Why AI, revenue diversification and ad spend are the defining 2024 trends for media companies

Will Barker, manager, strategic customer success, BlueConic The media and publishing industry is constantly evolving. With this, it’s often difficult to keep up with the latest trends, especially with fast-evolving technologies emerging all the time and ripple effects remaining from the global pandemic. To ensure 2024 is a fruitful year, media companies and publishers should look […] Continue reading at 'Digiday'

[ Digiday | 2023-12-05 15:08:37 UTC ]

Other news stories related to: "Why AI, revenue diversification and ad spend are the defining 2024 trends for media companies"


BEA 2015: Comics, Graphic Novels In Demand

Comics were a lively presence throughout BEA and BookCon with all the latest trends in the category on display, including lots of kids comics and a continuing demand for Image Comics and genres beyond the dominant super hero category. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-06-02 00:00:00 UTC ]
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Translating BEA Into International Innovation and Business

As one of the largest and most prominent book and author events in the North American publishing industry, BookExpo America remains a great place to discover new titles, generate rights and licensing business, network and learn about the latest trends. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-26 00:00:00 UTC ]
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Kik joins Facebook in hunt for more publisher, brand deals

In the latest land grab for consumers’ time on platforms, Kik is stepping up efforts to court brands and media companies. The messaging app popular with millennials hired ad vet Josh Jacobs to head a new division, Kik Services, with an eye to adding games and commerce services and expand... Continue reading at Digiday

[ Digiday | 2015-05-19 00:00:00 UTC ]
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Facebook vs. YouTube: A Look at the NFL's Split Programming Strategy

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[ Advertising Age | 2015-05-08 00:00:00 UTC ]
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Leading America’s Newsrooms

Teri Hayt has worked for both large and small news organization during her 35-year career in the publishing industry. She’s worked for Time-Life Books, Inc., the Arizona Daily Star, Sports Illustrated, Newsday, the San Diego Union-Tribune ( ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-04-30 00:00:00 UTC ]
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New Mobile Ads Recommend Videos Based on the News You're Reading

Nailing mobile video is a major goal for marketers this year, as exemplified at this week's Digital Content NewFronts presentations. And as Snapchat and Facebook lure advertising dollars away from TV with new video options, smaller ad companies are following suit. A GIF showing the new video... Continue reading at AdWeek

[ AdWeek | 2015-04-28 00:00:00 UTC ]
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Trade figures limber up for London Marathon

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[ The Bookseller | 2015-04-25 00:00:00 UTC ]
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Workflow Management that Works: Digital Solutions in India 2015

The publishing industry is constantly evolving with improved workflows and processes. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-24 00:00:00 UTC ]
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SoA and HC back call for more diversity in publishing

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[ The Bookseller | 2015-04-21 00:00:00 UTC ]
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Spanning the Globe

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[ Publishers Weekly | 2015-04-17 00:00:00 UTC ]
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[ The Bookseller | 2015-04-17 00:00:00 UTC ]
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Liz Thomson to Step Down at BookBrunch

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[ Publishers Weekly | 2015-04-15 00:00:00 UTC ]
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Frankfurt Book Fair Unveils New Opener: Digital Spotlight 2015

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[ Publishers Weekly | 2015-04-03 00:00:00 UTC ]
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5 Digital Magazine Trends to Keep an Eye On in 2015

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[ Publishing Executive | 2015-04-01 00:00:00 UTC ]
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Publishing Industry Antics on April Fools

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[ Publishers Weekly | 2015-04-01 00:00:00 UTC ]
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From analogue to digital: how media companies are changing - video

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[ The Guardian | 2015-03-24 00:00:00 UTC ]
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Why Europe’s publishers have embraced programmatic co-ops

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[ Digiday | 2015-03-20 00:00:00 UTC ]
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Legality of Spotify’s lyrics feature called into question

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Publishers, filmmakers and gamers to pair at LBF

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[ The Bookseller | 2015-02-28 00:00:00 UTC ]
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Identity Crisis at Gawker? Nick Denton's Blogging Empire Working with Branding Agency Redscout

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[ Advertising Age | 2015-02-24 00:00:00 UTC ]
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