TikTok is banning political ads, Taboola buys Outbrain, plus the latest from the ANAs : Friday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. TikTok wants to stay weird (but apolitical) Short-video app TikTok just announced that it won’t accept political ads. The Chinese-owned app, popular with teenagers globally, is a place for goofy memes and lip-syncing; the app says it wants to stay “light-hearted and irreverent” and doesn’t think paid political ads fit with that vibe.  “People come to TikTok because it just feels different from so many other places, and we'll continue to work hard to support that,” Blake Chandlee, a former Facebook executive who is now TikTok’s VP of global business solutions, wrote in a blog post. He says the app “will not allow paid ads that promote or oppose a candidate, current leader, political party or group or issue at the federal, state or local level — including election-related ads, advocacy ads or issue ads.” Political ads are a tricky business, as Facebook (and Chandlee) found out when bad actors based in Russia tried to influence the 2016 U.S. presidential election. And TikTok, which is owned by China’s ByteDance, is “already under fire for advancing Chinese foreign policy by censoring topics like Hong Kong’s protests and pro-LGBT content,” TechCrunch writes. Basically, why court more controversy... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-10-04 10:00:00 UTC ]
News tagged with: #retail sales #lindsay rittenhouse #pumpkin spice #i-hsien sherwood #alfred maskeroni #digital publisher

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[ Publishing Perspectives | 2024-05-29 17:24:29 UTC ]
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7 Comics That Call for Extra Popcorn

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[ Publishers Weekly | 2024-05-24 04:00:00 UTC ]
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7 Comics That Call for Extra Popcorn

As film and streaming studios scout comics of all genres for development, graphic novels also take inspiration from cinema—well beyond capes and tights. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-24 04:00:00 UTC ]
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The Rundown: How Amazon is wooing publishers to bolster its $50 billion ad business

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[ Digiday | 2024-05-21 04:01:00 UTC ]
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Abrams Buys Taunton Books

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[ Publishers Weekly | 2024-05-15 04:00:00 UTC ]
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This Times Square breastfeeding ad for lactation cookies was taken down, sparking a social media debate

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‘They made it look so easy’: traditional craft of bookbinding rejuvenated for the TikTok age

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The Cases Against Book Bans

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Google DeepMind’s latest medical breakthrough borrows a trick from AI image generators

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Taylor Swift, Adele, and Bad Bunny’s music returning to TikTok, thanks to a new UMG deal

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At Newfronts, Condé Nast Calls Red Carpet Moments the New Live Sports

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On Politics: Eric Adams' library cuts would sever a vital lifeline

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The Latest Unicorn

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