Stars shine for Heat magazine's Gavin Reeve-Daniels | Media Monkey

There are very few occasions when bringing together the UK's celeb hack pack would be anything other than akin to juggling dynamite. But knives were sheathed and cutting comments zipped in a remarkable display of support for Gavin Reeve-Daniels, deputy editor of Heat magazine, who was diagnosed with pancreatic cancer last year. With the contacts firepower of a pool including the Sun, Fabulous, the Mirror, OK!, Cosmopolitan and Smash Hits, a fundraising celebrity quiz was blessed with, er, star power including Mark Wright, Joey Essex, and Dermot O'Leary. A last-minute move to the Hippodrome (demand to attend hit 500) and an online auction that included "items" from One Direction and the Beckhams helped raise more than £30,000 for Macmillan Cancer Support. Rivalries weren't all buried for the night, with former Heat editor Mark Frith's "hired guns" – including IPC's new UK chief Marcus Rich – winning the 38-team quiz. No word on who claimed the byline on the victory release.HeatNewspapers & magazinesBauerConsumer magazinesMagazinesDermot O'LearyIPC MediaMonkeytheguardian.com © 2014 Guardian News and Media Limited or its affiliated companies. All rights reserved. | Use of this content is subject to our Terms & Conditions | More Feeds Continue reading at 'The Guardian'

[ The Guardian | 2014-01-30 00:00:00 UTC ]

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[ Advertising Age | 2020-06-24 22:02:37 UTC ]
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