Michael Finnegan, president of The Atlantic, discusses how the magazine publisher set the price and paywall height for its digital subscription product, which has been in the works for nearly two years. The post ‘We’re really confident in our differentiation’: Atlantic President Michael Finnegan discusses its long-awaited paywall appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2019-09-06 04:00:33 UTC ]
When is five consecutive quarters of growth not enough? Right now in magazine publishing. To see real, sustained growth, there are three things every magazine publisher should do to keep readers and advertisers engaged. 1. Create Franchise Issues Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-09 00:00:00 UTC ]
More news stories like this