The Morning After: Marvel is getting the 'Pokémon Go' treatment

I wasn’t sure Marvel could shoehorn its characters and stories anywhere else, beyond all the movies, TV shows, games and toys, but now it wants you thinking about those heroes wherever you go. It’s teamed up with Pokémon Go developer Niantic to create an augmented reality mobile game launching next year. In Marvel World of Heroes, you can create your own superhero in a Marvel game for the first time, according to Niantic.You patrol your neighborhood to thwart crimes, take on missions and fend off interdimensional threats and supervillains. You'll be able to team up with friends, as well as the likes of Spider-Man, Captain America and Wolverine. It seems you can also visit multiple alternate realities — in a virtual sense, anyway.Niantic hopes to replicate the magic of Pokemon Go, something it’s struggled with so far, across properties like Harry Potter and Pikmin. You can register your interest on the game’s site now.– Mat SmithThe biggest stories you might have missed​​Disney is remastering Sega Genesis classic ‘Gargoyles’The Apple Watch Series 7 is up to $150 off at Amazon Comcast debuts 2Gbps internet service in four statesHitting the Books: How to uncover the true nature of the multiverseWatch the first trailer for ‘Assassin's Creed Mirage’It’s going back to its roots.UbisoftAssassin’s Creed Mirage, the next entry in Ubisoft’s long-running series, will arrive in 2023. Set two decades before the events of Assassin’s Creed Valhalla, the game returns to the series’... Continue reading at 'Engadget'

[ Engadget | 2022-09-12 11:15:39 UTC ]

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The Morning After: iPadOS is the upgrade Apple's tablet needs

Hey, good morning! You look fabulous. Hey, there! Bill Gates regrets that he didn't beat Android in mobile, we give our mixed verdict on the new Harry Potter mobile game and review Apple's new iPad OS. Continue reading at Engadget

[ Engadget | 2019-06-25 10:30:00 UTC ]
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A weekend with 'Harry Potter: Wizards Unite'

Mat Smith and Dan Cooper grew up in the UK at the right age to witness the birth of Pottermania. The Harry Potter novels are firmly encoded in their very British psyches, and both are fans of augmented reality, GPS-connected mobile games. So it made... Continue reading at Engadget

[ Engadget | 2019-06-24 17:28:00 UTC ]
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The stories behind big Cannes Lion winners and the riskiest advertising moves of the year

At the Cannes Lions International Festival of Creativity, Ad Age sat down with some of the brightest minds in advertising and marketing to discuss some of the bravest and most talked about ideas of this year, some of which also scored big Lions last week.  One of the most celebrated campaigns... Continue reading at Advertising Age

[ Advertising Age | 2019-06-24 17:00:00 UTC ]
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Final takeaways and confessions from Cannes. Plus, America's Hottest Brands: Monday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here.   What people are talking about today: Cannes Lions is finished for another year and most of the industry is... Continue reading at Advertising Age

[ Advertising Age | 2019-06-24 10:25:28 UTC ]
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'Harry Potter: Wizards Unite' rolls out to 25 more countries

If you were disappointed at being left out of the initial Harry Potter: Wizards Unite launch, don't worry -- there's a good chance you can play now. Niantic's augmented reality sorcery is now available on Android and iOS in 25 more countries. This... Continue reading at Engadget

[ Engadget | 2019-06-22 20:26:00 UTC ]
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AT&T casts sponsorship spell over new 'Harry Potter: Wizards Unite' game

AT&T is now part of Harry Potter lore as the first brand to ink a sponsorship deal with the new augmented reality game about the wizarding world. AT&T stores are incorporated into the landscape of the game, called “Harry Potter: Wizards Unite,” which is by Niantic, the creator of... Continue reading at Advertising Age

[ Advertising Age | 2019-06-21 21:00:51 UTC ]
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Pokemon Go creators release Harry Potter mobile game Wizards Unite

The creators of mobile gaming phenomenon Pokemon Go unleashed a new game on Thursday that features Harry Potter and other characters from the wizarding world made famous in best-selling books and blockbuster movies. Continue reading at CBC

[ CBC | 2019-06-21 12:31:30 UTC ]
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'Harry Potter: Wizards Unite' is available to play a day early

Niantic's Harry Potter: Wizards Unite officially debuts on June 21st, but you won't have to wait until then to play if you live in the right country. The location-based game is already available for would-be Android and iOS spellcasters in the US an... Continue reading at Engadget

[ Engadget | 2019-06-20 16:42:00 UTC ]
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'Harry Potter: Wizards Unite' worldwide launch begins on June 21st

You'll be able to save Muggles from rogue magical creatures and misbehaving objects very soon: Niantic will finally start rolling out Harry Potter: Wizards Unite on June 21st. The company has announced the much-awaited mobile game's launch date outsi... Continue reading at Engadget

[ Engadget | 2019-06-19 01:16:00 UTC ]
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Niantic sues group of alleged 'Pokémon Go' cheaters

It's not just multi-platform gaming giants suing cheaters. Niantic has sued members of Global++ for allegedly offering "unauthorized derivative" (read: hacked) versions of Pokémon Go, Ingress and even the still-in-beta Harry Potter: Wizards U... Continue reading at Engadget

[ Engadget | 2019-06-16 23:04:00 UTC ]
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Harry Potter star Bonnie Wright joins kids' plastic toy push

Actress Bonnie Wright, who played Ginny Weasley, meets children who are upcycling their toys. Continue reading at BBC News

[ BBC News | 2019-06-14 00:00:33 UTC ]
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Beyonce stunt double: 'I want to shoot for England'

Amanda Foster, who has also been in Rogue One and Harry Potter, hopes to shoot for England. Continue reading at BBC News

[ BBC News | 2019-06-13 08:48:58 UTC ]
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Hey Harry Potter fans, the magical Vans sneakers you’ve been waiting for are here

Are you a Harry Potter fan who also wears shoes? Harry Potter, but make it fashion.Read Full Story Continue reading at Fast Company

[ Fast Company | 2019-06-07 12:17:16 UTC ]
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AT&T’s Streaming Ambitions Hit a Snag: The Cost of HBO

The corporate home of Wonder Woman, Harry Potter and “Friends” weighs how its streaming service can compete on price with Disney, Netflix and Amazon. Continue reading at The New York Times

[ The New York Times | 2019-06-03 00:03:36 UTC ]
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What happens to our online identities when we die?

By 2100 there could be 4.9bn dead users on Facebook. So who controls our digital legacy after we have gone? As Black Mirror returns, we delve into the issueAndrew Scott Q&A: ‘I never get angrier than with passwords or apps’Esther Earl never meant to tweet after she died. On 25 August 2010,... Continue reading at The Guardian

[ The Guardian | 2019-06-02 05:00:37 UTC ]
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Harry Potter E-Books Offer Hogwarts Lessons for All

“Harry Potter: A Journey Through Charms and Defence Against the Dark Arts” and “A Journey Through Potions and Herbology” are arriving in late June. Continue reading at The New York Times

[ The New York Times | 2019-05-31 18:46:34 UTC ]
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Harry Potter’s magical moving portraits could become a reality thanks to Samsung’s AI

No invitation to Hogwarts required. When Harry Potter first comes to Hogwarts School of Witchcraft and Wizardry, he is stunned to see the portraits that line the school’s storied stone walls move and talk. Thanks to artificial intelligence, that just might be a reality some day.Read Full Story Continue reading at Fast Company

[ Fast Company | 2019-05-23 12:27:04 UTC ]
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The ‘Harry Potter’ tour near London expands its universe

There is always something magical to uncover in the world of Harry Potter, which is the ultimate premise behind “The Making of Harry Potter” on the Warner Bros. studio tour near London, an experience that continues to reveal new secrets from the film franchise. The tour’s latest — and largest —... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-04-10 00:00:00 UTC ]
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Rare ‘Harry Potter’ book featuring misspelled title fetches $90,000 at auction

A rare first edition of a "Harry Potter" book featuring a misspelled title fetched about $90,000 at an auction last week, the Independent reported Friday. The copy of "Harry Potter and the Philosopher's Stone" (published in the U.S. as "Harry Potter and the Sorcerer's Stone"), the first book in... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-04-01 00:00:00 UTC ]
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Little, Brown to publish Harry Potter and the Cursed Child behind the scenes book

An official behind-the-scenes book of the record-breaking play "Harry Potter and the Cursed Child – Parts One and Two" will be published by Little, Brown. Continue reading at The Bookseller

[ The Bookseller | 2019-02-22 00:00:00 UTC ]
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