Tuesday Wake-Up Call: Netflix's 'Black Mirror' storytelling experiment, and Google's new ad chief

Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. Get all the news on Advertising Week each evening this week in our pop-up email newsletter. Sign up right here What people are talking about today: Remember the "Choose Your Own Adventure" books of your childhood? Netflix is planning some new programming with a similar storytelling format, Bloomberg News reports. Viewers "will get to choose their own storylines in one episode of the upcoming season of 'Black Mirror,' the Emmy-winning science-fiction anthology series," Bloomberg says. We can't wait to see it. Just one request, though. The real world seems dystopian enough right now -- is it too much to ask for one storyline that ends with a happily-ever-after?Advertising Week New York (one day down, three to go)After day one, here's a thought from Jeanine Poggi: During the five panels she's moderating, only two of the 15 speakers (not counting herself) are women. That's interesting, "considering there are more than a half dozen panels on Monday alone focused on gender equality, diversity and inclusion," Poggi writes in Ad Age's roundup, which includes more on the diversity, equality and inclusion discussions; the line to get photos with Bullseye, Target's mascot dog; a prediction of ads to come on Netflix; and the downside of reducing Advertising Week sprawl. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2018-10-02 00:00:00 UTC ]
News tagged with: #email newsletter #real world

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Star Trek: Prodigy finds a new home on Netflix

Star Trek: Prodigy has found a new streaming home with Netflix, after being both canceled by Paramount+ and completely deleted from the platform back in June. Not only will Netflix air the previously-released 20-episode first season later this year, but it’s also putting... Continue reading at Engadget

[ Engadget | 2023-10-11 18:30:15 UTC ]
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Revisiting The Brownies’ Book, a Magazine for Black Children Published by W.E.B. Du Bois

An anthology that combines new work with selections from The Brownies’ Book, a children’s magazine launched by W.E.B. Du Bois, is bringing its mission to bear in a new national context. Continue reading at The New York Times

[ The New York Times | 2023-10-09 13:26:00 UTC ]
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Children need to see themselves in books. Enter Young, Black & Lit.

What if you went to the bookstore and saw no one on the shelves who looked like you? One couple is addressing that deficit for young Black children, supporting literacy and identity. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2023-09-29 13:58:26 UTC ]
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How Canadian Publisher La Presse Is Growing Ad Revenue With Data Clean Rooms

Since 2017, 130-year-old Canadian publisher La Presse has been digital only, a shift that's led to a focus on growing online audiences. The publisher has grown from 4 million monthly unique visitors in 2019 to over 4.6 million as of July 2023, according to data by Comscore, which only has data... Continue reading at AdWeek

[ AdWeek | 2023-09-29 06:00:00 UTC ]
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Why Apartment Therapy added more commerce integrations to its tentpole event franchise Small/Cool 

Apartment Therapy's president Riva Syrop took the stage at the Digiday Publishing Summit to discuss the convergence of commerce and sponsorship revenue within its Small/Cool event. Continue reading at Digiday

[ Digiday | 2023-09-22 04:01:00 UTC ]
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With the popularity of One Piece, has Netflix hit the winning formula for live-action anime adaptations?

Netflix’s live-action adaptation of Eiichiro Oda’s One Piece, the enormously successful Japanese manga and anime franchise, brings the series to a truly global audience. Continue reading at The Conversation

[ The Conversation | 2023-09-14 20:04:49 UTC ]
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Zakiya Dalila Harris' life inspired 'The Other Black Girl.' Why she had to cut the cord

The former editor explains how she turned her acclaimed publishing world satire into a Hulu series, while learning to 'divide' herself from her heroine. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-09-13 19:57:43 UTC ]
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Nielsen won’t force Amazon’s data into ‘Thursday Night Football’ ad deals this year

Following a contentious meeting last week, Nielsen won't change panel currency used to write deals but will make Amazon first-party data part of offering. Continue reading at Advertising Age

[ Advertising Age | 2023-09-07 20:12:10 UTC ]
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In Times of Environmental Collapse, Storytelling is a Form of Repair

In Alissa Hattman’s debut novel Sift, the world, at first, appears hostile to life, nearly uninhabitable. Skies darken with toxins and smoke. Food, especially produce, is scarce. Drinking water is limited, a result of rivers and other natural bodies that have been poisoned. Fires rage and a... Continue reading at Electric Literature

[ Electric Literature | 2023-09-05 11:00:00 UTC ]
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Sarah Young, ‘Jesus Calling’ Author, Dies at 77

Bestselling author Sarah Young, whose 2004 title 'Jesus Calling' is one of the most successful devotionals of all time, died on September 1. She was 77. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-02 04:00:00 UTC ]
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Society of Authors calls use of bad reviews for book blurbs ‘morally questionable’

After several critics complained of being quoted out of context on the covers of Jordan Peterson’s new book, the industry body has spoken out against the practiceThe Society of Authors (SoA) has spoken out against publishers misrepresenting negative reviews on book covers and the UK publisher... Continue reading at The Guardian

[ The Guardian | 2023-09-01 06:02:22 UTC ]
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‘Jesus Calling’ Author Sarah Young’s Health is ‘Rapidly Failing’

Sarah Young, author of ‘Jesus Calling—’one of the most successful devotionals of all time—is experiencing a health crisis, as confirmed by her publisher, Thomas Nelson. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-31 00:00:00 UTC ]
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Calling for a Core Jewish Identity: PW Talks to Donniel Hartman

Rabbi Donniel Hartman urges Jews to forge a connection between themselves and 3,000 years of Jewish life in his new book, Who Are the Jews—and Who Can We Become?. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-23 04:00:00 UTC ]
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Netflix's 'Scott Pilgrim Takes Off' teaser hits all the right notes

Netflix is getting the band back together with Scott Pilgrim Takes Off, an anime adaptation of the Scott Pilgrim graphic novel series. The company has dropped the first teaser for the eight-episode show, which centers around the titular character and his attempt to win a battle of the bands... Continue reading at Engadget

[ Engadget | 2023-08-16 14:23:55 UTC ]
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Google says AI systems should be able to mine publishers’ work unless companies opt out

The tech company’s latest proposal about generative AI turns copyright law on its head, and could especially hurt smaller content creators, say expertsFollow our Australia news live blog for latest updatesGet our morning and afternoon news emails, free app or daily news podcastPublishers should... Continue reading at The Guardian

[ The Guardian | 2023-08-08 23:00:40 UTC ]
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Feminist Book Club Experiences Second Break-In & Needs Help to Recover

What was meant to help create a worker-owned coop in Feminist Book Club has turned into a need to recuperate from a series of office break-ins. Continue reading at Book Riot

[ Book Riot | 2023-08-08 14:41:31 UTC ]
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Journalist called News Corp ‘tabloid bottom feeders’ after it queried ABC’s Heston Russell stories, court hears

Defamation trial hears Mark Willacy criticised ‘Murdoch’s people’ in email to confidential source after Daily Telegraph questioned reports on ex-commandoFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily news podcastThe ABC... Continue reading at The Guardian

[ The Guardian | 2023-08-01 05:44:11 UTC ]
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CBLDF Calls for Collective Action

Jeff Trexler, interim director of the Comic Book Legal Defense Fund, told PW that the book bans happening across the country were a topic of much conversation at San Diego Comic-Con. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-28 04:00:00 UTC ]
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Nielsen rival iSpot.tv hires Leslie Wood as chief research officer

Veteran researcher spent more than decade linking Nielsen audience data with Catalina sales data for CPG clients. Continue reading at Advertising Age

[ Advertising Age | 2023-07-27 12:00:00 UTC ]
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Google has a new AI tool for journalism—but should we trust tech to meddle in newsrooms?

Historically, big tech’s attempts to shape how the media operates have often done more harm than good. Google has a new plan to help save journalism—or at least make it easier for journalists to work. The company has been pitching a generative AI-powered product, nicknamed Genesis, to major... Continue reading at Fast Company

[ Fast Company | 2023-07-21 11:48:19 UTC ]
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