Chinese publishers, authors, and illustrators are united in their quest to deliver unique plots and creative ideas. Continue reading >> [ Source: Publishers Weekly | 2020-04-17 04:00:00 UTC ]
For Thinkingdom Children’s Books, the main goal in creating its first series of original children’s picture books goes beyond “helping every kid to become a book lover,” which has been the company’s motto since 2003. Continue reading >> [ Source: Publishers Weekly | 2019-03-15 00:00:00 UTC ]
McDonalds is giving away 20m copies of four original children's books about nutrition, while a similar giveaway in the 1970s focused on classics—reflecting a change in cultural priorities. Continue reading >> [ Source: Publishing Perspectives | 2013-11-01 00:00:00 UTC ]
McDonald's just might become the country's largest children's book publisher for the month of November.The chain, which typically offers toys in its kids meals, will package four original children's books carrying a nutritional message Nov. 1 through Nov. 14 with its Happy Meals, the beginning... Continue reading >> [ Source: Advertising Age | 2013-10-09 00:00:00 UTC ]