Among former Informa, Penton and UBM executive Paul Miller's early initiatives after taking over as CEO of Questex late in 2018 was a reorganization of the company's media and events properties, reducing the number of divisions in the portfolio in an effort to foster more cross-brand collaboration and, ideally, open up new opportunities for brands that were already serving adjacent markets, such as travel and hospitality or beauty and wellness. In the year that followed, Questex—and Miller and chief marketing officer, Kate Spellman, in particular—have increasingly emphasized the "experience economy" as the lens through which the company plans to pursue both organic growth and acquisitions, including the trio of conferences and related publications it purchased from Informa plc at the end of 2019. As Miller articulated it in December, he observed that all of the company's served markets shared a common theme of "helping people live longer and live better"—a broad concept, certainly, but one that Miller believes puts the Questex portfolio at an advantageous position as he anticipates more businesses in its served markets embracing the customer experience as a greater differentiator than pricing or product features. This week, Questex made the new strategy official, rolling out an updated corporate branding and website and organizing its verticals into three buckets: "Live better" (its hospitality, travel and wellness brands), "Live longer" (life science and healthcare) and... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-02-27 19:00:10 UTC ]
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Vintage Books is prioritising different methods of measuring success during the pandemic, its marketing director Chloe Healy has said. Continue reading at The Bookseller
[ The Bookseller | 2020-04-21 20:41:25 UTC ]
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Among the many degradations magazines have endured during the digital revolution, few are as heartbreaking as the erosion of the magazine design experience. Digital platforms are designed by engineers for engineers. The web browser shows little respect for any standardized flow and sequencing,... Continue reading at Folio Magazine
[ Folio Magazine | 2020-04-21 13:10:24 UTC ]
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Great Lakes Independent Booksellers Association executive director Larry Law opens up in a letter to members about his experience with the new coronavirus as a public service. Law is recovering in quarantine. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-04-02 04:00:00 UTC ]
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The debut novel intersperses the story of a tech reporter in Silicon Valley with Facebook posts, tweets, Google results and other fragments. Continue reading at The Washington Post
[ The Washington Post | 2020-03-27 13:00:00 UTC ]
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At the coronavirus outbreak reshapes our industry, The Bookseller is inviting staff members from across the book trade to share their experiences of working during the coronavirus outbreak. Continue reading at The Bookseller
[ The Bookseller | 2020-03-24 12:47:26 UTC ]
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Minnesota House Republicans threaten to slash funding to public libraries hosting Drag Queen Story Time. Continue reading at Book Riot
[ Book Riot | 2020-03-12 10:43:18 UTC ]
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These days, many elegiac poems have an unwelcome resonance — and yet offer solace, too. Continue reading at The Washington Post
[ The Washington Post | 2020-03-10 16:00:00 UTC ]
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At the London Book Fair, the United Arab Emirates plan a wide range of events to highlight its authors and culture. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-02-28 05:00:00 UTC ]
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The Sharjah Market Focus program at London Book Fair brings two pavilions to the trade show, as well as a stand featuring Sharjah's World Book Capital year. The post Sharjah at London Book Fair: The 2020 Market Focus appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-02-27 14:08:34 UTC ]
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Despite flipping the “digital-only” switch on many titles, major publishers continue to launch new publications – and reinvest in existing ones – with a heightened focus on paper quality, editorial value, and the luxuries of print. Execs from Meredith, Hearst Autos, and Bonnier Media discuss how... Continue reading at Publishing Executive
[ Publishing Executive | 2020-02-20 22:40:45 UTC ]
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A quality experience is something every publisher wants to offer their audience. Yet, there isn't a playbook on exactly how to do it. There are many variables in what makes for a quality experience, but ultimately it’s the readers/users themselves that decide. Still, there are creative ideas... Continue reading at Folio Magazine
[ Folio Magazine | 2020-02-20 17:20:54 UTC ]
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1001 Stories: UAE Writers on Arabic Literature Today Tuesday 10 March 2019| 19.15-20.30Knowledge Centre, The British Library, 96 Euston Road, London, NW1 2DB An evening with three writers from the United Arab Emirates to chime with this year's London Book Fair Sharjah Focus. Hear how writers in... Continue reading at British Council global
[ British Council global | 2020-02-17 10:55:59 UTC ]
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Tuesday 10 March Omar Ghobash in Conversation with Philippe Sands11.45-12.15, English PEN Literary Salon (3E90), OlympiaOmar Ghobash is a former diplomat and the author of Letters to a Young Muslim (Picador 2018), an exploration of the complexities of life as a modern Muslim, written as a... Continue reading at British Council global
[ British Council global | 2020-02-17 10:55:59 UTC ]
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The British Council, in partnership with the Sharjah Book Authority, has announced the Sharjah Market Focus Cultural Programme for the London Book Fair 2020, featuring 12 prominent writers from the UAE. Continue reading at The Bookseller
[ The Bookseller | 2020-02-16 19:53:13 UTC ]
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Khulood Al Mu’alla Khulood Al Mu’alla was chosen this year as an honorary member of the Costa Rica Poetry Foundation and advisor to the International Poetry Festival of Costa Rica. She was honoured along with three poets as part of His Highness Sheikh Mohammed bin Rashid Al Maktoum Poets of... Continue reading at British Council global
[ British Council global | 2020-01-27 10:55:59 UTC ]
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Aimed at growing consumer revenue, Hearst's new experiential division will work to build deeper relationships with readers by creating events that enthusiasts will be tempted to pay for. The post How Hearst is building an ‘experiences’ business appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2020-01-21 05:00:50 UTC ]
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Independent publisher the Experiment has acquired Appletree Press, a publisher of titles on health, food, and lifestyle. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-01-07 05:00:00 UTC ]
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Wakefield indie Rickaro Books will close its bricks and mortar bookshop in March and move its focus to its website selling rare and antique books. Continue reading at The Bookseller
[ The Bookseller | 2020-01-07 01:28:46 UTC ]
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Ebury fiction publishing director Gillian Green is departing after 12 years, as the dedicated fiction list on Ebury Press is wound down. Continue reading at The Bookseller
[ The Bookseller | 2019-12-06 00:12:10 UTC ]
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