When it comes to serious decisions in business or in life, this mental quirk can set us up for catastrophic failure unless we actively work to keep it in check. Imagine this: You’re heading for the cashier at your local bookstore when you pass a display selling coffee mugs for $5. There’s only one left, sporting an image of your favorite celebrity, but you’re not willing to spend five bucks on it. Then you notice the clearance sign marking it down to $2.50. You pick up the mug and pay for it with your other merchandise.Read Full Story Continue reading at 'Fast Company'
[ Fast Company | 2021-05-07 05:00:19 UTC ]
The Espresso Book Machine means that booksellers can publish and sell an enormous number of titles. But can they make the finances work? Continue reading at The Atlantic
[ The Atlantic | 2012-03-13 00:00:00 UTC ]
More news stories like this
In the 2011 Man Booker Prize finalist, the author has pitch-perfect voice and her jazz musician characters have rhythmic conversations.Not unlike its counterpart rock 'n' roll, memorable jazz novels occupy a pretty slim shelf at the local bookstore. Though the music has been gracefully spun into... Continue reading at Los Angeles Times
[ Los Angeles Times | 2012-03-04 00:00:00 UTC ]
More news stories like this