Vox Solicits Reader Contributions to Keep Its Content Free Amid Ad Declines

The near-simultaneous rush among publishers with subscription businesses to loosen their paywalls and provide free access to reporting on the COVID-19 pandemic has reignited long-standing debates about whether the news should fundamentally be free, even as ad-supported journalism (with some exceptions) becomes an increasingly difficult proposition. This week, rather than erecting a paywall, Vox says it's looking to make up for declines in its advertising business by soliciting contributions from those readers who can afford it, in order to preserve free access to its journalism for those who can't. "Our dedicated team of journalists has boundless ambitions—and feels a great sense of responsibility—to bring you more of our distinctive coverage, in new and different ways, and to continue doing so for free," wrote editor-in-chief Lauren Williams and executive editor Allison Rockey in a note to readers Wednesday afternoon. "But even with record audience growth, the media business is not immune to the effects of economic downturns. In fact, right now, when audiences need quality, accessible journalism the most, ad revenue is on the decline as companies move to save money and shrink their marketing budgets." While not a tax-deductible charitable donation, Vox says recurring or one-off contributions, ranging from $7 to $250, will help support its science explainers, its coverage of the challenges being faced by the U.S. health care system and its YouTube and Facebook videos... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-04-10 16:17:19 UTC ]
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How the National Braille Press Brings Books to Blind Readers

The Boston-based publisher—the only organization in the U.S. that publishes its own books by blind authors for blind readers—has been leading the way in improving access in the book business for nearly a century. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-21 04:00:00 UTC ]
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14 free tools: Obscure yet helpful software from Adobe, Microsoft, and more

Many of the biggest software makers are known for their expensive, but nevertheless popular purchase programs. Yet many of these companies also offer free software with some surprisingly useful features. Yes, even giants like Adobe and Microsoft! This article will introduce you to these... Continue reading at PC World

[ PC World | 2023-07-19 12:30:00 UTC ]
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How The Guardian US Fetched Ad Revenue Hike of 42% Despite Broader Downturn

The U.S. outpost of the general news publisher The Guardian finished the first quarter of its fiscal year, which ended June 30, with advertising revenues up 42% year over year, according to senior vice president of advertising Luis Romero. The hikes buck common trends most publishers are seeing.... Continue reading at AdWeek

[ AdWeek | 2023-07-12 08:56:56 UTC ]
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The AP Debuts New Website Designed to Attract More Ad Spend

Global news publisher the Associated Press (AP) launched a newly redesigned version of its website Tuesday, part of a broader effort from the news outlet to diversify its revenue by attracting more direct advertising. The publisher currently generates roughly 80% of its revenue from content... Continue reading at AdWeek

[ AdWeek | 2023-06-28 09:22:55 UTC ]
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Indigo Had C$49 Million Loss in Fiscal 2023 on Small Sales Decline

Indigo Books & Music, Canada's leading book retailer, reported that retail sales improved, as the company recovered from pandemic-era lockdowns, but online sales suffered, due in part to a cyberattack earlier this year. Markus Dohle has also joined the company board. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-27 04:00:00 UTC ]
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Empowering Latinx Readers: Andrea Navedo's Journey

The actress-turned-author aims to inspire people to embrace their identity as a source of strength in her forthcoming 'Our Otherness is Our Strength.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-27 04:00:00 UTC ]
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How to Get Free Books For Your School Library (and Use Them to Host a Book Fair)

Some tips from a school librarian on getting access to free books for your school library, and using those books to put on a book fair. Continue reading at Book Riot

[ Book Riot | 2023-06-26 10:34:00 UTC ]
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Introducing Ad Age Leading National Advertisers 2023

Ad spending for the top 200 U.S. advertisers showed robust growth, powered my internet companies. Digital media grabbed the lion's share of budgets. Spending is growing this year, but a recession looms. Continue reading at Advertising Age

[ Advertising Age | 2023-06-26 09:45:00 UTC ]
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News publishing giant Gannett sues Google for monopolizing ad tech

Gannett, a news publisher accused of monopolistic behavior, is suing Google for monopolistic behavior. It’s the latest in a string of lawsuits against the search giant, and it repeats many of the arguments made by the Department of Justice in its second lawsuit against Google, filed earlier this... Continue reading at Engadget

[ Engadget | 2023-06-20 16:46:02 UTC ]
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How ad platforms are inflating streaming TV performance

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[ Digiday | 2023-06-20 13:41:01 UTC ]
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Amazon's Kindle falls back to $80 in e-reader sale

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[ Engadget | 2023-06-12 10:55:39 UTC ]
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Large Print for Readers Young and Old

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[ Publishers Weekly | 2023-06-11 04:00:00 UTC ]
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Print Book Sales Declined 6.1% Last Week

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[ Publishers Weekly | 2023-06-08 04:00:00 UTC ]
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Saint Dolly does it again: Imagination Library expands free book efforts in California

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[ Los Angeles Times | 2023-06-07 15:51:03 UTC ]
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Twitter's ad sales have reportedly dropped by 59 percent since last year

Twitter's advertising revenue is down 59 percent during a five week stretch between April 1st and early May compared to the same period last year, The New York Times has reported. It regularly falls short of sales projections, and things aren't likely to change soon (apparently despite the... Continue reading at Engadget

[ Engadget | 2023-06-06 09:25:43 UTC ]
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Google and Facebook urged by EU to label AI-generated content

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[ The Guardian | 2023-06-05 13:06:04 UTC ]
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Publicis Groupe joins content standards body

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[ Media Week | 2023-06-05 12:11:00 UTC ]
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U.S. Book Show 2023: Meg Medina on Her 'Rebellious' Books for Young Readers

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[ Publishers Weekly | 2023-05-26 04:00:00 UTC ]
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News Corp denies it played a part in Stan Grant’s decision to leave Q+A amid racist attacks

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Little Free Library Announces 2023 Outstanding Achievement Awards

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