Vox Solicits Reader Contributions to Keep Its Content Free Amid Ad Declines

The near-simultaneous rush among publishers with subscription businesses to loosen their paywalls and provide free access to reporting on the COVID-19 pandemic has reignited long-standing debates about whether the news should fundamentally be free, even as ad-supported journalism (with some exceptions) becomes an increasingly difficult proposition. This week, rather than erecting a paywall, Vox says it's looking to make up for declines in its advertising business by soliciting contributions from those readers who can afford it, in order to preserve free access to its journalism for those who can't. "Our dedicated team of journalists has boundless ambitions—and feels a great sense of responsibility—to bring you more of our distinctive coverage, in new and different ways, and to continue doing so for free," wrote editor-in-chief Lauren Williams and executive editor Allison Rockey in a note to readers Wednesday afternoon. "But even with record audience growth, the media business is not immune to the effects of economic downturns. In fact, right now, when audiences need quality, accessible journalism the most, ad revenue is on the decline as companies move to save money and shrink their marketing budgets." While not a tax-deductible charitable donation, Vox says recurring or one-off contributions, ranging from $7 to $250, will help support its science explainers, its coverage of the challenges being faced by the U.S. health care system and its YouTube and Facebook videos... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-04-10 16:17:19 UTC ]
News tagged with: #caption id= #subscription model #apple news+ #york magazine #media industry

Other Publishing stories related to: 'Vox Solicits Reader Contributions to Keep Its Content Free Amid Ad Declines'


Nielsen BookData 2022: A ‘Slight Decline’ in UK Book Sales

In 2022, Nielsen BookData saw a 10-percent fall in ebook volumes in the UK, and a 3-percent drop in print. Audiobooks' growth slowed. The post Nielsen BookData 2022: A ‘Slight Decline’ in UK Book Sales appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-03-22 12:42:13 UTC ]
More news stories like this | News stories tagged with: #slight decline #nielsen bookdata #nielsen #uk book


Things (Some) Readers Find Annoying About Books and the Book World

Even the most passionate bibliophile gets annoyed by aspects of books and the book world sometimes. Here are some examples. Continue reading at Book Riot

[ Book Riot | 2023-03-22 10:34:00 UTC ]
More news stories like this | News stories tagged with: #book world


I believed readers only wanted trauma stories from writers of colour. Then I became an author | Zoya Patel

For so long, it seemed that readers were only interested in the experiences of people like me if we were traumatised, not triumphant – and I internalised this as an indisputable factGet our weekend culture and lifestyle emailI can’t pinpoint exactly when I started imagining myself in the stories... Continue reading at The Guardian

[ The Guardian | 2023-03-18 19:00:19 UTC ]
More news stories like this | News stories tagged with: #weekend culture #young age #cultural diversity #pop culture #hachette


Bloomberg Media Fills Chief Revenue Officer Role, Accelerating Ad Revenue Growth

The business news publisher Bloomberg Media has hired digital media executive Christine Cook as its first chief revenue officer, Adweek can exclusively report. The publisher had previously hired Keith A. Grossman, who left in 2019, as global chief revenue officer. Before him, Paul Caine held the... Continue reading at AdWeek

[ AdWeek | 2023-03-17 11:28:40 UTC ]
More news stories like this | News stories tagged with: #digital media #news publisher


By Attracting National Budgets, Texas Monthly Grows Ad Revenue 31%

Publisher Texas Monthly, which marked its 50th anniversary last month, grew its overall revenue by 39% in 2022, an uptick the privately owned media company attributed to its expanded number of advertising channels and an ongoing effort to cultivate new sources of revenue. The publisher increased... Continue reading at AdWeek

[ AdWeek | 2023-03-13 10:21:33 UTC ]
More news stories like this | News stories tagged with: #expanded number #ongoing effort #privately owned


Publishers are cynically using ‘sensitivity readers’ to protect their bottom lines | Zoe Dubno

As books become intellectual property assets, publishers become asset managers trying to future-proof their toxic investmentsThe news that many of Roald Dahl’s books had been edited by the publisher Puffin to excise “offensive references to gender and race” has unleashed a brouhaha among the... Continue reading at The Guardian

[ The Guardian | 2023-03-09 11:20:19 UTC ]
More news stories like this | News stories tagged with: #sensitivity readers #roald dahl #publisher puffin #literary establishment #future generations #puffin


Barnes & Noble to Overhaul Membership Program, Cut Free Educator Program

"Just use your library" is not the solution to the new price hikes and benefit decreases in Barnes & Noble's membership changes. Continue reading at Book Riot

[ Book Riot | 2023-03-01 12:57:36 UTC ]
More news stories like this | News stories tagged with: #barnes noble


Face to Face: Why Houston was key to building ad tech business Direct Digital Holdings

The founders of this Houston digital media company focus on an underserved market. Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2023-02-27 20:46:59 UTC ]
More news stories like this | News stories tagged with: #digital media


Ancient Drama for Modern Readers: Top 5 Greek Plays to Read in Translation

Bestseller lists of recent years have shown that our interest in the tales of the ancient Greeks is still going strong after three millennia, and even experiencing a renaissance. This is a testament, I think, to the timelessness of their content: the deeply human passions and agonies that they... Continue reading at Literrary Hub

[ Literrary Hub | 2023-02-24 09:52:27 UTC ]
More news stories like this | News stories tagged with: #modern readers #bestseller lists


‘Libraries, You Are My Heroes’: Readers Share Memories of a Favorite Haven

A photo essay celebrating the versatility of public libraries prompted an outpouring of enthusiasm from card-carrying book lovers. Continue reading at The New York Times

[ The New York Times | 2023-02-19 10:00:09 UTC ]
More news stories like this | News stories tagged with: #public libraries


Preliminary AAP Sales Find a 6.4% Decline

Year-end figures from the Association of American Publishers’ StatShot program show sales were down in all publishing categories. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-17 05:00:00 UTC ]
More news stories like this | News stories tagged with: #4% decline #american publishers #publishing categories


'Horse Crazy' Inspires a Series for Young Readers

Starting this spring, Cameron Kids will publish Pulitzer Prize-nominated reporter Sarah Maslin Nir's Once Upon a Horse series for middle grade readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-16 05:00:00 UTC ]
More news stories like this | News stories tagged with: #young readers


An Elegy to a Pluralistic, Polyglot India Wins Readers and Critics in the West

Geetanjali Shree’s prizewinning novel “Tomb of Sand” pushed the boundaries of experimental writing in Hindi and spotlighted the wealth of Indian literature in languages other than English. Continue reading at The New York Times

[ The New York Times | 2023-02-11 10:00:17 UTC ]
More news stories like this | News stories tagged with: #geetanjali shree #indian literature


Here’s what a $7M, 30-second Super Bowl ad can purchase in digital media in 2023

Let’s once again put that cost in perspective and take a look at what $7 million can afford a buyer elsewhere elsewhere in the media landscape. Continue reading at Digiday

[ Digiday | 2023-02-10 05:01:00 UTC ]
More news stories like this | News stories tagged with: #$7 million #media landscape #digital media


What books hate most in readers.

Yesterday morning, The Washington Post’s Ron Charles published a summary of “what readers hate most in books“—the result, Charles tells us, of asking the readers of the Post’s Book Club newsletter to write in with their pet peeves. “The responses were a tsunami of bile,” Charles writes.... Continue reading at Literrary Hub

[ Literrary Hub | 2023-02-09 16:26:13 UTC ]
More news stories like this | News stories tagged with: #readers hate #yesterday morning #pet peeves #book lovers #book club


NBCU Courts Smaller, Performance-Focused Advertisers at One23 Ad-Tech Event

NBCUniversal is launching Peacock Ad Manager to all advertisers in 2023 in an effort to court small businesses and performance marketers, the publisher announced today at One23, its ad-tech-focused showcase for advertisers. "We're really democratizing access to television for performance... Continue reading at AdWeek

[ AdWeek | 2023-02-08 20:00:00 UTC ]
More news stories like this | News stories tagged with: #performance marketing #told adweek #publisher announced


3 Super Bowl Advertisers Winning the Digital Content Game

Early this football season, the National Football League began shifting tactics to engage younger fans on social media as people reallocate their attention from TV to digital content that is fun, snackable and highly visual. With Super Bowl 57 quickly approaching, Big Game advertisers--who spent... Continue reading at AdWeek

[ AdWeek | 2023-02-08 19:41:19 UTC ]
More news stories like this | News stories tagged with: #football season #digital content


Haymarket Book Publisher Offering Free eBooks on Black History

A Chicago-based independent publisher has responded to the recent attack on Black History by offering free books. Continue reading at Book Riot

[ Book Riot | 2023-02-08 16:46:55 UTC ]
More news stories like this | News stories tagged with: #black history #recent attack #independent publisher #ebooks #book publisher


China’s Book Market in 2022: An 11.77-Percent Decline

Overall book sales in China decreased in 2022, but online sales driven by TikTok and other short-video platforms are growing rapidly. The post China’s Book Market in 2022: An 11.77-Percent Decline appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-02-07 16:24:29 UTC ]
More news stories like this | News stories tagged with: #post china #book sales #growing rapidly #book market


The Sensitive Question of Sensitivity Readers

Agent Jeffrey Hermann argues that changing a book based on a sensitivity read can make it less authentic. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-03 05:00:00 UTC ]
More news stories like this | News stories tagged with: #sensitivity readers #book based