Yub spins out with $12M to boost, track in-store sales

Yub spun out of TrialPay on Monday with $12 million in funding to help boost online efforts aimed at driving consumers to purchases in bricks-and-mortar stores. The Mountain View company led by CEO Alex Rampell said that it already has some big retailers and restaurants, including Burger King, The Body Shop and The Gap, as customers. The company said it has more than 10,000 mobile and online publishing partners. Yub places offers such places as deal sites, mobile games and blogs. Consumers sign… Continue reading at 'Silicon Valley Business Journal'

[ Silicon Valley Business Journal | 2013-11-19 00:00:00 UTC ]
News tagged with: #mobile games #$12 million #bricks-and-mortar stores #big retailers

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