Vicky Photiou joins Michael Joseph as marketing director

Penguin Random House Children’s head of marketing Vicky Photiou has joined Michael Joseph as marketing director, replacing Louise Jones who moves to Ebury. Continue reading at 'The Bookseller'

[ The Bookseller | 2019-09-30 12:36:32 UTC ]
News tagged with: #marketing director #penguin random house

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Vox Media Relaunches and Expands Group Nine’s Performance Marketing Solution

Vox Media announced Wednesday the launch of VM Connect, a rebranded and expanded version of the performance-marketing solution G9 Direct, which Vox Media inherited from Group Nine Media after it acquired the digital media company in February. As G9 Direct, the platform enabled brands to purchase... Continue reading at AdWeek

[ AdWeek | 2022-06-01 11:00:00 UTC ]
More news stories like this | News stories tagged with: #expanded version #digital media

U.S. Book Show: How TikTok Is Transforming Book Marketing

Panelists from Atria, Barnes & Noble, BookTok, Penguin, and St. Martin's gathered to discuss how the app is rewriting the rules for selling books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-05-24 04:00:00 UTC ]
More news stories like this | News stories tagged with: #book show #barnes noble #selling books

Michael Jackson and Bob Fosse owe their moves to a man named Bubbles

John W. Bubbles was the father of rhythm tap, but the dancer is little known. A new biography explores his life and contribution to the arts. Continue reading at The Washington Post

[ The Washington Post | 2022-05-22 12:00:00 UTC ]
More news stories like this | News stories tagged with: #michael jackson

Apple’s must-see iPhone privacy ad, and how brands have been scaling up influencer marketing: Datacenter Weekly

Plus, Ad Age Agency Report 2022, Nielsen alternatives, macroeconomic news in a nutshell and more. Continue reading at Advertising Age

[ Advertising Age | 2022-05-20 17:50:22 UTC ]
More news stories like this | News stories tagged with: #datacenter weekly #nielsen alternatives #macroeconomic news #nielsen

London Book Fair Director Andy Ventris Is Reported Leaving

Said to be stepping away from London Book Fair's producer RX, Andy Ventris saw only one iteration of the fair under his management. The post London Book Fair Director Andy Ventris Is Reported Leaving appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-05-18 17:34:07 UTC ]
More news stories like this | News stories tagged with: #andy ventris #london book fair #book fair

More than 25 Organizations Join ALA's 'Unite Against Book Bans' Campaign

“Our partners and supporters are critical in moving the needle to ultimately bring an end to book bans," said Deborah Caldwell-Stone, director of the ALA’s Office for Intellectual Freedom. “It’s time that policymakers understand the severity of this issue.” Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-05-11 04:00:00 UTC ]
More news stories like this | News stories tagged with: #book bans #intellectual freedom

Longtime Publishing Marketing Executive Maryann Palumbo Dies at 75

Maryann Palumbo, who rose to become v-p and director of advertising, promotion, and publicity at New American Library, died April 3. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-04-27 04:00:00 UTC ]
More news stories like this | News stories tagged with: #american library

Marketing: A Social Media ‘Read-Along’ With HarperCollins

Today's release of Don Winslow's 'City on Fire' opens a social-media 'read-along' project for HarperCollins and Tandem Collective. The post Marketing: A Social Media ‘Read-Along’ With HarperCollins appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-04-26 19:29:53 UTC ]
More news stories like this | News stories tagged with: #post marketing #don winslow #tandem collective #harpercollins

Roku opens up more advertising data for marketing mix modeling to better compete with traditional TV

Roku has struck deals with four marketing tech providers — Analytic Partners, Ipsos MMA, IRI and Nielsen — to provide data breaking down creative types, dayparts and ZIP code-level impressions. The post Roku opens up more advertising data for marketing mix modeling to better compete with... Continue reading at Digiday

[ Digiday | 2022-04-25 04:01:00 UTC ]
More news stories like this | News stories tagged with: #traditional tv #struck deals #creative types #nielsen

How the Book Industry Turns Its Own Racism into a Marketable Product

The failure of progressive change in contemporary book publishing is so total that there is now a whole string of books about the failure of progressive change in contemporary book publishing, often backed enthusiastically by big corporate publishers, in an elaborate circuit of denial and... Continue reading at Literrary Hub

[ Literrary Hub | 2022-04-20 08:55:05 UTC ]
More news stories like this | News stories tagged with: #book publishing #book industry

United States Book Market: A First Quarter’s Glide and NPD’s Viewpoint

'Overall, the US book market is turning in a very strong performance by historic norms,' says NPD BookScan's Kristen McLean. The post United States Book Market: A First Quarter’s Glide and NPD’s Viewpoint appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-04-15 15:51:56 UTC ]
More news stories like this | News stories tagged with: #strong performance #kristen mclean #book market

London Book Fair: Finland’s Market Continues to Swing to Subscriptions

In 2021, Finland's consumer base bought two digital books for every single print book sold, the Finnish Book Exchange, FILI, reports. The post London Book Fair: Finland’s Market Continues to Swing to Subscriptions appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-04-05 06:06:58 UTC ]
More news stories like this | News stories tagged with: #subscriptions appeared #print book #digital books

Gayatri Patnaik Named Director of Beacon Press

Following Helene Atwan's retirement, Patnaik has been promoted to director, effective July 30. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-04-04 04:00:00 UTC ]
More news stories like this | News stories tagged with: #beacon press #helene atwan

Brown Joins R&L as Senior Executive Editor of Religion

Veteran university press and religion publisher Richard Brown will join Rowman & Littlefield as senior executive editor of religion and his tasks include reviving the company's Sheed & Ward Catholic book imprint. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-22 04:00:00 UTC ]
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Ukraine: Germany’s Börsenverein Joins Leipzig’s ‘Right to Peace’ Campaign

Ahead of the ceremony for the 2022 Leipzig Book Prize for European Understanding, demonstrators will call for Ukraine's 'Right to Peace.' The post Ukraine: Germany’s Börsenverein Joins Leipzig’s ‘Right to Peace’ Campaign appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-03-15 17:43:51 UTC ]
More news stories like this | News stories tagged with: #post ukraine #campaign appeared #book prize

Margot Atwell Named Executive Director and Publisher of Feminist Press

The former director of outreach and international for Kickstarter plans to build on the Press’s mission of centering marginalized voices. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-10 05:00:00 UTC ]
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Exact Editions Asks Publishers to Join a Ukraine Collection

The United Kingdom's Exact Editions opens a new 'Ukraine Digital Book Collection' to the public, free to read to April 15, hashtagged #PublishersForUkraine. The post Exact Editions Asks Publishers to Join a Ukraine Collection appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-03-09 18:03:12 UTC ]
More news stories like this | News stories tagged with: #united kingdom #digital book

Book Fair Directors on Ukraine: ‘We Cannot Remain Silent’

The leadership of 14 international book fairs in 13 nations agree to suspend contact with Russian state institutions and agencies. By Porter Anderson, Editor-in-Chief | @Porter_Anderson ‘Free Expression and Critical Voices’ e continue to receive new messages relative to Vladimir Putin’s war on... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-03-08 01:04:51 UTC ]
More news stories like this | News stories tagged with: #porter anderson #vladimir putin #book fair

Lia Ronnen Named Publisher, Editorial Director at Workman

Effective May 2, Ronnen will assume the role of publisher and editorial director of Workman's adult publishing program, all while continuing her role as publisher and editorial director of the Artisan imprint. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-03 05:00:00 UTC ]
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Rights Edition: Nicolas Roche on BIEF’s New ‘Books From France’ and Paris Book Market

Interview:  A new event—the in-person Paris Book Market—leads BIEF's spring calendar in French publishing-rights activities. The post Rights Edition: Nicolas Roche on BIEF’s New ‘Books From France’ and Paris Book Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-02-25 17:34:51 UTC ]
More news stories like this | News stories tagged with: #rights edition #book market