Advertisers and publishers could get help from Bitcoin technology.The idea of using blockchain to handle digital ad transactions is starting to seep into the conversation among advertisers, digital publishers and ad tech vendors. Blockchain is the technology behind Bitcoin; it supports the... Continue reading >> [ Source: Advertising Age | 2017-02-27 00:00:00 UTC ]
The publisher is using artificial intelligence to turn Facebook Messenger into an interactive book recommendation engine. Continue reading >> [ Source: Publishers Weekly | 2017-02-27 00:00:00 UTC ]
Facebook's message to media: We care, we really care. The post Best of the week: Facebook’s publisher charm offensive appeared first on Digiday. Continue reading >> [ Source: Digiday | 2017-02-24 00:00:00 UTC ]
On Friday, Feb. 17, Facebook invited more than 20 media partners to its New York office to discuss the company’s plans for video monetization and distribution. The post Inside Facebook’s recent product pitch to publishers appeared first on Digiday. Continue reading >> [ Source: Digiday | 2017-02-24 00:00:00 UTC ]
The government is expanding the Public Lending Right (PLR) to include ebooks and e-audiobooks, meaning their authors will be eligible for payment in the same way as those whose physical books are borrowed from libraries. Continue reading >> [ Source: The Bookseller | 2017-02-24 00:00:00 UTC ]
Facebook has replaced a key metric it made available on Facebook Insights, which allows publishers and other page owners to track video performance on the platform. The post Facebook wants longer videos, but takes away key view metric appeared first on Digiday. Continue reading >> [ Source: Digiday | 2017-02-24 00:00:00 UTC ]
Facebook's ambitions for video have been pretty explicit. And now the social network is (officially) introducing a way for its publishing partners to get paid for them. Rather than front-loading ads the way YouTube and so many others do, these will a... Continue reading >> [ Source: Engadget | 2017-02-24 00:00:00 UTC ]
If you're looking for a way to get started in Cloud computing, or to get more out of an existing setup, Cloud Management and Security from Wiley is an essential read. Written by an expert with over 15 years’ experience in the field, the book usually retails for $109, but for a limited time you... Continue reading >> [ Source: Betanews | 2017-02-23 00:00:00 UTC ]
Publishers and creators might soon be able to make more money off their Facebook video content. Facebook is introducing or expanding three types of video ads for both the social network and publishers' websites: in-stream video ads for publisher websites, expanding ad breaks for Facebook Live... Continue reading >> [ Source: AdWeek | 2017-02-23 00:00:00 UTC ]
"Facebook and Google understand the users' needs. They have all the data, they know how to read it and integrate it into products like AMP and Instant Articles." The post What publishers admire about the Google-Facebook duopoly appeared first on Digiday. Continue reading >> [ Source: Digiday | 2017-02-23 00:00:00 UTC ]
Entering a sector with a checkered track record, Canada's Kobo and The Netherlands' bol.com are talking sustainability in an ebook subscription model. The post Kobo and Bol.com Open ‘Kobo Plus’ €9.99 Ebook Subscription appeared first on Publishing Perspectives. Continue reading >> [ Source: Publishing Perspectives | 2017-02-22 00:00:00 UTC ]
Entering a sector with a checkered track record, Canada's Kobo and The Netherlands' bol.com start an ebook subscription model for 9.99 euros a month. The post Kobo and Bol.com Launch ‘Kobo Plus’ Ebook Subscription appeared first on Publishing Perspectives. Continue reading >> [ Source: Publishing Perspectives | 2017-02-22 00:00:00 UTC ]
All-you-can-read ebook subscriptions are nothing new (just ask Amazon), but Kobo is just now joining the fray. It's launching Kobo Plus, a service that offers unlimited reading of eligible books (currently 40,000 titles) for a flat monthly fee. Wh... Continue reading >> [ Source: Engadget | 2017-02-22 00:00:00 UTC ]
Sourcebooks has acquired worldwide English rights to 'Chasing Red,' a novel by Canadian author Isabelle Ronin, which was the most-read story on Wattpad last year. Continue reading >> [ Source: Publishers Weekly | 2017-02-14 00:00:00 UTC ]
This week Facebook revealed it has partnered with eight French media companies to fact-check and filter news articles that have been flagged by its users. The news follows a similar effort started by news coalition led by First Draft News. French publishers have welcomed the efforts but admit... Continue reading >> [ Source: Digiday | 2017-02-08 00:00:00 UTC ]
News site Attn, which gets 400 million views per month on Facebook, is investing in Facebook Live -- and outsourcing some of that content to external parties. To cover two protests in January, Attn recruited protesters on-site to provide a live feed for its Facebook page. Attn also live streamed... Continue reading >> [ Source: Digiday | 2017-02-08 00:00:00 UTC ]
News organizations operating in France will open up a new fact-checking service, CrossCheck, at the end of this month. Their initial focus will be on covering the forthcoming French elections, but with a number of international organizations participating, the project's reach could... Continue reading >> [ Source: PC World | 2017-02-06 00:00:00 UTC ]
Facebook is on the hook for $500 million in damages after losing an intellectual property lawsuit Wednesday to ZeniMax Media over its virtual reality headset, the Oculus Rift. ZeniMax, a video game publisher, sued the social network in 2014 in U.S. District Court in Dallas shortly after Facebook... Continue reading >> [ Source: Los Angeles Times | 2017-02-02 00:00:00 UTC ]
The digital advertising ecosystem comprises an unlevel playing field vastly favoring the duopoly of Google and Facebook. Controlling 85% of media spend and 80% of referral traffic to independent publishers, this duopoly sets the rules and uses undue influence. Publishers and marketers alike... Continue reading >> [ Source: Advertising Age | 2017-02-02 00:00:00 UTC ]
The IT world has undergone some major changes in recent years, but in many cases management hasn't kept up with what's happening, leaving enterprises struggling to keep up with the competition. IT leaders need to understand how they can use resources effectively to drive business growth, find... Continue reading >> [ Source: Betanews | 2017-01-31 00:00:00 UTC ]