Why BuzzFeed Is All-In on Mobile, Though That Wasn't Always the Case

BARCELONA, Spain—Once a doubter in the future of mobile video, Jonah Peretti is now a believer. In a speech on Tuesday at Mobile World Congress, the BuzzFeed founder announced that his publishing company is launching a mobile video app that's focused on binge-watching. It is available today for iPhone and Android users. (There are no ads in the original version, but a spokeswoman later confirmed that BuzzFeed plans to roll out native advertising down the road.) "Content has really become the exciting battleground in the mobile space," Peretti said. In fact, he said it was just a few years ago that he didn't think mobile video would do well at all. Video requires more bandwidth, is harder to load and might even require headphones. Mobile itself use to kill social distribution, he said, as content viewing would often have to be put on hold until a person got back to their computer. However, Peretti suggested, it quickly became the "only" way for something to go viral. "Increasingly content, and especially mobile video, are becoming a key part of the mobile stack," he said. "It's something that consumers care deeply about. The brand and the content they're consuming on their mobile devices. It affects their decisions of which apps to use, which phones to use, and which content is increasingly becoming one of the major areas of competition in the mobile space." BuzzFeed's audience has grown rapidly, from 100 million monthly content views in 2012 to 6 billion in 2016.... Continue reading at 'AdWeek'

[ AdWeek | 2016-02-23 00:00:00 UTC ]
News tagged with: #android users #original version #native advertising #key part #grown rapidly

Other Publishing stories related to: 'Why BuzzFeed Is All-In on Mobile, Though That Wasn't Always the Case'

In New Filing, Audible Lawyers Insist ‘Captions’ Copyright Case Should Be Tossed

Lawyers for Audible are doubling down on their claim that a lawsuit filed by seven publishers over Audible’s forthcoming Captions program is fundamentally a contract dispute. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-09-24 04:00:00 UTC ]
More news stories like this | News stories tagged with: #copyright case #lawsuit filed #contract dispute

Authors Guild, AAR File Brief Supporting Publishers in Audible ‘Captions’ Case

The groups argue Audible should be required to "license the rights it seeks to exploit for its profit—just as others must—as required by copyright law and fundamental fairness.” Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-09-24 04:00:00 UTC ]
More news stories like this | News stories tagged with: #authors guild #supporting publishers #audible captions #copyright law

How the CASE Act Benefits Authors

The Authors Guild director says that, if passed, the bill would provide an inexpensive way for creators to defend their copyrights. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-09-20 04:00:00 UTC ]
More news stories like this | News stories tagged with: #authors guild

In Filings, Audible Says 'Captions' Copyright Case Should Be Dismissed

In a pair of briefs, Audible argued that Captions is simply a tool for enhancing audiobooks, and rejected what they see as an attempt to “paint Audible and its customers as copyright pirates guilty of ‘classic, willful' copyright infringement.’ Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-09-13 04:00:00 UTC ]
More news stories like this | News stories tagged with: #copyright case #copyright infringement

Her name is Chanel Miller, not ‘unconscious intoxicated woman’ in the Stanford assault case

Miller, who addressed her assaulter in court, has written a memoir called "Know My Name." Continue reading at The Washington Post

[ The Washington Post | 2019-09-05 18:42:59 UTC ]
More news stories like this | News stories tagged with: #chanel miller #memoir

Téa Obreht | 'I knew that as an immigrant from the Balkans, I wasn’t going to tell a Native American story'

Téa Obreht’s follow-up to her acclaimed début reframes narratives about the American West. Continue reading at The Bookseller

[ The Bookseller | 2019-07-29 07:09:27 UTC ]
More news stories like this | News stories tagged with: #american west

Is this all-ages coloring book the thing that will finally mobilize society in the climate crisis?

Remember a few years ago when adults discovered coloring books and a wave of new pieces hailed them as a tool for mindfulness and dealing with anxiety? In a move both educational and depressingly efficient, this coloring book on climate change and renewable energy covers the topic that is... Continue reading at Literrary Hub

[ Literrary Hub | 2019-07-26 15:06:44 UTC ]
More news stories like this | News stories tagged with: #climate crisis #climate change #coloring book

US Publishers Association and Authors Guild Renew Support for CASE Act

The US Senate Committee on the Judiciary has a markup session scheduled for the Copyright Alternative in Small-Claims Enforcement Act on Thursday (July 18). The post US Publishers Association and Authors Guild Renew Support for CASE Act appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-07-16 02:09:29 UTC ]
More news stories like this | News stories tagged with: #authors guild #publishers association

David Barclay loses libel case against obscure French playwright

Billionaire sued over play about two wealthy Britons who live in a castle in the Channel IslandsThe reclusive billionaire owner of the Daily Telegraph and the Ritz hotel has been ordered to pay damages to an obscure French playwright who wrote a play that satirised the lives of him and his twin... Continue reading at The Guardian

[ The Guardian | 2019-07-03 13:42:44 UTC ]
More news stories like this | News stories tagged with: #daily telegraph #pay damages #twin brother #french author

Quartz Is Shutting Down its Quartz Brief Mobile App July 1

Quartz Brief, the award-winning news mobile app, is being put out to pasture so the digital news publisher can focus Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-06-24 17:45:29 UTC ]
More news stories like this | News stories tagged with: #news publisher

Mobile Matters—and Publishers Must Remember That, Even When Resources Are Limited

A smartphone alert to local news publishers: Mobile matters! It matters to your readers, to your revenue streams and to Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-06-21 15:22:29 UTC ]
More news stories like this | News stories tagged with: #revenue streams #news publisher

Pokemon Go creators release Harry Potter mobile game Wizards Unite

The creators of mobile gaming phenomenon Pokemon Go unleashed a new game on Thursday that features Harry Potter and other characters from the wizarding world made famous in best-selling books and blockbuster movies. Continue reading at CBC

[ CBC | 2019-06-21 12:31:30 UTC ]
More news stories like this | News stories tagged with: #best-selling books #blockbuster movies #best-selling book #harry potter

BuzzFeed News Is Part of a Union Wave at Digital Media Outlets

The site’s journalists took part in an IRL protest after a series of tweets criticized the company’s refusal to recognize their affiliation with the News Guild. Continue reading at The New York Times

[ The New York Times | 2019-06-18 22:31:39 UTC ]
More news stories like this | News stories tagged with: #buzzfeed news #digital media

With Tasty as Centerpiece, BuzzFeed Aims for $260M in Branded Product Sales

BuzzFeed has found success in licensing its Tasty food brand across different consumer products including food, kitchenware and cookbooks. The Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-06-14 19:25:07 UTC ]
More news stories like this | News stories tagged with: #found success #cookbook

BuzzFeed News Canada Union Begins Bargaining

Digital media organizations aren’t easy places to work in — very long hours, unexpected layoffs and consistently inconsistent policies have Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-06-13 19:27:16 UTC ]
More news stories like this |

D.C. case against Facebook over Cambridge Analytica will proceed

Early Friday, a judge sided with Facebook shareholders who demanded the company hand over emails and records related to its handling of the Cambridge Analytica scandal. Later in the day, the company was denied again in court, as Reuters reports that... Continue reading at Engadget

[ Engadget | 2019-06-01 07:32:00 UTC ]
More news stories like this | News stories tagged with: #facebook shareholders #cambridge analytica #early friday #judge sided #records related #reuters reports

Irish Supreme Court Rejects Facebook Bid to Block ECJ Data Case

The European Court of Justice (ECJ) will hear a landmark privacy case regarding the transfer of EU citizens’ data to Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-05-31 19:45:54 UTC ]
More news stories like this | News stories tagged with: #european court

Amazon reportedly mulls buying Boost from T-Mobile, Sprint

Amazon.com Inc. is interested in acquiring prepaid wireless phone service Boost Mobile from T-Mobile US Inc. and Sprint Corp., Reuters reported, citing people familiar with the matter. Amazon is considering buying Boost for an attached wholesale deal that would allow the buyer to use T-Mobile’s... Continue reading at Advertising Age

[ Advertising Age | 2019-05-31 17:33:29 UTC ]
More news stories like this | News stories tagged with: #kindle e-readers #download books #pilot program #online orders #york state #—bloomberg news

Geoffrey Rush defamation case: newspaper's appeal 'weighs heavily' on actor

Oscar-winner wants appeal against record $2.9m judgment determined as quickly as possible, lawyer tells courtThe Daily Telegraph’s appeal against the record $2.9m judgment against it in the Geoffrey Rush defamation case “weighs heavily” on the Oscar-winning actor, an Australian court has... Continue reading at The Guardian

[ The Guardian | 2019-05-27 02:22:30 UTC ]
More news stories like this | News stories tagged with: #oscar-winning actor