Try this creative tactic to improve an idea or hone your pitch

In “Backable,” author Suneel Gupta says don’t simply ask “What do you think?” Instead, stage an exhibition match. After explaining an idea to a friend, I’ll often ask them to explain it back to me. Not only does that help me understand whether the idea is landing, but it also helps me pick up new ways to explain it. When I first thought about writing this book, the bestselling author Dan Pink listened to my pitch and then explained it back to me, only far more eloquently. “People who get ahead aren’t just brilliant . . . they’re backable,” he said.Read Full Story Continue reading at 'Fast Company'

[ Fast Company | 2021-02-23 08:00:20 UTC ]
News tagged with: #bestselling author

Other Publishing stories related to: 'Try this creative tactic to improve an idea or hone your pitch'


Seven creative strategies for every stage of the consumer journey

Direct-to-consumer marketing is picking up steam, as readily accessible data makes it easier than ever for brands to reach their customers. But are companies using this data effectively?  Sean Surdovel, media product specialist for Taboola—a technology company that drives brands’ marketing... Continue reading at Advertising Age

[ Advertising Age | 2019-10-31 16:45:00 UTC ]
More news stories like this | News stories tagged with: #massive scale #nielsen


A nine-day fortnight is improving our culture and our bottom line

Encore Digital Media is three months into a flexible working initiative and the early signs are good. Continue reading at Media Week

[ Media Week | 2019-10-28 15:29:26 UTC ]
More news stories like this | News stories tagged with: #bottom line #digital media


MS Word and PowerPoint can tap into Adobe Creative Cloud libraries

You might not have to scramble to find pictures for your next company presentation. Microsoft Word and PowerPoint now have direct access to Adobe Creative Cloud Libraries that store everything from company logos to font styles. In other words, you... Continue reading at Engadget

[ Engadget | 2019-10-28 13:00:00 UTC ]
More news stories like this | News stories tagged with: #microsoft word #direct access #libraries


42 Short Harry Potter Quotes for Wall Art or Tattoo Ideas

Whether you're looking for wall art ideas or your next tattoo, there are short Harry Potter quotes here for every witch, wizard, or magic-loving Muggle. Continue reading at Book Riot

[ Book Riot | 2019-10-18 10:32:52 UTC ]
More news stories like this | News stories tagged with: #harry potter


Tasty Book Club Food Ideas to Use at Your Next Meeting

Here's a selection of tasty book club food ideas to make your next meeting a tasty event, from recipes to menus, drinks to snacks. Continue reading at Book Riot

[ Book Riot | 2019-09-30 10:34:26 UTC ]
More news stories like this | News stories tagged with: #book club


Only the brave will reap the benefits of creativity

There’s an old saying in screenwriting: If you want to reveal the truth of a character, dial up the pressure and force him or her to make a choice. Well, it seems a choice is being forced upon our industry, and I think it’s a great thing. A recent Forrester report, “The Cost of Creativity,”... Continue reading at Advertising Age

[ Advertising Age | 2019-09-26 07:00:00 UTC ]
More news stories like this | News stories tagged with: #comfort zones #origin story #advertising campaign #ad campaign #real difference #digital media


Chris Duffey to give Creative Keynote at FutureBook Live

Chris Duffey, senior strategic development manager at Adobe, will deliver the Creative Keynote at FutureBook Live. Continue reading at The Bookseller

[ The Bookseller | 2019-09-25 16:19:02 UTC ]
More news stories like this | News stories tagged with: #futurebook live


William Collins launches 'Ideas Matter' podcast featuring David Cameron as first guest

David Cameron will be the inaugural guest on "Ideas Matter", the new podcast from William Collins when it launches this week. Continue reading at The Bookseller

[ The Bookseller | 2019-09-23 17:42:22 UTC ]
More news stories like this | News stories tagged with: #david cameron #william collins


The Atlantic Taps Creative Leadership | People on the Move

[caption id="attachment_171101" align="alignright" width="150"] Luise Stauss[/caption] The Atlantic named Luise Stauss as its first director of photography this week.  Stauss, who will be joining the recently-expanded art team led by creative director Peter Mendelsund, will be based out of The... Continue reading at Folio Magazine

[ Folio Magazine | 2019-09-12 20:19:23 UTC ]
More news stories like this | News stories tagged with: #meredith corp #accepting applications #personal finance #usa today #real deal


Three easy creative ways to advance your career

The author of ‘They Don’t Teach Corporate in College’ reflects on what she’s learned from almost getting fired twice to building a successful consultancy. Fifteen years ago, I was a twenty-something living in New York, who had narrowly survived my first two jobs in the professional world. I’d... Continue reading at Fast Company

[ Fast Company | 2019-09-11 12:00:43 UTC ]
More news stories like this | News stories tagged with: #leadership training


Why are we squeezing creative writing out of schools?

Publicist and debut children's author Liz Hyder calls on publishers to be more vocal about the negative impacts of creative writing being sidelined by the current education system. Continue reading at The Bookseller

[ The Bookseller | 2019-09-08 17:32:31 UTC ]
More news stories like this | News stories tagged with: #debut children #creative writing #children's author


On college campuses, managing the tension between inclusion and ideas

Michael S. Roth explores political correctness and free speech in a divisive age. Continue reading at The Washington Post

[ The Washington Post | 2019-08-30 12:31:08 UTC ]
More news stories like this | News stories tagged with: #college campuses #free speech


How to Draw Yourself Out of a Creative Funk

Malaka Gharib, the author of the coming-of-age graphic memoir “I Was Their American Dream,” shares her tips. Continue reading at The New York Times

[ The New York Times | 2019-08-21 16:56:03 UTC ]
More news stories like this | News stories tagged with: #american dream #graphic memoir


2019 Writer’s Digest Annual Conference Pitch Slam Agents

Literary agents are gatekeepers of the publishing industry, and more than 50 literary agents and editors will be listening to pitches at the 2019 Writer's Digest Annual Conference as part of its popular Pitch Slam program. Here are a few Pitch Slam agents who have been featured on Publishing... Continue reading at Writer's Digest

[ Writer's Digest | 2019-08-14 13:31:11 UTC ]
More news stories like this | News stories tagged with: #publishing industry #literary agents


Frankfurter Buchmesse Calls for ‘Revolutionary’ Book Pitches for Film

At the Frankfurter Buchmesse, a "Focus: Film" networking sequence will include a pitching session for books with potential for screen development. The post Frankfurter Buchmesse Calls for ‘Revolutionary’ Book Pitches for Film appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-08-14 05:30:30 UTC ]
More news stories like this | News stories tagged with: #frankfurter buchmesse


Study: How Today’s News Publishers Can Use Data, Best Practices, and Test-and-Learn Tactics to Build Better Pay-Meters

The past half-decade has seen a digital subscription renaissance in the news publishing industry. Publishers are increasingly recognizing a market Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-08-13 17:00:55 UTC ]
More news stories like this | News stories tagged with: #news publishers #increasingly recognizing #news publishing


DHH agents to hit Liverpool for author pitch event

DHH Literary Agency will host an event in Liverpool allowing aspiring authors to pitch their work direct to its team.  Continue reading at The Bookseller

[ The Bookseller | 2019-08-08 21:14:50 UTC ]
More news stories like this | News stories tagged with: #literary agency


Sharlene Teo to deliver National Creative Writing Industry Day keynote

The National Creative Writing Industry Day returns for the fifth year in November, with author Sharlene Teo as the keynote speaker. Continue reading at The Bookseller

[ The Bookseller | 2019-08-01 16:03:30 UTC ]
More news stories like this | News stories tagged with: #keynote speaker


'The future is creativity': Children's book author Hervé Tullet nurtures kids' imaginations at ICA LA

Artist and "Press Here" author Hervé Tullet launches an interactive art-making project, Ideal Exhibition, at ICA LA in downtown L.A. Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-07-26 10:00:39 UTC ]
More news stories like this | News stories tagged with: #children's book


Boris Johnson urged to support creative industries in open letter

Boris Johnson has been urged to support a second EU referendum rather than a no-deal Brexit in order to support the UK's creative industries and protect the sector's public investment, just hours after he was elected leader of the Conservative Party.  Continue reading at The Bookseller

[ The Bookseller | 2019-07-23 11:05:44 UTC ]
More news stories like this | News stories tagged with: #open letter #boris johnson #eu referendum #no-deal brexit #creative industries #conservative party