Publishers using Facebook Audience Network now have far more control over bidding on their ad placements. Product marketing manager, publisher solutions Amelia Zins introduced CPM Targets (cost per thousand impressions) in a blog post, saying that rather than using price floors to set the... Continue reading >> [ Source: AdWeek | 2017-08-01 00:00:00 UTC ]
Facebook announced a revamp of the insights it shares with video creators and publishers on reshares of their videos, as well as with the pages doing the resharing. The social network said in a blog post that the changes were made based on feedback from creators, which sought more information on... Continue reading >> [ Source: AdWeek | 2017-07-31 00:00:00 UTC ]
More details emerged Thursday on the subscription-based news product announced by Facebook head of news partnerships Campbell Brown earlier this month. Brown said at the Digital Publishing Innovation Summit in New York earlier this month that the social network would begin testing a... Continue reading >> [ Source: AdWeek | 2017-07-28 00:00:00 UTC ]
In Canada, BookNet's check on sales shows ebooks a bit up, In the UK, a new author day is announced by London Book Fair and the US-based Writer's Digest. The post Industry Notes: Canada’s Shifts in Ebook and Print; London Book Fair Plans a Writer’s Digest Day appeared first on Publishing... Continue reading >> [ Source: Publishing Perspectives | 2017-07-28 00:00:00 UTC ]
On the European Commission's geo-blocking regulations for ebooks, the Italian, Greek, French, and European publishing associations issue words of caution. The post European Publishing Associations on Geo-Blocking, Ebooks, and the Digital Single Market appeared first on Publishing Perspectives. Continue reading >> [ Source: Publishing Perspectives | 2017-07-25 00:00:00 UTC ]
Publishers are dusting off Facebook Shop, a tool first rolled out to brands, as they look to develop their affiliate commerce revenues. The post Why publishers are testing an old Facebook tool originally designed for brands appeared first on Digiday. Continue reading >> [ Source: Digiday | 2017-07-25 00:00:00 UTC ]
A discussion on how watermarking ebooks plays into publishers' overall DRM strategies, and its effectiveness. Continue reading >> [ Source: Publishers Weekly | 2017-07-21 00:00:00 UTC ]
Facebook’s Instant Articles product allows publishers to post news articles that can be read within Facebook rather than on the publisher’s website. Continue reading >> [ Source: The New York Times | 2017-07-20 00:00:00 UTC ]
Facebook Wednesday introduced a way for publishers to compare the performance of their Instant Articles with that of the mobile web versions of the same content. The social network debuted its interactive, feature-rich, fast-loading Instant Articles in May 2015. Product manager Mona Sarantakos... Continue reading >> [ Source: AdWeek | 2017-07-20 00:00:00 UTC ]
Facebook introduced its Facebook Journalism Project in January, and Thursday, head of news partnerships Campbell Brown and vice president of product Fidji Simo provided an update of its progress at the six-month mark. Brown and Simo said Facebook has met with 2,600 publishers globally since... Continue reading >> [ Source: AdWeek | 2017-07-20 00:00:00 UTC ]
Credit: Illustration by Tam Nguyen/Ad AgeFacebook's plan to let publishers sell subscriptions on its platform is renewing some of its media partners' optimism about their future together.Campbell Brown, head of news partnerships at Facebook, confirmed at an industry event this week that the... Continue reading >> [ Source: Advertising Age | 2017-07-20 00:00:00 UTC ]
The move could help quantify the monetary benefits of Facebook's fast-loading articles format, which publishers have been souring on. The post Facebook is throwing publishers a bone in the form of more performance data on Instant Articles appeared first on Digiday. Continue reading >> [ Source: Digiday | 2017-07-20 00:00:00 UTC ]
Even with publishers grousing about Facebook's shortcomings as a source of revenue and organic traffic, publishers are putting a lot more resources into dark posts, according to Keywee data. The post Facebook always wins: Data shows publishers are buying far more Facebook traffic appeared first... Continue reading >> [ Source: Digiday | 2017-07-19 00:00:00 UTC ]
Facebook has begun implementing a new feature that can prevent fake news from making it on the social network. It has started killing non-publisher Pages' ability to edit the link previews that appear on the website when they post a story, including... Continue reading >> [ Source: Engadget | 2017-07-19 00:00:00 UTC ]
The next battleground in Facebook's war against fake news is the link previews on shared posts from publishers. Product manager for news Alex Hardiman announced in a blog post that non-publisher pages can no longer overwrite link metadata--such as headlines, descriptions and images--in Graph API... Continue reading >> [ Source: AdWeek | 2017-07-19 00:00:00 UTC ]
A paywall is coming to Facebook, much to the delight of publishers. Head of news partnerships Campbell Brown made the announcement at the Digital Publishing Innovation Summit in New York Tuesday, as reported by Leon Lazaroff of TheStreet. Her announcement comes just over one week after several... Continue reading >> [ Source: AdWeek | 2017-07-19 00:00:00 UTC ]
Amazon has paid out "tens of millions" of dollars to video publishers self-distributing on Amazon Prime -- and that's just one way to make money through Amazon. The post Look out, YouTube and Facebook: Amazon’s coming for video publishers appeared first on Digiday. Continue reading >> [ Source: Digiday | 2017-07-17 00:00:00 UTC ]
Art openings around Los Angeles: including Gary Simmons at CAAM, an artist exchange at Vielmetter and John Mason at Kayne Griffin Corcoran. Continue reading >> [ Source: Los Angeles Times | 2017-07-14 00:00:00 UTC ]
In contrast to Amazon's 2017 six-month ebook bestseller list—which is dominated by titles from Amazon's own in-house publishing imprints—Apple's January-June iBooks bestseller lists features the usual brand-name bestsellers. Continue reading >> [ Source: Publishers Weekly | 2017-07-14 00:00:00 UTC ]
Microsoft’s annual ebook giveaway sees the company offering vast amounts of guides for free. These are high-quality titles covering pretty much every Microsoft product or service you care to think of. There are millions of Microsoft ebooks up for grabs, and you can download as many -- or as few... Continue reading >> [ Source: Betanews | 2017-07-14 00:00:00 UTC ]