This Week's Bestsellers: May 28, 2021

John Green has the #2 book in the country with 'The Anthropocene Reviewed.' Plus the children's book world says goodbye to beloved creators Eric Carle and Lois Ehlert. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2021-05-28 04:00:00 UTC ]

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Holistic Publishing 1O1

Digital technology is transforming the world of textbook publishing much as it is changing every other aspect of the book world. Digitization is bringing down the cost of textbook content, transforming static print works into interactive learning experiences and allowing publishers to create and... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-08-19 00:00:00 UTC ]
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Major Campaign for Special K Book

Special K is a $1 billion brand in the U.S., selling an estimated 168 million boxes of cereal a year. This spring, Kellogg's and Weldon Owen are hoping a massive marketing campaign can extend the brand's success into the book world. Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-04-25 00:00:00 UTC ]
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