Try this easy tactic to trick your brain into making better decisions

When it comes to serious decisions in business or in life, this mental quirk can set us up for catastrophic failure unless we actively work to keep it in check. Imagine this: You’re heading for the cashier at your local bookstore when you pass a display selling coffee mugs for $5. There’s only one left, sporting an image of your favorite celebrity, but you’re not willing to spend five bucks on it. Then you notice the clearance sign marking it down to $2.50. You pick up the mug and pay for it with your other merchandise.Read Full Story Continue reading at 'Fast Company'

[ Fast Company | 2021-05-07 05:00:19 UTC ]
News tagged with: #local bookstore #bookstore

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[ Publishers Weekly | 2023-02-01 05:00:00 UTC ]
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[ Book Riot | 2023-01-24 11:37:00 UTC ]
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“Phenomenal” woman Meena Harris makes the leap from t-shirt branding to book publishing

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[ Fast Company | 2023-01-24 08:00:00 UTC ]
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The Making of ‘Tephlon Funk’: PW Talks with Stephane Metayer

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[ Publishers Weekly | 2023-01-18 05:00:00 UTC ]
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12 Sci-Fi Stories to Help Make Sense of the Climate, Risk, and Our Digital Lives

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[ Slate | 2022-12-30 10:50:00 UTC ]
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How Publishers Make Old Books New Again

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[ Publishers Weekly | 2022-12-09 05:00:00 UTC ]
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[ Publishers Weekly | 2022-12-02 05:00:00 UTC ]
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Disney built an AI that can easily make actors look younger or older

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Amazon Makes Cuts to Its Book Group

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[ Publishers Weekly | 2022-11-18 05:00:00 UTC ]
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[ The Guardian | 2022-11-10 10:00:02 UTC ]
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[ The Guardian | 2022-10-10 17:00:40 UTC ]
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[ Literrary Hub | 2022-09-23 08:52:19 UTC ]
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[ The Christian Science Monitor | 2022-09-12 20:54:48 UTC ]
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[ Literrary Hub | 2022-09-09 14:22:03 UTC ]
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