Spotify Is Ready to Compete for Video Advertising

Audio platform Spotify made its first appearance at NewFronts week on Wednesday evening, part of a larger bid from the streaming platform to attract advertising to its growing inventory of digital video. While Spotify remains predominantly a music, podcast and audiobook service, it has seen a notable uptick in video inventory due to the rise... Continue reading at 'AdWeek'

[ AdWeek | 2024-05-01 21:11:08 UTC ]
News tagged with: #video advertising #newfronts week #wednesday evening #larger bid #streaming platform #attract advertising #growing inventory #digital video #audiobook service #notable uptick #audiobook

Other Publishing stories related to: 'Spotify Is Ready to Compete for Video Advertising'


Introducing Ad Age Leading National Advertisers 2023

Ad spending for the top 200 U.S. advertisers showed robust growth, powered my internet companies. Digital media grabbed the lion's share of budgets. Spending is growing this year, but a recession looms. Continue reading at Advertising Age

[ Advertising Age | 2023-06-26 09:45:00 UTC ]
More news stories like this | News stories tagged with: #ad spending #internet companies #recession looms #digital media


The Morning After: Get ready for Amazon Prime Day 2023

Prepare your ovenable protein of choice, hang out the ornaments and make haste to invite your friends. We’re rapidly approaching this year’s Prime Day, and so it’s about time you got yourself ready to indulge in Amazon’s two-day sales event. We’ve published our latest guide to help you get set,... Continue reading at Engadget

[ Engadget | 2023-06-16 11:15:09 UTC ]
More news stories like this | News stories tagged with: #music publishers #$250 million #elon musk #gas-powered car #publishers association


Video: Watch Elliot Page discuss 'Pageboy' at the L.A. Times Book Club

Actor Elliot Page joined the Los Angeles Times Book Club to discuss his new memoir, 'Pageboy,' in Hollywood. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-06-15 17:06:58 UTC ]
More news stories like this | News stories tagged with: #times book


Spotify is laying off 200 employees from its podcast division

Spotify isn't done with layoffs this year. The company is cutting 200 jobs in its podcast division, or about 2 percent of its workforce, as part of a "strategic realignment." Spotify is moving to a more "tailored approach" that optimizes resources for each podcast creator and their shows, and... Continue reading at Engadget

[ Engadget | 2023-06-05 13:47:49 UTC ]
More news stories like this | News stories tagged with: #ll continue #existing audience #business models #top publisher


Abu Dhabi International Book Fair Readies Its 32nd Edition

One of the Arab world's largest bookselling fairs, the public-facing Abu Dhabi International Book Fair opens May 22. The post Abu Dhabi International Book Fair Readies Its 32nd Edition appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-05-15 11:42:52 UTC ]
More news stories like this | News stories tagged with: #arab world


Condé Nast Unveils Expanded Digital Video Slate During NewFronts

The digital media company Cond? Nast unveiled a slate of new video offerings, ad products and experiential franchises at its NewFronts presentation this morning in The Spiral at Hudson Yards, furthering its embrace of business lines that extend beyond its core editorial product. Speaking to a... Continue reading at AdWeek

[ AdWeek | 2023-05-04 14:15:00 UTC ]
More news stories like this | News stories tagged with: #newfronts presentation #ad products #business lines #digital media


B.J. Best, Andrew Ervin, and Brittney Morris on Video Games, Storytelling, and the Importance of Play

Writers B.J. Best, Andrew Ervin, and Brittney Morris join co-hosts V.V. Ganeshananthan and Whitney Terrell live from the Unbound Book Festival in Columbia, Missouri to discuss the narrative realms of video games and the evolving space they inhabit. The group reminisces about their first... Continue reading at Literrary Hub

[ Literrary Hub | 2023-05-04 08:53:59 UTC ]
More news stories like this | News stories tagged with: #brittney morris #video games #book festival


Digital content platforms and streamers pitch new ad formats in short and long-form video on NewFronts day two

On IAB NewFronts day two, digital content platforms and streamers pitched new ad formats (with a focus on artificial intelligence and shoppable content) in short-form social video and longer-form TV shows and movies. Continue reading at Digiday

[ Digiday | 2023-05-03 10:01:00 UTC ]
More news stories like this | News stories tagged with: #ad formats #artificial intelligence #digital content


Three debut novels compete among Women’s prize for fiction shortlist

First-time novelists are joined by two former winners on the diverse list, as the six ‘ambitious and hard-hitting’ contenders are revealed• ‘We were blown away’: how we chose the Women’s prize shortlistThree debut novels will compete against books by two former winners for this year’s Women’s... Continue reading at The Guardian

[ The Guardian | 2023-04-26 06:30:01 UTC ]
More news stories like this | News stories tagged with: #fiction shortlist #first-time novelists #diverse list #jacqueline crooks #louise kennedy #novelists


The National Enquirer Unveils Its First-Ever Digital Advertising Strategy

Long a fixture of checkout queues and newsstand kiosks, the celebrity news publisher The National Enquirer will soon bring its salacious storytelling online for the first time in its 96-year-old history. The publisher, along with its sister sites Globe, National Examiner and The National... Continue reading at AdWeek

[ AdWeek | 2023-04-20 11:59:40 UTC ]
More news stories like this | News stories tagged with: #national enquirer #digital age #news publisher


Emirates Publishers Association at London Book Fair: Seven Presses Ready for Rights Meetings

The Emirates Publishers Association's member presses have had 'hundreds of works translated into 27 languages,' says Rashid Al Kous. (Sponsored) The post Emirates Publishers Association at London Book Fair: Seven Presses Ready for Rights Meetings appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-04-14 12:55:15 UTC ]
More news stories like this | News stories tagged with: #rights meetings #publishers association's #publishers association


How advertisers are addressing media wastage

Nicholas Greco, senior vice president, U.S. sales, Channel Factory The digital advertising industry is increasingly scrutinizing media wastage, and recent numbers highlight the extent of the issue. Next&Co’s annual Digital Media Wastage report revealed that $5.6 billion of digital ad spend... Continue reading at Digiday

[ Digiday | 2023-04-07 15:17:55 UTC ]
More news stories like this | News stories tagged with: #digital media


Gabrielle Zevin takes us inside her video game-inspired, juggernaut bestseller

Bestselling novelist Gabrielle Zevin joins the L.A. Times Book Club April 22 to discuss 'Tomorrow and Tomorrow and Tomorrow' at the Festival of Books. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-03-29 14:00:34 UTC ]
More news stories like this | News stories tagged with: #times book


Taoist rituals via video call and Tarot readings over WeChat: China’s spiritual market is going digital

Digital media is facilitating spiritual practices in China, leading to the emergence of new online cultures and businesses. Continue reading at The Conversation

[ The Conversation | 2023-03-21 02:59:12 UTC ]
More news stories like this | News stories tagged with: #video call #digital media


ChatGPT Is Already Influencing Skills for Advertising and Marketing Jobs

When IPG-owned performance marketing agency Reprise Digital began using a form of the same AI that powers ChatGPT a couple of years ago, it started with a test. The firm pitted its OpenAI-powered copywriting software, Transcribe--paired with human editors--against internal and external teams of... Continue reading at AdWeek

[ AdWeek | 2023-03-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital content


Is Pearson ready for March break? Go behind the scenes at Canada's busiest airport

With air travel rebounding as pandemic restrictions ease, Toronto’s Pearson International Airport is busier than ever — but it’s been a rocky restart with flight delays and cancellations, long lines and lost luggage. CBC News gets an inside look... Continue reading at CBC

[ CBC | 2023-03-10 09:00:00 UTC ]
More news stories like this | News stories tagged with: #march break #busiest airport #flight delays #cbc news #pearson


Spotify debuts its TikTok-style music discovery feed

The vertical TikTok-style video feed has invaded a lot of the apps we use on a daily basis and now it's officially coming to one more. After announcing a beta test last year, Spotify will begin rolling out a new design for the Home section of its mobile app with a "more visual, dynamic" look.... Continue reading at Engadget

[ Engadget | 2023-03-08 18:33:59 UTC ]
More news stories like this | News stories tagged with: #instagram stories #coming months #audiobook


Why advertising’s DEI movement has a global blindspot

Michael Weaver, senior vice president, business development and growth, Al Jazeera Media Network As the digital media industry has dedicated itself to more diverse, equitable and inclusive (DEI) practices, newsrooms have diversified their staffs and advertisers have followed suit, aiming to... Continue reading at Digiday

[ Digiday | 2023-03-02 15:43:20 UTC ]
More news stories like this | News stories tagged with: #business development #ad dollars #digital media


Spotify is ditching the heart icon for an dual-purpose plus button

Spotify is waving goodbye to its heart icon. The company is combining the icon, which enables you to quickly save music to your library, with the "add to playlist" prompt under a single plus button.The plus button works a little differently on Spotify than it does on Apple Music, where tapping... Continue reading at Engadget

[ Engadget | 2023-02-27 18:15:00 UTC ]
More news stories like this | News stories tagged with: #apple music #radio station #coming weeks #audiobook


NBCU Courts Smaller, Performance-Focused Advertisers at One23 Ad-Tech Event

NBCUniversal is launching Peacock Ad Manager to all advertisers in 2023 in an effort to court small businesses and performance marketers, the publisher announced today at One23, its ad-tech-focused showcase for advertisers. "We're really democratizing access to television for performance... Continue reading at AdWeek

[ AdWeek | 2023-02-08 20:00:00 UTC ]
More news stories like this | News stories tagged with: #performance marketing #told adweek #publisher announced