discontent

Over the past few years, publishers have mastered the art of optimizing their content for Facebook to fuel growth. But today, growth is slowing, putting more publishers on edge as 2016 draws near. With easy traffic and growth far from certain, venture capital-backed publishers hope to sell at... Continue reading at Digiday

[ Digiday | 2016-01-04 00:00:00 UTC ]
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How Chilean Publishers Can Leverage the “Digital Opportunity”

Chilean publishers are looking to digitization to help them expand their local and export markets, says Javier Sepúlveda Hales of Chile's eBooks Patagonia. The post How Chilean Publishers Can Leverage the “Digital Opportunity” appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-01-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ebooks patagonia #export markets


Is Digital Publishing to Blame for Books Getting Longer?

The average book’s length has grown from 320 pages in 1999 to 400 pages in 2014, a shift some blame on digital publishing. The post Is Digital Publishing to Blame for Books Getting Longer? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-12-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #average book #digital publishing


How Publishers Are Marketing Digital Audiobooks

Publishers are trying different marketing techniques to differentiate their audiobooks in a crowded market. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #crowded market


Playboy Will Make Its NewFronts Debut in May Along With 5 Other Publishers

A 60-year-old publication will be one of the new kids on the NewFronts block in 2016. Playboy will be among the 37 presenters during the fifth Digital Content NewFronts, where publishers make their case for a slice of the $3 billion digital-video advertising pie. Joining Playboy as first-time... Continue reading at AdWeek

[ AdWeek | 2015-12-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #general manager #waiting list