#news publisher

Publishing news tagged with #news publisher


‘Blockers are an industry stopper’: CNN sharpens its contextual tool for the brand safety fight

Rampant keyword blocking is a symptom of the open marketplace, but news publisher pages are dense and they won’t be pulling inventory out anytime soon. The post ‘Blockers are an industry stopper’: CNN sharpens its contextual tool for the brand safety fight appeared first on Digiday. Continue reading >>
[ Source: Digiday | 2020-07-07 04:01:07 UTC ]

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South China Morning Post is the Latest Publisher to Swear Off Third-Party Data

South China Morning Post is the latest news publisher to build its own first-party data platform, which it’s calling Lighthouse. Continue reading >>
[ Source: Editor & Publisher | 2020-06-29 16:45:21 UTC ]

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4 Shout-Outs to Publishers Doing Their Part During the COVID-19 Outbreak | May 8

On March 27 we decided it was important to end each week on a much needed high note, so we published the first edition of 4 Shout-Outs. Seven weeks later, and we continue to see publishers—small and large—find unique ways to support their communities, despite facing difficult times of their... Continue reading >>
[ Source: Folio Magazine | 2020-05-08 16:34:59 UTC ]

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Joe Biden finally addresses Tara Reade’s assault claim

In late March, Ryan Grim, of The Intercept, published a story on Tara Reade, a former staffer in Joe Biden’s Senate office. She was one of several women who had come forward to say that Biden, now the presumptive Democratic nominee, had, in past encounters, touched them inappropriately. Grim... Continue reading >>
[ Source: Columbia Journalism Review | 2020-05-01 12:33:41 UTC ]

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Protocol layoffs raise some troubling questions

When Protocol, a new site focusing on technology coverage, launched in February, expectations were high. After all, the man behind the site—Robert Allbritton, who owns it through his holding company, Capital News—also helped create Politico, one of the most successful digital media companies of... Continue reading >>
[ Source: Columbia Journalism Review | 2020-04-23 11:45:31 UTC ]

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A News Publisher in South Africa Briefly Considered Shutting Down but ‘Simply Could Not’

At the northern tip of South Africa, bounded by Botswana, Zimbabwe and Mozambique, Limpopo Province might seem a world away from the Continue reading >>
[ Source: Editor & Publisher | 2020-04-21 17:30:37 UTC ]

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Coronavirus continues to take its toll on the media industry

It’s hard to imagine an industry more poorly prepared for the arrival of a global pandemic than the media business. Even before “coronavirus” became a household word, the industry was already reeling from a series of body blows, most of them delivered by Google and Facebook and their dominance... Continue reading >>
[ Source: Columbia Journalism Review | 2020-04-20 11:45:00 UTC ]

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Launching Your Audience Engagement Strategy: Lessons From Krautreporter’s Playbook

German news publisher Krautreporter has produced a resource to help other news organisations with audience engagement. The publisher is a Continue reading >>
[ Source: Editor & Publisher | 2020-02-26 19:15:09 UTC ]

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CNN is kicking off a podcast push with a Jeffrey Epstein series

The news publisher expects to launch at least eight new podcasts this year and figure out ways to work closely with streaming services such as Spotify. The post CNN is kicking off a podcast push with a Jeffrey Epstein series appeared first on Digiday. Continue reading >>
[ Source: Digiday | 2020-01-22 05:01:11 UTC ]

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How MyLondon Built a Hyperlocal News Brand From the Ground Up

When news publisher Reach plc launched a new title in December 2018, it was in many ways starting from scratch. Continue reading >>
[ Source: Editor & Publisher | 2020-01-07 17:45:53 UTC ]

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Reuters, Facebook Journalism Project Create E-Learning Course on Deepfakes

Multimedia news publisher Reuters teamed up with the Facebook Journalism Project on an e-learning course aimed at helping newsrooms more easily detect deepfakes and manipulated media. Identifying and Tackling Manipulated Media contains tips on identifying and rejecting manipulated video, images... Continue reading >>
[ Source: AdWeek | 2019-12-17 19:35:26 UTC ]

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How The Boston Globe Invented #SubscribeSunday

A business reporter at The Boston Globe had an idea that drove 16% of the subscriptions the news publisher gathered Continue reading >>
[ Source: Editor & Publisher | 2019-12-11 17:10:54 UTC ]

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How The Boston Globe’s invented #SubscribeSunday

The campaign idea, dreamt up by a Globe business reporter, will be rolled out again next year, and the Boston news publisher has plans to learn more about the people who responded to the offers. The post How The Boston Globe’s invented #SubscribeSunday appeared first on Digiday. Continue reading >>
[ Source: Digiday | 2019-12-11 05:00:57 UTC ]

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After Ups and Downs, Facebook Referral Traffic to Publishers Stabilizes

Late last year, Facebook’s head of news partnerships, Campbell Brown, told any news publisher who would listen that publishers should Continue reading >>
[ Source: Editor & Publisher | 2019-12-10 17:16:21 UTC ]

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After ups and downs, Facebook referral traffic to publishers stablizes

Late last year, Facebook’s head of news partnerships, Campbell Brown, told any news publisher who would listen that publishers should not rely on Facebook to play a major role in their business plans or strategies. Yet for most of this year, Facebook has acted as one of the most predictable... Continue reading >>
[ Source: Digiday | 2019-12-10 05:01:35 UTC ]

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Forbes Media acquires stock prediction tool to help diversify its revenues

The finance and business news publisher expects to offer the stock performance prediction tool as a standalone subscription product. Starting next year, Forbes reporters will have access to Quantalytics' insights to incorporate into stories. The post Forbes Media acquires stock prediction tool... Continue reading >>
[ Source: Digiday | 2019-12-02 05:00:25 UTC ]

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USA Today is repackaging video to create streaming series

The legacy news publisher is closing in on 10 billion video views this year. And thanks to a focus on its owned and operated properties, plus a stable of OTT partnerships, less than half of those views will come from Facebook. The post USA Today is repackaging video to create streaming series... Continue reading >>
[ Source: Digiday | 2019-11-04 05:01:40 UTC ]

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McClatchy tries nonprofit funding for education coverage

The local news publisher is betting that a non-profit partnership model pioneered by The Seattle Times can rally community support for its reporting and power digital subscriber growth. The post McClatchy tries nonprofit funding for education coverage appeared first on Digiday. Continue reading >>
[ Source: Digiday | 2019-10-02 04:00:05 UTC ]

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How Le Monde is Using Podcasts to Drive Digital Subscriptions

French news publisher Le Monde has launched three podcast series adapted from investigative articles that have been successful at driving Continue reading >>
[ Source: Editor & Publisher | 2019-09-11 15:00:26 UTC ]

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How NBC News’ vertical sites became audience engagement laboratories

Since they launched in 2017, three NBC News sub-brands, Mach, Better and Think, have become laboratories where the news publisher is learning to more effectively serve its readers' needs. The post How NBC News’ vertical sites became audience engagement laboratories appeared first on Digiday. Continue reading >>
[ Source: Digiday | 2019-08-05 04:01:49 UTC ]

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