VIDEO: India elections: A publishing frenzy

Sameer Hashmi reports from a bookstore in Mumbai, where a thirst for political insight is driving up book sales. Continue reading at 'BBC World'

[ BBC World | 2014-04-28 00:00:00 UTC ]
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Facebook Is Expanding Its Video Ads With Publishers Like USA Today and Daily Mail

In a major expansion of the Facebook Audience Network, Facebook is now extending its capabilities by adding pre-roll, mid-roll and post-roll video ads for brands advertising on third-party publishers websites and apps. Third-party publishers such as USA Today Sports Media Group and Daily Mail... Continue reading at AdWeek

[ AdWeek | 2016-05-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #original version #publisher websites #$250 million #pre-roll ads


Digital Solutions in India 2016: Cloud: The Next Digital Transformation Weapon for Publishers

Today, the evolution of cloud technology has erased all doubts that kept publishers from adopting cloud in their digital transformation strategy. They have realized the benefits of cloud for creation and delivery of digital products such as ebooks across multiple device platforms, workflow... Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #educational institutions #digital resources #workflow management #digital products #digital solutions


Reality check: Video won’t save the day for digital publishers desperate for growth

Many digital publishers are pushing into video, spurred on by growth-hungry VCs and content-starved platforms. But while video is lucrative, there are no guarantees that scale on Facebook will translate to meaningful revenue. Meanwhile, on TV these companies face the problem of competing with... Continue reading at Digiday

[ Digiday | 2016-04-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #meaningful revenue #digital publishers #reality check #growth appeared


Watch out, YouTube: Facebook’s new video section has publishers excited

Facebook is rolling out a bunch of new live video features, including a video section that will prioritize live content above on-demand videos. Publishers like Business Insider and The Washington Post expect the new features to grow viewership on the platform. And with a dedicated section, clear... Continue reading at Digiday

[ Digiday | 2016-04-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishing directly #dedicated section #business insider #video section #post watch


Facebook Will Pay Publishers to Livestream Video in New Hub

Facebook has created a video hub that will roll out in the coming weeks for its flagship mobile app. According to a TechCrunch story, a button for the hub will receive prominent placement in the Facebook app and often highlight live video—though it will offer recorded clips as well.   ... Continue reading at AdWeek

[ AdWeek | 2016-04-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #big shift #feel connected #social platform #mark zuckerberg #twitter-owned periscope #engagement metrics


Facebook Live video service sees company paying news publishers

Payments to BuzzFeed and others reflects Facebook’s desire to ensure Live has sufficient engaging contentFacebook is paying news publishers and broadcasters, including the New York Times, BuzzFeed and Sky, to provide content on its live video service.Video has become a priority for Facebook and... Continue reading at The Guardian

[ The Guardian | 2016-04-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #core part #provide content


How publishers are adapting their video strategies in the age of platforms

Social platforms are prioritizing video. But what works on YouTube doesn’t work on Facebook. What works on Facebook won’t work on Snapchat. With this in mind, publishers including Refinery29 and LittleThings have broke down the walls between different departments. Others, like The Atlantic and... Continue reading at Digiday

[ Digiday | 2016-03-31 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #video strategies #platforms appeared #facebook won #social platforms


How One B2B Publisher Struck Gold with Paid Video

RealVision has figured out the model. The post How One B2B Publisher Struck Gold with Paid Video appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-03-29 00:00:00 UTC ]
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Facebook Adds 7 Publishers to Anthology Branded-Video Program

That number should ramp up quickly as Facebook expands the Anthology program ahead of this year's Digital Content NewFronts, adding Brit & Co, Complex Media, Conde Nast, Discovery Communications, NowThis, PopSugar and Refinery29."The selection of these new partners gets to the crux of the... Continue reading at Advertising Age

[ Advertising Age | 2016-02-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #brand partnerships #create content #diverse audience


VIDEO: Is self-publishing hot right now?

As more and more writers choose to self-publish, how are these author-entrepreneurs changing the bookselling industry? Continue reading at BBC World

[ BBC World | 2016-02-09 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #bookselling industry


In India, Education and the Government Drive the Publishing Market

The recent New Delhi World Book Fair highlights the challenges and opportunities in India's massive book market. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishing market


Pratham Books’ StoryWeaver: Open Source Publishing for India’s Children

India's Pratham Books' StoryWeaver platform offers open source of children's books and encourages users to translate, adapt and use the content for free. The post Pratham Books’ StoryWeaver: Open Source Publishing for India’s Children appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-01-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #children appeared


Facebook Brings Instant Articles to India With Five Publishers

Facebook is extending its Instant Articles initiative to Android smartphone users in India, about six months after its US debut, reports Mint. Prior to this, the initiative was limited to iOS users in US and Western Europe. Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-11-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #western europe #ios users


Canadian publisher attacks rival for deciding who to support in election

Torstar chief accuses Postmedia chief of failing his group’s newspaper readers by dictating federal election endorsements... for the losing partyIn Britain, where there are a dozen national newspaper titles, most of which are uninhibitedly partisan, it is not considered unduly surprising that... Continue reading at The Guardian

[ The Guardian | 2015-11-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #general elections #rupert murdoch #newspaper readers #sunday times


How Al Jazeera’s AJ+ Became One of the Biggest Video Publishers on Facebook

Al Jazeera isn’t exactly the media brand that comes to mind as a top choice for today’s news junkies. And yet, a year after its launch, Al Jazeera’s AJ+ offshoot has emerged as a huge success story, thanks largely to Fac ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-07-31 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #news junkies #media brand #al jazeera


How Unilad became a viral Facebook publisher for British bros through video

With a mix both funny and serious videos and a Facebook-first approach, Unilad has amassed 6.7 million fans on the social network. Its strategy is reminiscent of competitors like Lad Bible, with its own bro-focus and reliance on fans to create and promote video -- but Unilad has also been... Continue reading at Digiday

[ Digiday | 2015-07-31 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #warner bros #branded content #lad bible #video appeared


Facebook Introduces New Tools for Video Publishers

We’re building tools to help video publishers grow their businesses on Facebook, and we’re excited to announce two new updates that give publishers more control over how their videos are organized and shared. Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-07-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #video publishers #facebook introduces


Food publishers are early winners of Facebook video

Publishers trying to make heads or tails of Facebook video can learn a thing or two from food sites. Two of the most popular Facebook video publishers cover food: BuzzFeed food got 390 million Facebook video views in June, while video network Tastemade's output was watched 165 million views... Continue reading at Digiday

[ Digiday | 2015-07-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #facebook video


Facebook’s growing video power has publishers embracing the sound of silence

The rise of Instagram and Facebook, which mute video audio by default, is forcing publishers to rethink their video creation strategies. NowThis and Fusion, for example, are creating video that's "volume agnostic", meaning that they can viewers can watch them with the sound on or off and still... Continue reading at Digiday

[ Digiday | 2015-06-09 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #work harder #creating video #forcing publishers #post facebook


Bloomberg's New Publishing Platform Is 'Like Tinder for Video'

Bloomberg Media made a case to advertisers today that it could target consumers of various generations across distribution platforms at its first Digital Content NewFronts presentation. Part of the 34-year-old media company's pitch revolved around a message that suggested we're all acting like... Continue reading at AdWeek

[ AdWeek | 2015-04-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #convincing brands