The Thursday Murder Club makes a killing at the top

Richard Osman's The Thursday Murder Club (Viking) has booked a slot at the top of the UK Official Top 50 chart through Nielsen BookScan's TCM, selling 44,096 copies in its first three days on sale in paperback. Continue reading at 'The Bookseller'

[ The Bookseller | 2021-05-18 10:35:07 UTC ]

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‘It’s like comfort eating’: why readers are hungry for Colleen Hoover

Colleen Hoover’s novels took the top six places on last year’s New York Times bestseller list, while in the UK she rivals Richard Osman as the biggest author in recent times. How has she done it?The first Colleen Hoover book I read was It Ends With Us, and when I opened it on the tube, I saw... Continue reading at The Guardian

[ The Guardian | 2023-08-19 10:00:17 UTC ]
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How did Suits become America’s most-watched TV show of the summer?

The 2010s legal drama has broken records since hitting US Netflix, shining light on viewing patterns in a fragmented television landscapeSince I work in the business of talking television, I am often asking people what they’re watching. And this summer, the predominant answer – usually in the... Continue reading at The Guardian

[ The Guardian | 2023-08-17 18:02:26 UTC ]
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Paramount and Omnicom testing Nielsen measurement alternatives in buy-side platforms

Partnership will test buy-side systems’ ability to run on alternative currencies, and what it means for next steps. Continue reading at Advertising Age

[ Advertising Age | 2023-08-17 14:00:00 UTC ]
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The Morning After: Twitter hands over Trump’s DMs

Newly unsealed court filings reveal how much data Xwitter has handed over to the January 6 investigation. This includes all tweets sent, drafted, liked and retweeted – even if they were subsequently deleted – by Donald Trump’s official account. This cache also included DMs sent, received or... Continue reading at Engadget

[ Engadget | 2023-08-17 11:15:13 UTC ]
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Report finds YouTube more popular than TikTok for young book buyers

Despite recent stories about the popularity of BookTok, Neilsen’s survey found more of those aged between 14-25 searched YouTube for new reads YouTube trumps TikTok as the most popular online platform for young people to discover new books, according to a report by Nielsen BookData.Nielsen,... Continue reading at The Guardian

[ The Guardian | 2023-08-07 14:48:11 UTC ]
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Nielsen rival iSpot.tv hires Leslie Wood as chief research officer

Veteran researcher spent more than decade linking Nielsen audience data with Catalina sales data for CPG clients. Continue reading at Advertising Age

[ Advertising Age | 2023-07-27 12:00:00 UTC ]
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The indie publishing mavericks shaking up the UK books world

Last year, all of literature’s big prizes went to small publishers. In a risk‑averse climate, edgy debuts and ‘tricky-to-sell’ foreign titles have found a home at the likes of Fitzcarraldo Editions and Sort Of Books – and the gamble has paid offA quiet revolution is afoot in British publishing.... Continue reading at The Guardian

[ The Guardian | 2023-07-16 08:00:02 UTC ]
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Cannes Today—AI obsession, Edelman stalked, Spike Lee's Cannes take and more

Welcome to Day Four of Ad Age’s Cannes Today newsletter. Reading online and want it delivered straight to your inbox? Sign up here.  For real-time updates, follow our live blog. And see all our coverage here. Click here for a recap of Day Three. AI overload As everyone knows, unless you are... Continue reading at Advertising Age

[ Advertising Age | 2023-06-22 19:48:12 UTC ]
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How the Joint Industry Committee will certify Nielsen alternatives

Cross-industry initiative outlines scoring process and streaming data service roadmap. Continue reading at Advertising Age

[ Advertising Age | 2023-06-22 07:00:00 UTC ]
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Cannes Today—Twitter and Meta make pitches, Omnicom hooks up with Google AI and Grand Prix latest

Welcome to Day Two of Ad Age’s Cannes Today newsletter. Reading this online and want it delivered straight to your inbox? Sign up here.  For real-time updates, follow our live blog. And see all our coverage here. Plus, click here for a recap of Day One. Twitter is beachless but bullish and Meta... Continue reading at Advertising Age

[ Advertising Age | 2023-06-20 20:38:54 UTC ]
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How ad platforms are inflating streaming TV performance

The rise of streaming television has threatened to dethrone Nielsen as the standard-bearer for how every single agency and advertiser measured a TV campaign — creating an even playing field for all parties involved. Now, there are too many new players — such as Samba TV, VideoAmp, Comcore and... Continue reading at Digiday

[ Digiday | 2023-06-20 13:41:01 UTC ]
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Why measurement rivals Nielsen and EDO are teaming up

Disney, Warner Bros. Discovery and Mediahub among early users of the integrated data from Nielsen and EDO. Continue reading at Advertising Age

[ Advertising Age | 2023-06-20 09:00:00 UTC ]
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Black creators drive higher media value for marketers, study finds

A new report from Group Black and Nielsen reveals Black creators have larger and more engaged followings than their non-Black peers. Continue reading at Advertising Age

[ Advertising Age | 2023-06-13 14:00:00 UTC ]
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Bloomsbury reports sales surge as people buy books as ‘affordable diversion’

Harry Potter publisher says in challenging economic times books are seen as cheap form of entertainmentBloomsbury Publishing, the home of Harry Potter, has revealed a rise in annual sales as it said people were turning to books as a cheap form of entertainment as finances were squeezed.Sales of... Continue reading at The Guardian

[ The Guardian | 2023-05-31 13:38:54 UTC ]
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Horizon reaches currency deal with Nielsen rival VideoAmp

Agency expects more trading on new currencies this year after disappointment in last year's upfront. Continue reading at Advertising Age

[ Advertising Age | 2023-05-24 13:00:00 UTC ]
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YouTube adds VideoAmp to its data clean room

Nielsen and iSpot.tv also have integrations as YouTube rounds out measurement options. Continue reading at Advertising Age

[ Advertising Age | 2023-05-17 10:00:00 UTC ]
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Digiday+ Research: Nielsen gets boost in NewFronts, upfront cycle — but Comscore wins as measurement provider

Digiday's survey found that Comscore and Nielsen will be the dominant measurement providers during this year's NewFronts and upfronts. More than half of publishers said they will accommodate Comscore this year, and nearly half said they will accommodate Nielsen. Continue reading at Digiday

[ Digiday | 2023-05-05 04:01:00 UTC ]
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2022 Print Book Sales in 10 Major Markets Were Flat Compared to Previous Year

A Nielsen report finds that sales of print books in 10 countries totaled 614 million copies last year, level with 2021 sales. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-05 04:00:00 UTC ]
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Nielsen and the Future of TV Measurement

We all have our favorite TV shows, and it seems every year there's a new hit series to add to our watchlist. What do these trends mean, especially to marketers? For decades, Nielsen was the place where advertisers and marketers could turn to better connect with their audiences by understanding... Continue reading at AdWeek

[ AdWeek | 2023-05-02 20:53:41 UTC ]
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Why Nielsen Isn’t Joining TV’s Latest Measurement Collaboration

Measurement's biggest player will not participate in the industry's latest effort to enable multiple currencies. The Joint Industry Committee (JIC)--formed earlier this year by OpenAP, along with a working committee of media agencies, premium video programmers, streaming platforms and trade... Continue reading at AdWeek

[ AdWeek | 2023-04-25 14:14:53 UTC ]
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