Taoist rituals via video call and Tarot readings over WeChat: China’s spiritual market is going digital

Digital media is facilitating spiritual practices in China, leading to the emergence of new online cultures and businesses. Continue reading at 'The Conversation'

[ The Conversation | 2023-03-21 02:59:12 UTC ]
News tagged with: #video call #digital media

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Digital Publishers Have Been Slow to Adopt Vertical Video Ads. Is That About to Change?

MediaRadar is a cloud-based intelligence platform which uses data science to give ad sales advice on millions of brands. The company published a trend report on Tuesday, Vertical Video Market Snapshot: Q1 2017, which analyzed the use of vertical video advertising by media properties in the first... Continue reading at AdWeek

[ AdWeek | 2017-06-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #media properties #trend report #company published #data science #digital publishers


Calls for Digital Accreditation Miss the Point

According to most industry analysts, 2017 will be the first year that brand advertisers and marketers in the U.S. will spend more money on digital advertising than on television advertising. This goes hand in hand with the assumption -- held by many until recently -- that digital marketing is... Continue reading at Advertising Age

[ Advertising Age | 2017-03-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #key reasons #wrong direction #traditional media


Lords call for digital literacy to be 'fourth pillar' of education

A group of Lords has called on the government to make digital literacy sit alongside reading, writing and mathematics as a “fourth pillar” of education. Continue reading at The Bookseller

[ The Bookseller | 2017-03-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital literacy


Children's Books in China 2017: Trends in the Rights Market

Over the past decade, China has imported classic children’s books of all genres from the West at a rate far faster than it would have taken another country or territory to accomplish, observes director Chen Yushiuan of Beijing-based Bardon Chinese Media Agency. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #past decade #rights market


Children's Books in China 2017: Juvenile & Children Reading Experience Wonderland: A New Business Model

Located in Beijing’s central business district, the two-story Juvenile & Children Reading Experience Wonderland is a full-fledged subsidiary of China Children’s Press & Publication Group. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #business model #china children


London Digital 2017: Can Self-Publishing Crack the Academic Market?

PW talks to Daniel Berze, senior v-p of academic publishing for Glasstree, who says the traditional scholarly publishing model is broken—and self-publishing can help fix it. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #academic publishing #academic market


Here Are 7 Interesting Digital Marketing Stats From This Week

We've collected seven digital marketing data points that got our attention this week, including news about livestreaming, app revenues and the NFL's top Twitter users.    Check them out: 1. Livestreaming down In the second half of 2016, per eMarketer, UBS Evidence Lab found that 36 percent... Continue reading at AdWeek

[ AdWeek | 2017-01-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #security concerns


IAB Announces Schedule for 2017 Digital Video NewFronts

Get your calendars ready to start planning for the sixth annual Digital Content NewFronts. The Interactive Advertising Bureau today announced the programming schedule for the event, which takes place in New York from May 1-12. Participants range from publishing stalwarts like The New York... Continue reading at AdWeek

[ AdWeek | 2016-12-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital equivalent #media agencies #general manager #anna bager


The Washington Post Is Marketing Itself to Brands as a Testing Ground for Video Ads

One year ago, the Washington Post decided it was done working with third-party ad-tech partners and instead started building its own slick tools and ad formats to tackle industry problems like speed, fraud and viewability. So, it started an internal group called Research, Experimentation and... Continue reading at AdWeek

[ AdWeek | 2016-12-09 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #larger reach #morgan stanley


Digital Single Market may have 'disastrous' cultural consequences

The "cultural consequences of the Digital Single Market in Europe would be disastrous", according to Chris Auty [pictured], head of the producing department of the National Film & Television School. Continue reading at The Bookseller

[ The Bookseller | 2016-12-07 00:00:00 UTC ]
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What marketers can learn from Facebook Live’s top brand videos

Brands had barely adjusted to the idea that they increasingly need to be publishers in this day and age. Now they're being expected to become broadcasters on platforms like Facebook Live, too. Live video is demanding and requires meticulous preparation and the ability to adapt if things go wrong... Continue reading at Digiday

[ Digiday | 2016-12-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #live video #facebook live


Warner Bros. to buy the rest of digital video company Machinima

Warner Bros. has signed a deal to buy the gamer-focused YouTube network Machinima in order to expand the movie and TV studio’s digital video business, the company said Thursday. Burbank-based Warner Bros., the studio behind film franchises like Harry Potter and DC Entertainment, was already a... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-11-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #dc entertainment #harry potter #warner bros #tv studio


Phoenix digital marketing firm lays off 100 as it discontinues direct sales

Phoenix-based digital marketing firm G/O Digital has laid off less than 100 employees today as it discontinued its direct sales business unit. G/O Digital CEO Tim Fagan said his company, which used to be part of Gannett Publishing Services and now is part of McLean, Virginia-based Tegna Inc.,... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2016-11-18 00:00:00 UTC ]
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Call for the digital giants to fund public service reporting

Academics, politicians and trades unionists seek a way to ensure that Google and Facebook pay a 1% levy in order to support new news providers This letter, Support new news providers via a levy on digital giants like Google and Facebook, was published in the print issue of the Guardian on... Continue reading at The Guardian

[ The Guardian | 2016-11-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #advertising revenue #digital intermediaries #print issue #digital giants


9 Eye-Opening Digital Marketing Stats From the Past Week

It was an unusually interesting week in digital marketing stats, with some numbers proving to be surprising and others mind-boggling. The following nine data points particularly got our attention. 1. Talk about a ridiculous YouTube win Emirates, the airline from United Arab Emirates, was... Continue reading at AdWeek

[ AdWeek | 2016-10-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #$200 million #$20 million #released today #holiday shoppers


Watch Today, Read Today: Book Tie-Ins Are Hitting the Market Faster

Publishers are accelerating the development cycle for licensed tie-ins to satisfy consumer demand. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-10-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #read today


Frankfurt Book Fair 2016: PW Talks to Pew Research Center’s Lee Rainie about Reading in the Digital Age

It's been a disruptive decade for the book business, but Pew's latest research suggests that Americans' reading habits have remained relatively stable. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-10-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book business #digital age #reading habits


Digital Census: 'self-published writers to grow ebook market share'

Self-published writers and digital only publishers will continue to grow their share of the digital content market while traditional publishers over-price ebooks, according to early results of the FutureBook Census, launched ahead of this year’s FutureBook Conference, taking place on 2nd December. Continue reading at The Bookseller

[ The Bookseller | 2016-10-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #2nd december #taking place #futurebook conference #launched ahead #early results #self-published writers #digital census


Call for Nominations: FutureBook’s Digital Achiever of the Year

The winners in this year's Bookseller FutureBook Awards will be announced December 2 at the conference. Frankfurt Book Fair again is sponsoring this special honor for digital achievement. The post Call for Nominations: FutureBook’s Digital Achiever of the Year appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-09-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #post call #year appeared


Print or Digital, It's Reading That Matters...

Print books are hanging on, but in a digital age where more books are being published than ever before, why is book reading in decline? Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-09-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book reading #digital age #print books