The Taylor Swift effect: why a mystery book is rocketing up US charts – despite no one knowing anything about it

Wild speculation over a book known as ‘4C Untitled Flatiron Nonfiction Summer 2023’ has seen excited Swifties placing pre-orders. The bad news? It is likely not by herThe formula to a bestselling book is a mystery publishers have wrestled with for centuries. Now they may finally have their answer: encourage Taylor Swift fans to believe she may have written it.An untitled book, known only as “4C Untitled Flatiron Nonfiction Summer 2023” by a yet-to-be announced author has shot up sales charts in the US, after “Swifties” pieced together apparent clues and came to the conclusion that it could possibly be a memoir by the 33-year-old singer, who is known for peppering her songs with easter eggs that reward devout fans. Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2023-05-10 03:53:07 UTC ]

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