The three keys to Shazam!’s box-office success are a testament to zigging when everyone else zags

Shazam!’s counterintuitive path to popularity is an object lesson in pursuing originality in a universe dominated with world-building The success of Warner Bros.’ latest superhero movie Shazam!, which took the No. 1 spot at the box office last weekend and has had critics swooning–it has a Rotten Tomatoes score of 91%–makes it hard not to wonder whether the film marks a new direction for DC Films. Under the aegis of Warner Bros., the movie arm of the vaunted comic book company has been struggling for years to capture audiences with the unrelenting velocity of rival Marvel Entertainment, after a long series of dark, brooding caped crusaders (Batman vs. Superman: Dawn of Justice, Justice League) that lacked the artistry of the Dark Knight trilogy by director Christopher Nolan. Read Full Story Continue reading at 'Fast Company'

[ Fast Company | 2019-04-09 00:00:00 UTC ]
News tagged with: #warner bros #box office #capture audiences

Other Publishing stories related to: 'The three keys to Shazam!’s box-office success are a testament to zigging when everyone else zags'

With Key Decision Imminent, Judge Orders Status Conference in Texas Book Rating Case

The moves come after the court held a second hearing on a bid to block the law from taking effect on August 28, and with the law's September 1 effective date bearing down. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-31 04:00:00 UTC ]
More news stories like this | News stories tagged with: #court held #taking effect

Newsroom unions’ return to office negotiations heat up as fall approaches

With the summer season winding down, media companies like The New York Times and Hearst are beginning to push employees to work from the office more regularly, reigniting media unions' years-long efforts to organize around the issue. Continue reading at Digiday

[ Digiday | 2023-08-28 04:01:00 UTC ]
More news stories like this | News stories tagged with: #media companies #hearst

The Gutenberg Parenthesis by Jeff Jarvis review – why print culture is key to the future

From the Gutenberg press to the word processor, a detailed trawl through the history of print offers lessons for the digital ageThe Gutenberg Parenthesis is a term coined by Danish scholar Lars Ole Sauerberg, who proposed that the history of literary culture as we had hitherto known it – the... Continue reading at The Guardian

[ The Guardian | 2023-08-02 11:00:02 UTC ]
More news stories like this | News stories tagged with: #digital technology #intellectual property #oral tradition #important role #printing press

Nielsen rival iSpot.tv hires Leslie Wood as chief research officer

Veteran researcher spent more than decade linking Nielsen audience data with Catalina sales data for CPG clients. Continue reading at Advertising Age

[ Advertising Age | 2023-07-27 12:00:00 UTC ]
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IPG Lays Off Nine, Including Key Editors at Chicago Review Press

IPG CEO Joe Matthews told PW the company remains committed to its 50-year-old publishing programs but that "the current market" required adjustments. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-18 04:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing programs #current market

Time Hires Mark Howard as Its New Chief Operating Officer, Ushering in ‘Time 3.0’

The general news publisher Time has hired media executive Mark Howard as its new chief operating officer, according to a memo shared by chief executive officer Jessica Sibley. Howard, who will relocate to New York for the position, begins Monday. In the role, Howard will oversee operations... Continue reading at AdWeek

[ AdWeek | 2023-06-12 11:31:44 UTC ]
More news stories like this | News stories tagged with: #consumer marketing #news publisher

The Morning After: Xbox Series S gets a key upgrade

The Xbox Series S occupies an interesting space in Microsoft’s gaming lineup, given it can play every current-generation title available for the Series X. It may be significantly less powerful, but it’s also smaller and a lot cheaper, making it a “good enough” option for plenty of mainstream and... Continue reading at Engadget

[ Engadget | 2023-06-12 11:15:55 UTC ]
More news stories like this | News stories tagged with: #key vess #worth noting #past games #warner bros #paid dividends #bear fruit #publisher announced

The Guardian view on Bloomsbury’s success: publishing wizardry | Editorial

The Harry Potter publisher ascribes its record profits to a hunger for affordable diversion. That’s the magic of booksIn the gloom of a UK economy teetering on the edge of recession, a glittering puff of smoke wafted up last week from the publisher that will for ever be associated with Harry... Continue reading at The Guardian

[ The Guardian | 2023-06-04 17:25:05 UTC ]
More news stories like this | News stories tagged with: #record profits #uk sales #cut back #guardian view #jk rowling #boy wizard #nigel newton #ebooks #harry potter

Three Spanish-language Audiobook Success Stories

Mariane Féged, director of Spanish markets at Bookwire, highlights three titles that have been especially popular on the service. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-02 04:00:00 UTC ]
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Copiers, Cubicles and Colleagues: A Reading List of Office Novels

I am nostalgic for the bygone office life, for that first real job in our twenties when the word “colleague” encompassed both friend and coworker, when work meant hanging out with them during the day, and social life meant hanging out with them late into the night. It was with those peers that... Continue reading at Literrary Hub

[ Literrary Hub | 2023-05-05 08:53:59 UTC ]
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Oxford University Press Is Leaving Its New York Offices

A search is underway for a new space to serve at least some portion of OUP’s workforce, but OUP USA President Niko Pfund told PW that the press’s post-pandemic workplace will likely be a work in progress until a clearer picture emerges of the company’s needs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-05 04:00:00 UTC ]
More news stories like this | News stories tagged with: #york offices

From 'The Office' to the Page: PW Talks with Rainn Wilson

We spoke with Wilson, who played Dwight Shrute on the NBC sitcom 'The Office', about 'Soul Boom: Why We Need a Spiritual Revolution' (Hachette Go, Apr.), a profound, humorous, reflective look at faith and spirituality. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-21 04:00:00 UTC ]
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How Annie Ernaux Captures the Spirit of Her Era Through Its Big-Box Stores

Alison L. Strayer is an award-winning writer and translator. Her work has been shortlisted twice for the Governor’s General Award for Literature and for Translation. Her translation of Annie Ernaux’s The Years was shortlisted for the Man Booker International Prize in 2019 and won the... Continue reading at Literrary Hub

[ Literrary Hub | 2023-04-19 08:59:35 UTC ]
More news stories like this | News stories tagged with: #big-box stores #award-winning writer #nonfiction category #man booker international prize

Jack in the Box Blazes a Trail in Food Marketing With a Weedmaps Partnership

Jack in the Box has never been subtle about its ties to cannabis culture, from its Munchie Meals and Wakey Bakey Hash to its past collaboration with Snoop Dogg's digital media platform Merry Jane. The Southern California-based chain also aired a notorious ad in the mid-2000s featuring a clearly... Continue reading at AdWeek

[ AdWeek | 2023-04-14 12:00:00 UTC ]
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Richard Charkin in London: ‘Accidental Successes’

'The best editors are always alert to opportunities,' writes Richard Charkin in this pre-publication excerpt from his forthcoming book, 'My Back Pages.' Object lesson: Macmillan and Jeffrey Archer. The post Richard Charkin in London: ‘Accidental Successes’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-04-03 11:58:45 UTC ]
More news stories like this | News stories tagged with: #richard charkin #back pages #object lesson #jeffrey archer #macmillan

‘The Ones Who Walk Away from Omelas’: Key Quotes Explained

By Dr Oliver Tearle (Loughborough University) ‘The Ones Who Walk Away from Omelas’ is one of the few short stories of the last half-century or so which can truly be called a modern myth. Indeed, Ursula K. Le Guin (1929-2018), the story’s author, called her 1973 tale a ‘psychomyth’, inspired […] Continue reading at Interesting Literature

[ Interesting Literature | 2023-03-21 15:00:42 UTC ]
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Publishers, Internet Archive Set for Key Hearing Today

After nearly three years of legal wrangling, a federal judge today will hear cross motions for summary judgment in a closely watched lawsuit challenging the legality of the Internet Archive's program to scan and lend print library books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-20 04:00:00 UTC ]
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The collaborative spirit behind Netflix’s From Scratch success

Cocreator Tembi Locke shares the culture of vulnerability that turned her memoir into a universal story. Dr. Winteringham, Via Ortolano, Dott, Ronaldo Muscarella.Read Full Story Continue reading at Fast Company

[ Fast Company | 2023-03-18 04:00:00 UTC ]
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Bloomberg Media Fills Chief Revenue Officer Role, Accelerating Ad Revenue Growth

The business news publisher Bloomberg Media has hired digital media executive Christine Cook as its first chief revenue officer, Adweek can exclusively report. The publisher had previously hired Keith A. Grossman, who left in 2019, as global chief revenue officer. Before him, Paul Caine held the... Continue reading at AdWeek

[ AdWeek | 2023-03-17 11:28:40 UTC ]
More news stories like this | News stories tagged with: #digital media #news publisher