My friend, Roger Boore, who has died aged 82, was a Welsh-language publisher and author. He will be remembered for his dedication to the Welsh language and its propagation, particularly among children. A chartered accountant, returning to his native Cardiff in the late 1960s, and with a growing... Continue reading >> [ Source: The Guardian | 2021-10-10 16:09:06 UTC ]
Lincoln’s new campaign—dubbed Dream Ride—makes a big push to sell millennials on the 2015 Lincoln MKC crossover SUV with an interactive microsite, social advertising and an influencer program. The effort builds on two similar campaigns Lincoln has run in the past year that used musicians Beck... Continue reading >> [ Source: AdWeek | 2014-06-28 00:00:00 UTC ]
Are brands the new celebrity weeklies? A tweet announcing the news and first pic of the birth of pop singer Kevin Jonas' daughter came not from People or OK! Magazine but a non-media source altogether: the detergent maker Dreft. The Jonas Brothers singer and his wife Danielle teamed up with the... Continue reading >> [ Source: AdWeek | 2014-02-04 00:00:00 UTC ]
Amazon Publishing adds Waterfall Press to its growing family of publishing imprints. Continue reading >> [ Source: Publishers Weekly | 2014-01-23 00:00:00 UTC ]