Surface VP sitdown: How is AI going to change Microsoft’s PCs?

Microsoft Surface was the brand of devices Microsoft launched to lead the way into the PC market, showing its PC partners what could work in new categories of devices. Now it’s evolving into a new generation, led by AI and Copilot+ laptops. So what does this mean for Microsoft, Surface, and the evolution of the PC? We sat down with Brett Ostrum, Microsoft’s corporate vice president of Surface devices, this week at the Microsoft Build conference in Redmond and Seattle and asked him to explain it all. This interview has been slightly modified for length and clarity. It took place on May 20, the day Microsoft launched the new Surface Pro and Laptop. PCWorld: Thanks for the time today. We now have new leadership in the Surface division. What direction is Surface now going in? What do we need to know? Ostrum: Great reflection. While true that Panos [Panay] left — Panos and I started the team together back in 2010, and Pavan [Davuluri], Stevie [Bathiche, who designed the first Surface table] have been part of that Surface journey since the very beginning. I think the easy thing for me to say in terms of what’s next for Surface I said in the keynote: we are committed to Copilot+. While the first generation is on Snapdragon and Qualcomm, Intel and AMD have been part of our roadmaps historically, and we will continue to pick silicon that makes the most sense for our customers. Yusuf [Mehdi, executive vice president and chief consumer officer] mentioned... Continue reading at 'PC World'

[ PC World | 2024-05-23 14:14:58 UTC ]
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Let’s talk about how science fiction has dealt with environmental change. It’s not all depressing.

Yes, much of it looks at how we will survive the apocalypse. But we also have the more hopeful genre of solarpunk Continue reading at The Washington Post

[ The Washington Post | 2020-01-06 23:50:02 UTC ]
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Simon Armitage to headline climate change poetry event

​Poets for the Planet, a creative community using its voice to engage with the climate and ecological emergency, is teaming up with the Society of Authors on an all-day poetry event headlined by Poet Laureate Simon Armitage. Continue reading at The Bookseller

[ The Bookseller | 2020-01-06 18:39:22 UTC ]
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5 Ways Amazon Changed Shopping in the 2010s

If it wasn't for Amazon, we might still be buying books at bookstores or at least from another website. Barnes and Noble could still be independent. Borders might still be around. Your mom and pop could possibly eke out an honest living as independent booksellers. And so on. Click here to read... Continue reading at AdWeek

[ AdWeek | 2019-12-23 12:00:31 UTC ]
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STM and AAP raise alarm over US policy change on Open Access

The International Association of Scientific, Technical and Medical Publishers (STM) has written to the US Office of Science and Technology Policy expressing its “alarm” at rumours that the Trump administration is considering a “precipitous” move to require all federally funded research to be... Continue reading at The Bookseller

[ The Bookseller | 2019-12-18 20:30:17 UTC ]
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BA concerned as Scottish Parliament considers 'retrograde' change to business rates

The Scottish Parliament is considering plans to give local authorities more control over business rates, sparking "extreme concern" from the Booksellers Association.  Continue reading at The Bookseller

[ The Bookseller | 2019-12-16 03:18:34 UTC ]
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I never considered myself an animal person. Books changed that.

On the 25th anniversary of a conservation milestone, a writer honors the authors who sparked his interest in gray wolves. Continue reading at The Washington Post

[ The Washington Post | 2019-12-14 14:00:00 UTC ]
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Danish AI Software Specialists UNSILO Announce Japanese and US Deals

In two announcements days apart, Denmark’s UNSILO publisher software announces agreements with PeerJ and Kyorinsha. By Porter Anderson, Editor-in-Chief | @Porter_Anderson Kyorinsha and UNSILO’s Technical Checks ell known to Publishing Perspectives readers, UNSILO–based in Aarhus–has made two... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-12-05 09:30:41 UTC ]
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Hutchinson snaps up Carys Bray's climate change novel

Hutchinson has signed the new novel from award-winning author Carys Bray about the impact of climate change on mental health. Continue reading at The Bookseller

[ The Bookseller | 2019-11-28 15:45:29 UTC ]
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Change to books team at W H Smith as Carrington made trading director

W H Smith's trading director for books, news and impulse Al Aldous will move across to W H Smith's online personalised greeting cards and gifts business next month. Continue reading at The Bookseller

[ The Bookseller | 2019-11-25 00:40:53 UTC ]
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Rupert Murdoch says 'there are no climate change deniers around' News Corp

Murdoch was responding to a question at AGM about time given to ‘climate deniers’ by News Corp outlets in AustraliaNews Corp executive chairman Rupert Murdoch has said “there are no climate change deniers around I can assure you” after he was asked at the corporation’s AGM why his company gives... Continue reading at The Guardian

[ The Guardian | 2019-11-21 01:47:18 UTC ]
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Epica Awards’ Longtime Book Editor on How Creativity Keeps Changing

A jury of advertising journalists from around the world is convening in Amsterdam this week to select the best ads of the year--an honor distinct for two reasons. It's the only show judged by an impartial jury, meaning no brands or agencies vote. And it comes at both the end and the beginning of... Continue reading at AdWeek

[ AdWeek | 2019-11-19 22:51:24 UTC ]
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Hearst Hires a VP of Talent, Meredith Staffs Up Health Magazine | People on the Move

[caption id="attachment_174829" align="alignright" width="150"] Rachel Kay[/caption] On Wednesday, Hearst announced the hiring of Rachel Kay as vice president of talent, a newly created role that will advance talent recruiting programs across the company. Reporting directly to Hearst COO Mark... Continue reading at Folio Magazine

[ Folio Magazine | 2019-11-07 21:17:21 UTC ]
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Kohl’s calls on AI to help power through holiday season

Retailer is using AI to help with digital media bidding on Google as it strives to differentiate itself in the festive period; the brand is also running a new football-themed holiday spot from RGA. Continue reading at Advertising Age

[ Advertising Age | 2019-11-06 20:31:35 UTC ]
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Big Ideas for Incremental Change and Disruption

VANCOUVER, B.C.—Publishers have been taking a hard look at several novel revenue opportunities, some borrowed from other industries but each representing incremental growth potential when spun on a magazine axis. At the recent Content Opportunity Expo, executives from large legacy groups and... Continue reading at Folio Magazine

[ Folio Magazine | 2019-11-05 16:00:49 UTC ]
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US libraries boycott Macmillan over e-book policy change

A group of US libraries plan to boycott Macmillan over its controversial new e-book lending policy, suspending purchases of digital copies from the publisher. Continue reading at The Bookseller

[ The Bookseller | 2019-11-01 03:15:48 UTC ]
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Macmillan stands by e-book lending change amid ALA outcry

Macmillan in the US has apologised to librarians for not informing them of upcoming changes to its e-book lending policy but has refused to amend it amid an outcry and 150,000 signature petition. Continue reading at The Bookseller

[ The Bookseller | 2019-10-31 03:00:10 UTC ]
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Amazon Charts: Rosie Walsh rings in the changes

Rosie Walsh's The Man Who Didn't Call (Mantle) has leapfrogged Margaret Atwood's The Testaments (Vintage) to claim the Amazon Charts Most-Sold: Fiction number one, in its 14th week in the chart. Continue reading at The Bookseller

[ The Bookseller | 2019-10-30 10:31:46 UTC ]
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AT&T makes changes in response to activist investor push

AT&T will review its portfolio for assets it can sell off, pay down debt related to its Time Warner acquisition and add 2 board members as part of a plan to boost results Continue reading at ABC News

[ ABC News | 2019-10-28 15:17:23 UTC ]
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William Collins wins Mundy's 'urgent' climate change book in three-way auction

William Collins has triumphed in a three-way auction to publish Financial Times journalist Simon Mundy’s "urgent and practical" book on how climate change will transform global industry, economy and international development. Continue reading at The Bookseller

[ The Bookseller | 2019-10-23 16:03:08 UTC ]
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