Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters.In the cards Financial giant Visa picked Wieden+Kennedy as its new creative agency, five months after issuing an RFP that began the company’s move away from BBDO. Publicis maintains its hold on Visa’s $200 million global media account. “Until the review, Visa had worked with BBDO on creative campaigns, including its recent Olympics work that switched from the games to messages of safety around the coronavirus,” writes Ad Age’s Adrianne Pasquarelli. “The agency had been invited in July to pitch to retain the business.” This marks yet another big, mainstream brand that has selected W+K to lead its creative messaging, perhaps hoping to capture some of the playful irreverence of the agency’s work for McDonald’s and Old Spice—or the gravitas of its long-running Nike partnership.Shots in the dark Social networks are trying to clamp down on misinformation and vitriol, but that train may have already left the station. Two months after Facebook said it would ban ads with anti-vaccination messages, it’s beginning to remove falsehoods about the impending COVID-19 vaccines, including claims that they contain microchips, reports The New York Times. Previously, Facebook reduced the visibility of such posts, but left them up. The move comes as YouTube starts to employ... Continue reading at 'Advertising Age'
[ Advertising Age | 2020-12-04 11:04:31 UTC ]
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Our favorite books coming out this week include new titles from Maylis de Kerangal, Maggie Millner, and Ayọ̀bámi Adébáyọ̀. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-02-03 05:00:00 UTC ]
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We spoke with the three big ALA Award winners about their initial reactions to the news. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-31 05:00:00 UTC ]
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Historical fiction for young readers like CATHERINE CALLED BIRDY help readers discover the history of sexism, ableism, and more. Continue reading at Book Riot
[ Book Riot | 2023-01-27 11:34:00 UTC ]
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Our favorite books coming out this week include new titles from Mike Chen, Karelia Stetz-Waters, and Annalee Newitz. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-27 05:00:00 UTC ]
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Our favorite books coming out this week include new titles by Dan Levitt, F. Perry Wilson, and Stephen Hunter. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-20 05:00:00 UTC ]
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The pick of our favorite books coming out this week include new titles by Tsitsi Dangarembga, Julian Winters, and Benjamin Stevenson. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-13 05:00:00 UTC ]
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Amerie and 'GMA' select the latest novel by Deepti Kapoor, B&N and 'Good Housekeeping' spotlight Parini Shroff's debut, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-12 05:00:00 UTC ]
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Most senior media agency professionals want their clients to invest in emerging media and explore new digital channels this year. With global advertising spend forecast to slow this year from record levels of spend and the rising cost of digital media spend, marketers will be scrutinizing where... Continue reading at AdWeek
[ AdWeek | 2023-01-11 13:54:14 UTC ]
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The pick of our favorite books coming out this week include new titles by Pico Iyer, Leigh Bardugo, and Armando Lucas Correa. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-06 05:00:00 UTC ]
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At the start of the pandemic, several publishing professionals from around the world launched a Facebook group called Publishers Without Borders to stay connected to the broader global publishing community during lockdown. Today, the group has grown to 4,800 members and become a hub for... Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-06 05:00:00 UTC ]
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At the start of the pandemic, several publishing professionals from around the world launched a Facebook group called Publishers Without Borders to stay connected to the broader global publishing community during lockdown. Today, the group has grown to 4,800 members and become a hub for... Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-06 05:00:00 UTC ]
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Ajay Roy, an industry outsider with a background in customer, operational, and technology strategy, will become Macmillan's new chief operating officer on December 19. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-12-14 05:00:00 UTC ]
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#technology strategy
New York Times book critics discuss their favorite books and memorable reading experiences of 2022. Continue reading at The New York Times
[ The New York Times | 2022-12-09 20:04:15 UTC ]
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The pick of our favorite books coming out this week include new titles by Judith Thurman, Sabrina Imbler, and Jane Smiley. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-12-02 05:00:00 UTC ]
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"Little Fires Everywhere" author Celeste Ng joins the L.A. Times Book Club Dec. 8 to discuss her latest bestseller, "Our Missing Hearts." Continue reading at Los Angeles Times
[ Los Angeles Times | 2022-11-29 15:00:25 UTC ]
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The International Publishers Association warns that 'publishers will find themselves at risk' under the proposed Russian legislation. The post IPA Joins Criticism of Russia’s Anti-LGBTQ Bill appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-11-29 05:22:31 UTC ]
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Senator Ed Markey of Massachusetts is calling on Congress to pass new legislation to rein in tech companies after Twitter boss Elon Musk ignored an information request. “Elon Musk could respond to my tweets but failed to respond to my letter by yesterday’s deadline and answer basic questions... Continue reading at Engadget
[ Engadget | 2022-11-28 12:15:18 UTC ]
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Black Friday is finally here and if you haven't started your holiday shopping, now's the best time to do so. While we've seen some of our favorite gadgets go on sale since the start of November, today's the day you're almost guaranteed to find the best prices of the year across laptops, TVs,... Continue reading at Engadget
[ Engadget | 2022-11-25 13:51:19 UTC ]
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Black Friday is here at last, and the deals are hopping. If you haven’t already started your shopping, now’s the time—wait even just a little too long and you could miss out on fantastic discounts. Stock can and does run out early, as Best Buy warns in its Black Friday FAQ. Many of today’s... Continue reading at PC World
[ PC World | 2022-11-25 10:05:00 UTC ]
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Now that Amazon has not one but two Prime Days per year, you might think they'd run out of deals. Not so. The world's largest retailer has plenty of deals to go around for Black Friday, including these discounts on their own devices. And for this sale, you don't even have to be a Prime member to... Continue reading at Engadget
[ Engadget | 2022-11-25 08:00:21 UTC ]
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