The Atlantic Taps Facebook Exec as Chief Business and Product Officer | People on the Move

[caption id="attachment_134577" align="alignright" width="150"] Alex Hardiman[/caption] The Atlantic continued its ongoing expansion this week with the hire of Facebook’s head of news products, Alex Hardiman, as its new chief business and product officer. Starting this fall, Hardiman will be responsible for guiding audience experience and product strategy across the brand’s platforms, leading the product, engineering, data and growth teams, and shaping The Atlantic’s initiatives on digital consumer revenue. Hardiman spent two years at Facebook, most recently leading the product and engineering teams for news and overseeing the news experiences for all Facebook users. She was tasked with the expansion of Facebook’s subscriptions product for news organizations and served as a liaison with publishers as part of The Facebook Journalism Project. Prior to this, Hardiman served in various executive roles at the New York Times, most recently as the VP of news products, where she lead the strategy and product for nytimes.com, its smartphone and tablet products, and third-party distribution platforms. “As The Atlantic continues to grow, Alex will bring extraordinary innovation and creativity to our businesses,” said The Atlantic’s president, Bob Cohn. “Her leadership positions at both Facebook and the New York Times give her an unrivaled perspective on digital media, and her audience-first focus will sharpen the appeal of our work. All this will serve us extremely well as we... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2018-08-30 00:00:00 UTC ]

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