What Hearst is Testing and Learning Through the GNI Subscriptions Lab

Through the Google News Initiative Subscriptions Lab, ten local media organizations have been testing, learning and sharing findings related to Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2019-11-20 22:09:59 UTC ]
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Other Publishing stories related to: 'What Hearst is Testing and Learning Through the GNI Subscriptions Lab'


What Hearst is Testing and Learning Through the GNI Subscriptions Lab

Through the Google News Initiative Subscriptions Lab, ten local media organizations have been testing, learning and sharing findings related to Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-11-20 22:09:59 UTC ]
More news stories like this | News stories tagged with: #hearst


Revue, Twitter Test Newsletter Subscription Option Directly via Publishers’ Profiles

Twitter acquired newsletter publishing platform Revue in January, allowing it to continue to run as a stand-alone service, and the two companies began testing a way to integrate their respective platforms Thursday. Revue said in a tweet that all of its creators can begin enabling people to... Continue reading at AdWeek

[ AdWeek | 2021-08-19 22:40:00 UTC ]
More news stories like this | News stories tagged with: #publishing platform


Hearst UK wants all of its brands to have Good Housekeeping’s authority in product testing

The Good Housekeeping Institute set the precedent for Hearst UK and the new Hearst Institute is looking to replicate those successes across all its brands. The post Hearst UK wants all of its brands to have Good Housekeeping’s authority in product testing appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-08-03 04:01:00 UTC ]
More news stories like this | News stories tagged with: #hearst uk #good housekeeping #product testing #hearst


What publishers like BuzzFeed, Hearst and Vice are learning from being on TikTok

Like they did with Snapchat in previous years, publishers are still figuring out what works and what doesn't on this latest hot new app. The post What publishers like BuzzFeed, Hearst and Vice are learning from being on TikTok appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-10-23 04:01:04 UTC ]
More news stories like this | News stories tagged with: #previous years #hearst


Study: How Today’s News Publishers Can Use Data, Best Practices, and Test-and-Learn Tactics to Build Better Pay-Meters

The past half-decade has seen a digital subscription renaissance in the news publishing industry. Publishers are increasingly recognizing a market Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-08-13 17:00:55 UTC ]
More news stories like this | News stories tagged with: #news publishers #increasingly recognizing #news publishing


Facebook Is Testing Subscriptions on Its Facebook Watch Video Destination

Facebook will begin testing subscriptions on its Facebook Watch video destination in the U.S., with initial publishing partners BritBoxTV, CollegeHumor Dropout, MotorTrend On Demand and Tastemade Plus. The social network would not provide details on payments by publishers or on subscription... Continue reading at AdWeek

[ AdWeek | 2019-08-08 18:05:58 UTC ]
More news stories like this | News stories tagged with: #provide details #publishing partners


Press Release: Meredith and Hearst Among First Publishers to Commit to Adopting IAB Tech Lab Transparency Label

This week Meredith Corporation and Hearst Magazines pledged to adopt the IAB Tech Lab’s proposed industry standard Data Transparency Label. The label will provide advertisers and buyers with four key sets of data: data solution provider information, audience snapshot, audience construction, and... Continue reading at Publishing Executive

[ Publishing Executive | 2019-05-03 16:21:31 UTC ]
More news stories like this | News stories tagged with: #data set #press release #provide advertisers


Google starts ‘subscriptions lab’ for local publishers to develop paid content

The six-month program, featuring eight North American news publishers, is designed to unearth insights that can be shared across the news ecosystem. The post Google starts ‘subscriptions lab’ for local publishers to develop paid content appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-03-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #local publishers


Facebook Revealed Several Updates to Its Test of Subscriptions to Instant Articles

Facebook announced several updates to its test of subscriptions to Instant Articles, as well as 26 new publishers that were added to the test group. The social network began testing subscriptions in Instant Articles with 10 publishers in October 2017. The implementation approach for the... Continue reading at AdWeek

[ AdWeek | 2018-12-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #test group #facebook revealed #facebook announced


Q&A: New Hearst Magazines President Troy Young on what he's learned and what's next

Hearst Magazines on Wednesday promoted its digital chief, the hard-charging Troy Young, to succeed the high-polish David Carey as president. Young, who previously cleaved the magazines' digital operations from print, will now oversee both digital and print for a portfolio of brands including... Continue reading at Advertising Age

[ Advertising Age | 2018-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print operations #digital chief #digital operations #hearst magazines #view magazines #wednesday promoted #car driver


Facebook Updates Its Test of Subscriptions in Instant Articles

Facebook began testing subscriptions in Instant Articles with 10 publisher partners last October, and Wednesday, the social network provided an update, as well as a look at what's ahead. Head of news products Alex Hardiman and product manager Sameera Salari revealed in a blog post that people... Continue reading at AdWeek

[ AdWeek | 2018-06-28 00:00:00 UTC ]
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Facebook claims subscription test results are ‘promising’ so far, though still small

The platform said that people were 17 percent more likely to subscribe through Instant Articles versus publishers’ standard mobile web links. The post Facebook claims subscription test results are ‘promising’ so far, though still small appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #small appeared


New Year, New Deal: Cengage Learning Rolls Out Its Unlimited Subscription

Cengage Unlimited textbook subscription service launches later this year, giving students full access to all of Cengage digital content for the cost of $119 per semester The post New Year, New Deal: Cengage Learning Rolls Out Its Unlimited Subscription appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-01-09 00:00:00 UTC ]
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Facebook and 10 Publishers Are Testing Subscriptions Within Instant Articles

The idea of subscriptions in Facebook's Instant Articles has been bandied about for quite some time, and an official test is finally underway. Head of news partnerships Campbell Brown, head of news product Alex Hardiman and product manager Sameera Salari announced in a Facebook Media blog post... Continue reading at AdWeek

[ AdWeek | 2017-10-19 00:00:00 UTC ]
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Facebook Says It Will Start Testing a Subscription-Based News Product in October

A paywall is coming to Facebook, much to the delight of publishers. Head of news partnerships Campbell Brown made the announcement at the Digital Publishing Innovation Summit in New York Tuesday, as reported by Leon Lazaroff of TheStreet. Her announcement comes just over one week after several... Continue reading at AdWeek

[ AdWeek | 2017-07-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #prominent publishers #start testing


Hearst Magazines Will Test Out New Print Concepts in 2016

Hearst Magazines president David Carey says that the company will test out new print magazine concepts in 2016, and partner with "next-generation content creators and technology companies" to launch new editorial products and joint ventu ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-12-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hearst magazines #technology companies #editorial products


Amazon Tests Kindle Unlimited, Its Own E-book Subscription Service

The $9.99 monthly service offers access to more than 600,000 books and audiobooks.Now the go-to place for electronics, groceries, and pretty much everything else, Amazon's e-commerce empire was built atop books. The site hasn't forgotten about its roots--it is reportedly testing an ebook and... Continue reading at Fast Company

[ Fast Company | 2014-07-17 00:00:00 UTC ]
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Amazon testing Netflix-style subscription service for ebooks

Ever heard of Kindle Unlimited? Us either, at least not until now. Originally spotted by kboards, a forum site that welcomes Kindle chatter, this previously unknown service appears to be an upcoming all-you-can-read subscription service from Amazon.... Continue reading at Engadget

[ Engadget | 2014-07-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kindle unlimited


Amazon appears to be testing an unlimited Kindle ebook subscription

Amazon.com appears to be testing a new subscription model that would give members all-you-can-read access to more than 600,000 ebooks for $9.99 a month.  Continue reading at Los Angeles Times

[ Los Angeles Times | 2014-07-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #amazon appears #subscription model


Amazon Tests Its Own E-Book Subscription Service

Amazon is quietly testing its own subscription ebook service, Kindle Unlimited, which will reportedly cost $9.99 per month and include over 600,000 titles. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kindle unlimited