The Privacy Zeitgeist Means User Consent Is the New Key to Investment

Ad tech will need to reinvent itself or die, and anyone fighting the global wave of privacy-centric legislation that's sweeping the digital media sector will ultimately lose. That's the belief of Thomas Pasquet, co-founder and co-CEO of Ogury, an ad-tech company that today announced it had raised $50 million for its "marketing engine driven by... Continue reading at 'AdWeek'

[ AdWeek | 2019-12-05 21:44:16 UTC ]
News tagged with: #ad tech #ad-tech company #today announced #digital media

Other Publishing stories related to: 'The Privacy Zeitgeist Means User Consent Is the New Key to Investment'


IPG Lays Off Nine, Including Key Editors at Chicago Review Press

IPG CEO Joe Matthews told PW the company remains committed to its 50-year-old publishing programs but that "the current market" required adjustments. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-18 04:00:00 UTC ]
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Streaming services are removing original TV and films. What this means for your favourite show – and our cultural heritage

As part of recent challenges, multiple services have removed TV and film from their libraries – in many cases, meaning they are gone forever, inaccessible to any fan. Continue reading at The Conversation

[ The Conversation | 2023-07-10 20:08:39 UTC ]
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The Morning After: Xbox Series S gets a key upgrade

The Xbox Series S occupies an interesting space in Microsoft’s gaming lineup, given it can play every current-generation title available for the Series X. It may be significantly less powerful, but it’s also smaller and a lot cheaper, making it a “good enough” option for plenty of mainstream and... Continue reading at Engadget

[ Engadget | 2023-06-12 11:15:55 UTC ]
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AMC transfers its on-demand streaming users to Vudu

AMC Entertainment’s streaming service is migrating its users to Vudu. The companies announced today that Vudu is “the official new streaming platform for consumers of AMC Theatres on Demand.”AMC launched its on-demand streaming service in 2019, and its popularity surged during pandemic-era... Continue reading at Engadget

[ Engadget | 2023-06-01 14:00:33 UTC ]
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Kraft increases investment in its digital media mix with a focus on nostalgia and millennial parents

In addition to preparing television and sponsored ads, Kraft has also taken an interest in digital OOH and social media displays to account for how consumer shopping habits have changed. Continue reading at Digiday

[ Digiday | 2023-05-22 04:01:00 UTC ]
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“Maybe This Means Something.” Min Jin Lee on Vulnerability and Audacity, in Life and on the Page

Illustration by Krishna Bala Shenoi. Talk Easy with Sam Fragoso is a weekly series of intimate conversations with artists, authors, and politicians. It’s a podcast where people sound like people. New episodes air every Sunday, distributed by Pushkin Industries.  * Live from On Air Fest in... Continue reading at Literrary Hub

[ Literrary Hub | 2023-05-02 08:54:53 UTC ]
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The Meaning of ‘Lottery in June, Corn be Heavy Soon’

By Dr Oliver Tearle (Loughborough University) ‘Lottery in June, corn be heavy soon.’ This line is a quotation from one of the most disturbing short stories of the entire twentieth century; but what does it mean? Shirley Jackson’s ‘The Lottery’, published in the New Yorker in 1948, has been read […] Continue reading at Interesting Literature

[ Interesting Literature | 2023-04-25 17:00:58 UTC ]
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Paying Twitter users can now post up to 10,000 characters

One of the defining features of Twitter since its inception has been the character limit, forcing users to be direct and concise. It’s such a big deal that when the limit was doubled, from just 140 characters to 280, it became a subject of primetime TV gags. But under the guiding hand of... Continue reading at PC World

[ PC World | 2023-04-14 14:57:40 UTC ]
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Art Institutions Invest in Publishing

As museums and galleries seek to reach new audiences and remain relevant, their publishing operations have moved to the fore. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-07 04:00:00 UTC ]
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4 Amazon privacy settings you should change right now

Like most big tech companies, Amazon collects large amounts of data on its users, in part of the purpose of targeting ads and training its Alexa voice models. Look in the right places, though, and much of this data collection can be minimized or prevented, and you can even opt out of... Continue reading at PC World

[ PC World | 2023-03-22 10:45:00 UTC ]
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‘The Ones Who Walk Away from Omelas’: Key Quotes Explained

By Dr Oliver Tearle (Loughborough University) ‘The Ones Who Walk Away from Omelas’ is one of the few short stories of the last half-century or so which can truly be called a modern myth. Indeed, Ursula K. Le Guin (1929-2018), the story’s author, called her 1973 tale a ‘psychomyth’, inspired […] Continue reading at Interesting Literature

[ Interesting Literature | 2023-03-21 15:00:42 UTC ]
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Publishers, Internet Archive Set for Key Hearing Today

After nearly three years of legal wrangling, a federal judge today will hear cross motions for summary judgment in a closely watched lawsuit challenging the legality of the Internet Archive's program to scan and lend print library books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-20 04:00:00 UTC ]
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GPT-4 unleashed: Here’s what it will mean for AI chatbots

OpenAI unveiled GPT-4 today, its next-gen large language model that is the technical foundation for both ChatGPT and Microsoft’s Bing AI chatbots. It’s a profound upgrade, potentially opening the door for major advances in both the capabilities and features of today’s AI... Continue reading at PC World

[ PC World | 2023-03-14 19:29:22 UTC ]
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Face to Face: Why Houston was key to building ad tech business Direct Digital Holdings

The founders of this Houston digital media company focus on an underserved market. Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2023-02-27 20:46:59 UTC ]
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Skybound Goes Direct to the Public for Investment

Skybound Entertainment has launched a massive campaign to raise between up to $75 million directly from the public via a Regulation A investment round on the Republic equity crowdfunding platform. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-25 05:00:00 UTC ]
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What Does a Midlife Autism Diagnosis Mean for Matt Haig?

Soon after “The Midnight Library” became a best seller, the British author learned something about himself. Continue reading at The New York Times

[ The New York Times | 2023-01-05 10:00:17 UTC ]
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Key Titles By or About Benedict XVI

An acclaimed theologian and author, his ideas and influence prompted titles by journalists and scholars. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-03 05:00:00 UTC ]
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'Any means necessary': the police who adopt the skull symbol of the ultra-violent comic book vigilante the Punisher

The classic Marvel comic book anti-hero is known for ultra-violence and vigilante justice: why is he so appealing to law enforcement? Continue reading at The Conversation

[ The Conversation | 2022-12-06 03:38:55 UTC ]
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Publishers are adapting advertising strategies for a privacy-first world

Tina Iannacchino, senior publisher director, Seedtag So much of the attention around the death of third-party cookies and its impact on the digital advertising industry is focused on the implications for brands and consumers, which is far from the complete picture. The digital publishing... Continue reading at Digiday

[ Digiday | 2022-11-29 15:18:30 UTC ]
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Martin Sorrell-backed S4S Ventures, Bertelsmann invest $10M in data asset management outfit as it blends new content, analytics-based marketing for clients

The recent explosion in content has created the need not only for more sophisticated tools to manage it, but better ways to attach data and analytics to the content in order to better optimize it at the right time for the right opportunity. Continue reading at Digiday

[ Digiday | 2022-11-22 05:01:00 UTC ]
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