Super Bowl LVIII was most-watched TV program ever, averaging 123.4m viewers

Chiefs-49ers sets US TV ratings mark with 123.4m viewersNickelodeon’s Super Bowl telecast: ingenious and wildly chaoticThe longest Super Bowl game will also go down as the most-watched program in television history.According to Nielsen and Adobe Analytics, Kansas City’s 25-22 overtime victory over San Francisco on Sunday night averaged 123.4m viewers across television and streaming platforms. That shattered last year’s mark of 115.1m for Kansas City’s last-play victory over Philadelphia and is a 7% increase. Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2024-02-13 07:37:15 UTC ]
News tagged with: #adobe analytics #kansas city #streaming platforms #7% increase #nielsen

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Taipei’s Frankfurt Publishers Training Program Online and Live June 6 and 7

The Frankfurt Publishers Training Program from the Taipei International Book Exhibition is offered in both in-person and digital formats. The post Taipei’s Frankfurt Publishers Training Program Online and Live June 6 and 7 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-06-02 17:36:48 UTC ]
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A former Fed chair still wants the punch bowl — and a high-proof punch

In his book, "21st Century Monetary Policy," former Fed chair Ben S. Bernanke argues for letting the central bank do everything it can to correct serious downturns and keep cheap money flowing into the economy. Continue reading at The Washington Post

[ The Washington Post | 2022-05-27 16:20:21 UTC ]
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How to watch 'Letter to a Stranger' night at the L.A. Times Book Club

Pico Iyer, Maggie Shipstead, Michelle Tea and Colleen Kinder discuss 'Letter to a Stranger' at the L.A. Times Book Club. Continue reading at Los Angeles Times

[ Los Angeles Times | 2022-05-26 21:35:13 UTC ]
More news stories like this | All news stories tagged with: #times book #michelle tea #maggie shipstead #pico iyer

TV ad leaders say Nielsen measurement alternatives not ready for prime time

Measurement solutions from iSpot.TV and Samba TV, among others, are buzzy at this year’s upfronts, but won't see much action. Continue reading at Advertising Age

[ Advertising Age | 2022-05-26 14:00:29 UTC ]
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‘Heartstopper’ Is a TV Love Story With the Soul of a Comic

This faithful Netflix adaptation of a popular webcomic and graphic novel tells a heartwarming boy-meets-boy tale through live action and animation. Continue reading at The New York Times

[ The New York Times | 2022-05-09 20:44:12 UTC ]
More news stories like this | All news stories tagged with: #graphic novel #live action #popular webcomic

Ad groups evaluate TV measurement beyond Nielsen

ANA and 4A's join CIMM to foster transition to 'multi-currency' market for TV and video. Continue reading at Advertising Age

[ Advertising Age | 2022-05-05 20:04:57 UTC ]
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Malcolm Nance, TV pundit turned fighter in Ukraine: ‘I believe in the defense of democracy’

The MSNBC counter-terrorism expert and former US navy servicemember discusses his decision to take up arms in UkraineMalcolm Nance, MSNBC’S former military and counter-terrorism expert, is always fighting someone.As a personal and professional acquaintance of Nance, I wasn’t the least bit... Continue reading at The Guardian

[ The Guardian | 2022-04-29 10:00:38 UTC ]
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Roku opens up more advertising data for marketing mix modeling to better compete with traditional TV

Roku has struck deals with four marketing tech providers — Analytic Partners, Ipsos MMA, IRI and Nielsen — to provide data breaking down creative types, dayparts and ZIP code-level impressions. The post Roku opens up more advertising data for marketing mix modeling to better compete with... Continue reading at Digiday

[ Digiday | 2022-04-25 04:01:00 UTC ]
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Oklahoma public library’s sexual content ban also cuts abuse prevention program and Pride displays.

In today’s “why do we have to share a country with these jackasses” news, the board of the public library of Enid and Garfield County in Enid, Oklahoma, voted 3-2 to ban “book displays and library programs that focus on sexual content”—which resulted in the library cancelling not only an adult... Continue reading at Literrary Hub

[ Literrary Hub | 2022-04-20 17:26:39 UTC ]
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Georgia’s World Book Capital Program Stages Its Black Sea Conference

The inaugural Caucasus and Black Sea Basin conference was the centerpiece of the UNESCO World Book Capital closer in Tbilisi. The post Georgia’s World Book Capital Program Stages Its Black Sea Conference appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-04-19 17:35:48 UTC ]
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Horizon Media will use Nielsen alternatives for up to 15% of TV upfront deals

'Without a doubt a multi-currency ecosystem will become the new norm,' says chief investment officer. Continue reading at Advertising Age

[ Advertising Age | 2022-04-19 16:22:07 UTC ]
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Springer Nature Beefs Up Its Hay Festival Programming Support

The scholarly publishing company Springer Nature presents several events in environmentally relevant work at Hay. The post Springer Nature Beefs Up Its Hay Festival Programming Support appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-04-12 21:10:53 UTC ]
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'Slow Horses' makes me glad I forgot to cancel Apple TV+

Confession time: I’d never read any John LeCarré until after I’d seen the 2011 film of Tinker Tailor Soldier Spy. It’s a brilliant movie, and one that sent me scuttling to read the Karla trilogy and then watch the two excellent Alec Guinness adaptations. After devouring the first two episodes of... Continue reading at Engadget

[ Engadget | 2022-04-07 16:00:47 UTC ]
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How to Watch Reyna Grande discuss 'A Ballad of Love and Glory'

Reyna Grande joins the L.A. Times Book Club to discuss 'A Ballad of Love and Glory,' which focuses on an overlooked chapter of U.S. history. Continue reading at Los Angeles Times

[ Los Angeles Times | 2022-03-29 22:41:57 UTC ]
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Bid for Nielsen TV ratings company almost doubles to $16B

Nielsen is being acquired for $16 billion, including debt, about a week after the media measurement company rejected a smaller offer Continue reading at ABC News

[ ABC News | 2022-03-29 21:47:16 UTC ]
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Bologna Is Back: Brisk Programming, Meetings, Awards

The third day of its 2022 run saw Bologna Children's Book Fair catch its in-person stride with wall-to-wall activity. The post Bologna Is Back: Brisk Programming, Meetings, Awards appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-03-23 17:55:41 UTC ]
More news stories like this | All news stories tagged with: #children's book #post bologna #bologna children #awards appeared

Watch the dramatic new trailer for Where the Crawdads Sing.

The book that spent 150—yes, 150!—weeks on the New York Times bestseller list is coming to theaters this July. The movie adaptation for Delia Owens’ Where the Crawdads Sing finally has a shiny new trailer! You know Daisy Edgar-Jones from Hulu’s Normal People adaptation, but now she tests her... Continue reading at Literrary Hub

[ Literrary Hub | 2022-03-22 17:05:44 UTC ]
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TV Alert: 'Theodosia'

A live-action adaptation of the Theodosia series by Robin L. LaFevers will begin streaming on HBO Max starting March 10. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-08 05:00:00 UTC ]
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International Publishers Association Activates Its ‘Academy’ Training Program

The ‘IPA Academy’ now is active for exploration by publishers in the International Publishers Association's member-organizations. The post International Publishers Association Activates Its ‘Academy’ Training Program appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-03-07 12:18:12 UTC ]
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Q&A with VAB CEO Sean Cunningham on the trade org’s role in the TV ad industry’s measurement makeover

The VAB is helping to create new standards for TV measurement, but can it be an objective party if it counts some measurement providers -- but not Nielsen -- as dues-paying members? The post Q&A with VAB CEO Sean Cunningham on the trade org’s role in the TV ad industry’s measurement makeover... Continue reading at Digiday

[ Digiday | 2022-03-04 05:01:00 UTC ]
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