The president of The Media Kitchen sees private marketplaces gaining traction with top publishers, and that's a good thing.The post Why Publishers Need to Embrace Automated Ad Selling appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2014-01-30 00:00:00 UTC ]
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Every assistant sifting through the slush pile, dreaming of selling their own novel, can now focus on the tale of Zakiya Harris, a former assistant editor who just sold her debut to Atria in a seven-figure deal. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-02-21 05:00:00 UTC ]
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Publishing Scotland names its latest round of translation grants. And the Frankfurt Book Fair's Literary Agents and Scouts Center is sold out. The post Publishing Scotland Funds 14 Translations; Frankfurt’s LitAg Sells Out appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-02-18 16:30:25 UTC ]
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A biography of Caroline Flack by Emily Herbert will be released by John Blake’s new firm Ad Lib Publishing in April, with a share of the profits donated to cyber bullying charities. Continue reading at The Bookseller
[ The Bookseller | 2020-02-16 13:10:53 UTC ]
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Springer Nature is selling its publishing services enterprise SPS to content technology and solutions business SPi Global, in a deal expected to conclude by the end of the year. Continue reading at The Bookseller
[ The Bookseller | 2019-12-02 21:47:54 UTC ]
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Apple is making changes to its news service, including a deal with Verizon to sell ads and new guidelines for publishers, as it tries to make the platform more accessible to marketers and media. On Thursday, Verizon Media won the right to sell ads for Apple News and Apple Stocks in Canada,... Continue reading at Advertising Age
[ Advertising Age | 2019-10-17 21:42:28 UTC ]
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Of the 135 publishers surveyed by Digiday in a wide-ranging research survey this Fall, more than 50% of publishers reported that direct-sold advertising was a large or very large source of revenue for them. The post Digiday Research: Digital publishers still see growth in direct-sold display ads... Continue reading at Digiday
[ Digiday | 2019-10-16 04:01:21 UTC ]
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As reported in The Republic, Columbus, Ohio’s Mason Engel had already tried to get his self-published reboot of Orwell’s dystopian classic, 1984, into the hands of New York literary agents—like, right into their actual hands. After reaching number one in Amazon’s dystopian fiction category,... Continue reading at Literrary Hub
[ Literrary Hub | 2019-09-25 15:11:55 UTC ]
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Amazon has struck a deal with The Trade Desk and Dataxu, two sources of online advertising, to deliver commercials to Fire TV. On Friday, Amazon announced the new arrangement developed for media companies that stream video on Fire TV. The video publishers can now set up what are known as... Continue reading at Advertising Age
[ Advertising Age | 2019-07-27 00:05:42 UTC ]
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Between dealing with ad blockers, ensuring GDPR compliance and keeping up with changing ad viewability standards, digital publishing is hard work. In the pursuit of more revenue, publishers usually focus on either increasing their ad inventory or optimizing the existing ad inventory. Ad refresh... Continue reading at Advertising Age
[ Advertising Age | 2019-07-22 14:00:00 UTC ]
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Ben Lindsay’s We Need To Talk About Race has similar cover and title to prizewinning book by Reni Eddo-LodgeThe publisher of a new book about racism in the UK has been accused of “ripping off” Reni Eddo-Lodge’s best-selling polemic Why I’m No Longer Talking to White People About Race, after... Continue reading at The Guardian
[ The Guardian | 2019-07-18 17:51:47 UTC ]
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A wholesale craft supply company bought an Arkansas-based arts-and-crafts publishing company last week from its Philadelphia-based parent company — Comcast. The broadband, cable and entertainment giant sold Maumelle, Ark.-based Leisure Arts to PA Distribution, an Oregon-based distributor and... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2019-07-10 17:55:17 UTC ]
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UK news publishers want to make it easier for advertisers to buy directly and keep control of their data. Continue reading at Media Week
[ Media Week | 2019-06-26 08:28:48 UTC ]
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There’s a difference between a publisher and a trashy ad stream – but the digital media industry still hasn’t defined what it is. One thing is clear: It all comes down to quality content. The post How quality content separates publishers from ad streams appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-06-11 04:03:29 UTC ]
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Ad revenue from YouTube, Facebook, Snapchat and Twitter is helping publishers build more sustainable video business models -- though scale still matters. The post Platform ad revenue opportunities are growing for publishers, but scale still matters appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-05-22 04:01:36 UTC ]
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From controlling the temperature in our homes and offices to helping drive our cars, automation is changing our everyday lives. This shift is transforming the way that we do business as well, and has been a game changer in the way that publishers approach marketing. By tapping into marketing... Continue reading at Folio Magazine
[ Folio Magazine | 2019-03-29 00:00:00 UTC ]
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The newly launched collective for women in publishing, Conduit, has found an expanded venue for its inaugural meeting next month after an overwhelming response saw all spaces snapped up within an hour. Continue reading at The Bookseller
[ The Bookseller | 2019-03-23 00:00:00 UTC ]
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Seventy-eight percent of 103 European publishers surveyed by Digiday said their programmatic inventory prices remain unchanged since GDPR. The post Digiday Research: GDPR has not reduced programmatic ad revenues for European publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-03-13 00:00:00 UTC ]
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Facebook wants to be friendlier to TV networks and digital media publishers who have shows on Watch by giving these partners the ability to sell ads through their own ad technology, according to advertising and technology executives with knowledge of the initiative.The social media giant is... Continue reading at Advertising Age
[ Advertising Age | 2019-02-15 00:00:00 UTC ]
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Swedish publishing conglomerate Bonnier has sold US children’s publisher Little Bee Books to its founding executive management. Continue reading at The Bookseller
[ The Bookseller | 2019-01-18 00:00:00 UTC ]
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Tribune Publishing Co. has terminated negotiations to sell itself to fellow newspaper company McClatchy Co., a person familiar with the matter said Thursday. The decision, reached by the Tribune Publishing board Thursday, followed several months of negotiations with McClatchy. The source said... Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-12-14 00:00:00 UTC ]
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