For a 97-year-old magazine publisher, Forbes is no shrinking violet. CEO and president Mike Perlis on why the critics have got it wrong.The post Why Forbes sees a platform approach building its brand, not diluting it appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2014-03-18 00:00:00 UTC ]
News tagged with:
#magazine publisher
ALM is resurrecting its Better Buildings brand, a tri-state area building management magazine which debuted in 1981 and shuttered in the mid 1990s, with the launch of a national, quarterly supplement of the same name, to be distributed along with its Real Estate Forum magazine. Continue reading at Folio Magazine
[ Folio Magazine | 2012-02-07 00:00:00 UTC ]
More news stories like this |
Forbes is launching an ad platform that combines the Forbes Media Network with a new audience segmentation effort called FAST and offers custom units that blend advertising with content according to user preferences. Continue reading at Folio Magazine
[ Folio Magazine | 2011-02-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#ad platform
Nine digital publishing execs that spoke with Digiday said they are investing in other social platforms like Instagram and TikTok to grow their reach. But the question remains if these strategies can actually make up the social referral deficit. Continue reading at Digiday
[ Digiday | 2024-04-10 04:01:00 UTC ]
More news stories like this | All news stories tagged with:
#digital publishing
#publishers turn
#social platforms
Art historian Catherine McCormack reflects on women as art subjects, makers and curators. Continue reading at The Washington Post
[ The Washington Post | 2022-01-14 13:00:18 UTC ]
More news stories like this |
Alex Pheby warns his readers, at the start of Mordew, about the “many unusual things” they are set to find within the forthcoming 600-odd pages. A cloud of bats made from diamonds. Clay figures animated by blood sacrifice. Hordes of feathered monsters, made of fire. Creatures that are born... Continue reading at The Bookseller
[ The Bookseller | 2021-04-18 01:21:02 UTC ]
More news stories like this |
It's been a year since we've surveyed our audience about the state of brand safety in digital media. Since then, marketers, publishers, social platforms and tech providers have worked overtime to help brands avoid unfortunate adjacencies. Complete the survey and you'll receive a $5 Starbucks... Continue reading at Digiday
[ Digiday | 2018-11-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#ll receive
#social platforms
#brand safety
Troy Young, president of Hearst Magazines Digital Media, said social platforms need to share more of their financial success with publishers because creating great content is expensive. The good news, he said, is that platforms are paying more attention, creating teams to work more closely with... Continue reading at Digiday
[ Digiday | 2017-02-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#bigger piece
#financial success
#troy young
#social platforms
Publishers take deeper dives into targeted topics, looking to appeal to millennials, expand ad inventory, and drive names into their databases. The post If Magazine Brands Are So Valuable, Why Are There So Many Non-Branded Offshoots? appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-06-24 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#magazine brands
This week's Media Briefing recaps what publishers had to say behind closed doors during last week's Digiday Publishing Summit Europe about the brand safety/suitability practices that are penalizing their ad businesses. Continue reading at Digiday
[ Digiday | 2024-11-07 05:01:00 UTC ]
More news stories like this | All news stories tagged with:
#publishing summit
#closed doors
#media briefing
Brands are always on the hunt for new audiences. At ADWEEK's Mediaweek event in New York last week, executives from Coca-Cola's Bodyarmor Sports Nutrition and news publisher The Shade Room discussed how they're expanding their audiences by working with influencers and... Continue reading at AdWeek
[ AdWeek | 2024-11-04 19:20:03 UTC ]
More news stories like this | All news stories tagged with:
#news publisher
#social platforms
#content distribution
Amazon, in what it described as a "difficult decision," is winding down Kindle Vella and shutting it down completely in February 2025. When the company launched the serialized story platform in 2021, it said Vella was a way for readers to discover new fictional stories and a new way for authors... Continue reading at Engadget
[ Engadget | 2024-10-29 12:00:30 UTC ]
More news stories like this | All news stories tagged with:
#kindle
#kindle app
#difficult decision
#indie authors
In The Bookshop: A History of the American Bookstore, history professor Evan Friss explores how bookstores have shaped reading, publishing, politics, and community, beginning in the 18th century. I talked with Friss about the value of indie bookstores, the bygone dominance of Barnes & Noble,... Continue reading at The Millions
[ The Millions | 2024-10-22 12:00:00 UTC ]
More news stories like this | All news stories tagged with:
#bookstore
#barnes
#barnes noble
#18th century
#indie bookstores
It's that time of the year where the Javits Center will be full of superheroes, supervillains, and more. New York Comic Con kicked off Oct. 17 and will run through Oct. 20. While the East Coast leg is not nearly as large as San Diego's version that took place earlier... Continue reading at AdWeek
[ AdWeek | 2024-10-18 16:49:58 UTC ]
More news stories like this | All news stories tagged with:
#comic con
#san diego
#javits center
The Pacific Northwest Booksellers Association wrapped up its annual trade show on October 1 in Portland, Ore.. The show, executive director Brian Juenemann said, saw its best attendance since 2019. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-10-03 04:00:00 UTC ]
More news stories like this | All news stories tagged with:
#booksellers association
The Canadian Independent Booksellers Association is gathering steam and growing its membership. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-09-27 04:00:00 UTC ]
More news stories like this | All news stories tagged with:
#booksellers association
In her new role at the top of Simon & Schuster Canada, Nicole Winstanley wants to create a culture of inclusion. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-09-27 04:00:00 UTC ]
More news stories like this | All news stories tagged with:
#schuster
Out of a family tragedy and profound loss, author A.S. King and her son Jaxon King, 17, are building Gracie’s House, a nonprofit that creates safe spaces for queer youth and diverse families. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-09-26 04:00:00 UTC ]
More news stories like this | All news stories tagged with:
#family tragedy
Banned Books Week in the United States: PEN America lists preliminary research points from its 2023-2024 school year report. The post Censorship: PEN America Sees US Book Bannings Triple appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2024-09-23 11:01:35 UTC ]
More news stories like this | All news stories tagged with:
#books week
The inaugural International Summit of Audio Publishers held September 10 in New York City drew 137 participants who discussed current market conditions, the impact of AI, and what is coming next for the booming industry. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-09-13 04:00:00 UTC ]
More news stories like this | All news stories tagged with:
#audiobook
When Edward Grinnan was hired in 1986 as an editor at Christian inspirational magazine and publisher 'Guideposts,' he was reluctant to write devotionals—highly personal 350-word stories that offer "glimpses of God in everyday life. Why he now says he can't imagine stopping. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-08-20 04:00:00 UTC ]
More news stories like this | All news stories tagged with:
#everyday life