Before it was an agency, Imprint Projects was a bookstore founded by art curators and exhibition programmers Adam Katz, Dina Pugh and David Kramer. The chops they honed in those positions working across culture and retail formed the roots of what’s now a full-service creative shop that specializes in creating unique, culture-driven experiences for brands. Recent work includes the ongoing Levi’s Music Project, which has brought the fashion brand together with leading musicians including Alicia Keys, SZA, and, most recently, Snoop Dogg. The last involved creating a musical production masterclass for youth led by Snoop in his hometown of Long Beach, California. Imprint Projects also teamed with Everlane to create an experience highlighting the fashion label’s decision to refrain from using new plastic in its supply chain by 2012. The 100% sustainably produced concept shop showcased the brand’s ReNew collection, made from recycled plastic, and educated consumers on how to reduce their own carbon footprint. Another fashion-driven project was Spotify’s “Wear Black History,” which comprised merchandise, a pop-up shop and microsite, part of the brand’s ongoing “Black History Is Happening Now” platform, created with creative shop Saturday Morning. Continue reading at 'Advertising Age'
[ Advertising Age | 2019-08-01 02:15:00 UTC ]
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Increasingly, agencies -- many of which have taken to producing their own in-house magazines and online content hubs -- are dabbling in publishing. The post 5 agencies trying their hands at magazine publishing appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-08-28 00:00:00 UTC ]
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As the Dennis Publishing title relaunches, we look back at how its covers have changed since its launch in 1999. The new-look magazine offers a bolder design, streamlined sections and new content, aiming for what its publishing director describes as a broader spectrum approach to fitness. Its... Continue reading at The Guardian
[ The Guardian | 2014-08-27 00:00:00 UTC ]
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Seven U.K. Small Presses have banded together to bring wider retail distribution and greater sales to their graphic novels in the U.S. comics market. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-08-19 00:00:00 UTC ]
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'Power of Now' author Eckhart Tolle has partnered with New World Library on the formation of a new imprint, Eckhart Tolle Editions. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-08-19 00:00:00 UTC ]
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Mobile may be next frontier for publishing, but readers have migrated to the platform faster than advertisers—that gap could be closing though. Global mobile advertising revenue nearly doubled in 2013, totaling $19.3 billion, according to a report from the Intera Continue reading at Folio Magazine
[ Folio Magazine | 2014-08-14 00:00:00 UTC ]
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Blue Ash Publishing will give authors the "education resources" of the Writer's Digest community, alongside the distribution power of BookBaby's sales network. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-08-13 00:00:00 UTC ]
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#give authors
Magazines have been more fragrant than usual this year. During the first six months of 2014, magazines ran 17 more perfume and cologne ads with scent strips than they did a year earlier, good for a 10% increase, according to a report from analytics firm MediaRadar.The report, which looked at 177... Continue reading at Advertising Age
[ Advertising Age | 2014-08-13 00:00:00 UTC ]
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Celebrations include karaoke and a film contest that will enable the winner to go on his or her own Tsukuru Tazaki-like pilgrimage. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-08-12 00:00:00 UTC ]
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The Frankfurt Book Fair will organize a two-day self-publishing and author program at the 2014 fair this year, aimed at an international audience. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-08-11 00:00:00 UTC ]
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Literary agents Robin Straus and Andrew Nurnberg, who each run their own eponymous firm, have joined forces to acquire the Wallace Literary Agency. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-08-06 00:00:00 UTC ]
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Robin Straus in association with Andrew Nurnberg has acquired the New York-based Wallace Literary... Continue reading at The Bookseller
[ The Bookseller | 2014-08-06 00:00:00 UTC ]
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In the latest effort by Japanese manga and anime houses to fight digital piracy, the industry is coupling take down notices with a series of online video appeals that direct fans to legal access points for manga and anime. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-08-06 00:00:00 UTC ]
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Karen Brodie is joining literacy charity The Reading Agency as head of publisher partnerships.... Continue reading at The Bookseller
[ The Bookseller | 2014-08-05 00:00:00 UTC ]
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HarperCollins is launching a new digital-first crime and thriller list, which will begin... Continue reading at The Bookseller
[ The Bookseller | 2014-08-04 00:00:00 UTC ]
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Orion Children’s is celebrating 10 years of Michelle Paver’s Chronicles of Ancient... Continue reading at The Bookseller
[ The Bookseller | 2014-08-04 00:00:00 UTC ]
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Italian publisher The Mondadori Group announced that it will be unifying its children's imprints, Arnoldo Mondadori Editore and Piemme, including the Battello a Vapore and Geronimo Stilton imprints, to form a new children's publishing division. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-07-30 00:00:00 UTC ]
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Amazon Publishing and Alloy Entertainment have partnered on a new digital-first imprint called Alloy Entertainment. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-07-29 00:00:00 UTC ]
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Amazon Publishing in the US has partnered with Alloy Entertainment, a division of Warner Bros, to... Continue reading at The Bookseller
[ The Bookseller | 2014-07-29 00:00:00 UTC ]
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Kensington announced that it will merge its two digital imprints, eKensington and Lyrical Press, into one entity under the Lyrical Press banner. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-07-28 00:00:00 UTC ]
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Celebrating its 10th Anniversary with a panel starring director Quentin Tarantino in front of a packed house at the San Diego Comic-Con, it was hard to remember that when Dynamite Publishing launched 10 years ago, no one was sure what to expect. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-07-28 00:00:00 UTC ]
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