The first-ever virtual NewFronts is in the books. Adweek has already rounded up the most memorable moments from last week's events, and now it's time for the buyers to have their say. We granted buyers anonymity to tell us what they liked--and didn't like--about the 2020 Digital Content NewFronts. Here's what they thought: The virtual... Continue reading at 'AdWeek'
[ AdWeek | 2020-06-29 17:23:22 UTC ]
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Three representatives from major publishing companies discussed the logistics of sponsoring virtual author events and best practices with Midwest booksellers on a September 8 panel that is part of the Heartland Fall Forum program. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-09-09 04:00:00 UTC ]
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Seven months into the novel coronavirus pandemic in the U.S., ad buyers are still entering the market with uncertainty. Spending on traditional offline media is expected to be slashed by almost a third, although this could be offset by the continued rise in digital media investment by... Continue reading at AdWeek
[ AdWeek | 2020-09-02 14:20:11 UTC ]
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"ReBoot: Books, Business and Reading," a virtual conference aimed at preparing the publishing industry for 2021, has been set for October 13. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-08-26 04:00:00 UTC ]
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Lee Child and Ian Rankin are among the authors featuring at this year's entirely virtual Bloody Scotland International Crime Writing Festival. Continue reading at The Bookseller
[ The Bookseller | 2020-08-24 03:20:07 UTC ]
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Nielsen ratings were down from 2016, though younger viewers watched online and MSNBC nearly doubled its usual audience. Continue reading at The New York Times
[ The New York Times | 2020-08-18 23:35:17 UTC ]
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Meaningful ways to celebrate Independent Bookstore Day 2020 from the comforts of your home. Continue reading at Book Riot
[ Book Riot | 2020-08-14 10:37:00 UTC ]
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ReedPop, organizer of New York Comic Con, scheduled to be held October 8-11 at the Javits Convention Center, has canceled the annual in-person 2020 event and plans to partner with YouTube to produce an all-digital version of the giant pop culture convention. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-08-12 04:00:00 UTC ]
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Penguin has announced a series of virtual, live events featuring guests including Zadie Smith, Yotam Ottolenghi, Caitlin Moran and Jeremiah Emmanuel. Continue reading at The Bookseller
[ The Bookseller | 2020-08-06 05:28:30 UTC ]
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The 15th Annual Brooklyn Book Festival, which will take place September 28-October 5 this year, will be held entirely virtually due to pandemic-related restrictions on public gatherings. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-07-30 04:00:00 UTC ]
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After more than 20 years in production, Oprah Winfrey's eponymous magazine O, The Oprah Magazine, will reconsider how often it prints in 2021. The magazine, which launched in 2000 in conjunction with Hearst Magazines, was an expansion of Winfrey's "Live your best life" motto. It is scheduled for... Continue reading at AdWeek
[ AdWeek | 2020-07-28 19:52:06 UTC ]
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The Global Licensing Group has canceled the live version of its London-based Brand Licensing Europe trade show, scheduled for October. Instead, it is launching a global, month-long, virtual Festival of Licensing from October 6-29. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-07-22 04:00:00 UTC ]
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This year's National Book Awards ceremony, which is typically a glittery black-tie ball at Cipriani Wall Street in lower Manhattan, will instead be a virtual event, hosted online on November 18. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-07-10 04:00:00 UTC ]
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The new memoir takes you inside a dysfunctional American family—and into Donald Trump’s mind. Continue reading at Slate
[ Slate | 2020-07-09 19:25:33 UTC ]
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The power of licensing to help consumers through societal change was one theme that came up often in the keynote presentations and educational panels that were a central component of Licensing Week Virtual, the digital replacement for this year's canceled Licensing Expo. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-07-07 04:00:00 UTC ]
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Waterstones Children’s Laureate Cressida Cowell is running a virtual “Summer Camp” for youngsters featuring guest authors and illustrators. Continue reading at The Bookseller
[ The Bookseller | 2020-07-01 10:46:08 UTC ]
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The best authors, publishers and retailers will be crowned at the British Book Awards in a virtual ceremony today. Continue reading at The Bookseller
[ The Bookseller | 2020-06-28 17:13:02 UTC ]
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Gaming took center stage at the 2020 Digital Content NewFronts today. 3BlackDot, an entertainment studio that builds content around influencers in the gaming space, gave its first NewFronts presentation, boasting to advertisers about its far reach and various functions. The entertainment studio... Continue reading at AdWeek
[ AdWeek | 2020-06-26 18:17:46 UTC ]
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After a two-month delay and a complete format overhaul, the 2020 Digital Content NewFronts have finally wrapped, capping a frenzied week of virtual presentations, insights panels and Q&As. In case you missed any of the events--and there were dozens of them--Adweek has rounded up the most... Continue reading at AdWeek
[ AdWeek | 2020-06-26 18:00:57 UTC ]
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Welcome to Ad Age’s special-edition NewFronts Now newsletter, a roundup of the biggest news, trends, insights and takeaways from IAB’s Digital Content NewFronts. Continue reading at Advertising Age
[ Advertising Age | 2020-06-25 21:05:12 UTC ]
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Ahead of TikTok's presentation at the 2020 Digital Content NewFronts, the company released a new umbrella brand called TikTok for Business for its advertiser offerings. TikTok, a newcomer to NewFronts, adapted its vertical-first format for a horizontal presentation. The main message to brands in... Continue reading at AdWeek
[ AdWeek | 2020-06-25 21:01:24 UTC ]
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