The Next Innovation From VML’s Walt Geer? A Different Kind of Marketing Conference

As VML's chief creative officer of Innovation for North America, Walter T. Geer III has a strong pulse on culture. His beginnings go back to the early digital media days, where he is behind the patents of multiple ad units marketers might remember adding to media plans in the early 2000s. But today, Geer is... Continue reading at 'AdWeek'

[ AdWeek | 2024-02-26 19:00:07 UTC ]
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Bodour Al Qasimi Opens Sharjah Publishers Conference

Sharjah's 14th publishers' conference opens with 1,065 delegates from 108 nations, ahead of Sharjah International Book Fair. The post Bodour Al Qasimi Opens Sharjah Publishers Conference appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-11-04 02:51:34 UTC ]
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Brazilian Publishers Set Sights on Global Market at Frankfurt Book Fair

Brazil's publishers this year are proud of their editorial maturity and their investment in international activities, with 38 publishers at Brazil's Frankfurt Book Fair stand. The post Brazilian Publishers Set Sights on Global Market at Frankfurt Book Fair appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-10-17 08:56:47 UTC ]
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Frankfurt Book Fair: FEP’s Data ‘Story’ of the European Book Market

The ‘story’ being told by FEP book industry data, says Enrico Turrin, shows a stable, post-pandemic book market across Europe. By Brianna Robles | @breesharraine uring the opening day (October 16) of the Frankfurt Book Fair, the Federation of European Publishers (FEP) presented key data about... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-10-17 07:37:57 UTC ]
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Nielsen BookData Releases Book Sales Data on Several Markets

January to August, Nielsen BookData and GfK Entertainment report on fiction and nonfiction sales 'in many regions.' The post Nielsen BookData Releases Book Sales Data on Several Markets appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-10-15 14:26:13 UTC ]
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Han Kang: innovative South Korean author wins the 2024 Nobel prize for literature

Han Kang’s poetry and short stories are just as innovative and important as her novels. Continue reading at The Conversation

[ The Conversation | 2024-10-10 17:11:35 UTC ]
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A Look at Crime and Mystery in the Philippines’ Book Market

Organizers of Frankfurt’s 2025 Guest of Honor Philippines program describe crime and mystery writing in the Philippine market. Sponsored. Publishing Perspectives Staff Report ‘More Than Solving a Mystery’ hile much of the book world is focused on the upcoming 76th edition of  Frankfurter... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-10-04 12:00:59 UTC ]
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‘From Italy to the World’: Torino’s Translation Conference at Frankfurt

Torino's international book fair presents its fourth annual conference for translators at the Frankfurt Book Fair, featuring Italian books. The post ‘From Italy to the World’: Torino’s Translation Conference at Frankfurt appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-10-04 02:07:10 UTC ]
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Lin Manuel Miranda reflects on 10 years of innovation, from ‘Hamilton’ to ‘Warriors’

A hip-hop musical about the first U.S. Secretary of the Treasury didn’t exactly scream global phenomenon when it launched on Broadway in 2015. But Lin-Manuel Miranda had such a clear vision for Hamilton that it became exactly that, winning a Pulitzer Prize along the way. Miranda’s boundless... Continue reading at Fast Company

[ Fast Company | 2024-09-24 12:31:42 UTC ]
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Frankfurt News Conference: An Issue-Energized Trade Show

Organizers of October's Frankfurter Buchmesse tell reporters that the show will be firmly in touch with books' place in current affairs. The post Frankfurt News Conference: An Issue-Energized Trade Show appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-09-24 10:15:38 UTC ]
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CALIBA Booksellers Discuss Marketing and Inventory Management

At the September 17–18 California Independent Booksellers Alliance meeting in Pasadena, members looked for effective ways to capture sales, promote their stores online and in person, and communicate with publishers and distributors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-09-20 04:00:00 UTC ]
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IPA Announces Its 2024 Publishing Innovation Award Shortlist

The International Publishers Association will name the winner of its second Innovation in Publishing Award at its 34th congress. The post IPA Announces Its 2024 Publishing Innovation Award Shortlist appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-09-19 19:47:02 UTC ]
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The need to address transparency in content marketing today

Data privacy requirements and consumer expectations are driving corporations to rethink how they syndicate content. Since the early days of the modern internet, the creation and consumption of digital content has been steadily rising. Unsurprisingly, this has led to an increased focus on... Continue reading at Fast Company

[ Fast Company | 2024-09-17 16:24:38 UTC ]
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NEIBA's Fall Conference Attracts 600 People to Boston

This year's New England Independent Booksellers Association conference, held September 11–13, brought together booksellers, publishers, and authors and highlighted such industry trends as the rising price of books and strong sales of horror and fantasy titles. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-09-17 04:00:00 UTC ]
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Creativity, Innovation, and Sustainability at Leo Paper

Recent months have seen significant changes at Leo Paper that reflect its commitment to embracing digital transformation, fostering innovation, and promoting sustainability. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-09-06 04:00:00 UTC ]
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Nine executives’ bonuses take a hit as profits plummet 31% in soft ad market

Drop in revenue in broadcasting and publishing partly offset by increase in income from Stan and DomainFollow our Australia news live blog for latest updatesGet our breaking news email, free app or daily news podcastNine Entertainment has recorded a steep 31% slide in annual net profit to... Continue reading at The Guardian

[ The Guardian | 2024-08-28 06:35:43 UTC ]
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St. Martin’s Press Responds to Marketing Controversy

Amid a months-long dispute with influencers, many of whom have vowed not to promote St. Martin's Press titles until their concerns are addressed, SMP on Friday released a brief statement condemning "racism in all its forms" and saying it remains committed to "publishing a wide variety of books... Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-08-19 04:00:00 UTC ]
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Leigh Marchant Joins HBG as Chief Marketing Officer

Marchant, who was previously director of marketing, strategy, and engagement at the Random House Group, will join Hachette Book Group on September 23. She succeeds Wibke Grutjen, who departed HBG this month to join Simon & Schuster. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-08-14 04:00:00 UTC ]
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Alexander McCall Smith, King of Kindness

As the freshly knighted author prepares to publish his 25th No. 1 Ladies’ Detective Agency novel, he finds his readers more eager for softness than ever before. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-08-09 04:00:00 UTC ]
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Strong Attendance at 2024 Realm Makers Conference

Owned and run by Scott and Becky Minor, Realm Makers has succeeded in creating a place for faith-based speculative fiction readers and authors to call home—and the 2024 event, held in St. Louis, July 18-20, was its best-attended yet. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-08-06 04:00:00 UTC ]
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STEAM Marketing Snapshot

We asked kids’ publishers for notes on their successful marketing strategies in the STEM/STEAM space. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-08-02 04:00:00 UTC ]
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