Scaled back: Why publishers are rethinking their pursuit of huge numbers

Once upon a time, volume was the name of the game in digital publishing. But today, with many major publishers cranking out hundreds of stories daily, a growing number are going the other way, either abandoning the quick-hit content or de-emphasizing it, as display ad prices continue to decline and advertisers regard top-line audience numbers with increasing skepticism. But with money yet to be made, it's unlikely that publishers that have invested in this kind of content will walk away from it altogether. The post Scaled back: Why publishers are rethinking their pursuit of huge numbers appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2017-01-19 00:00:00 UTC ]

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Licensing Expo 2018: Publishers Look to Product Extensions to Attract More Readers

While most publishers at Licensing Expo in Las Vegas this week are there as attendees, a growing number of houses are participating as exhibitors as well. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-05-23 00:00:00 UTC ]
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Most Booksellers Opt to Still Sell Díaz

Despite the allegations of harassment against Junot Díaz, most booksellers have opted to continuing selling his books, while acknowledging they are troubled by the growing number of authors who have been accused of sexual misconduct. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-05-10 00:00:00 UTC ]
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Quartz' about-face on programmatic ads has big implications for digital publishing

Atlantic Media-owned Quartz has long eschewed programmatic advertising, arguing display ads sold through automation negatively impact user experience. But the company said Tuesday that it is changing its mind, and among other steps has begun selling ads through Concert, a digital ad marketplace... Continue reading at Advertising Age

[ Advertising Age | 2018-05-09 00:00:00 UTC ]
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Alexie Declines Literary Award; Paperback Release Postponed

Amid a growing number of allegations of sexual misconduct, Sherman Alexie has declined the 2018 ALA’s Andrew Carnegie Medal for Excellence in Nonfiction and asked Hachette Book Group to postpone release of the paperback edition of the book. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-03-11 00:00:00 UTC ]
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'Ebooks are stupid', says head of one of world's biggest publishers

The chief executive of Hachette Livre, Arnaud Nourry, says the industry has had ‘one or two successes among a hundred failures’ and that ebooks have ‘no creativity’The head of one of the world’s largest book publishers has described the ebook as “a stupid product” that is unlikely to see further... Continue reading at The Guardian

[ The Guardian | 2018-02-20 00:00:00 UTC ]
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The Rundown: Digital publishing’s crash landing

In this week’s Rundown, we examine reasons Facebook and Google will be constrained in 2018, Wired’s play for digital subscriptions and more. The post The Rundown: Digital publishing’s crash landing appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-11-29 00:00:00 UTC ]
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Digital Publishers Find Shared Purpose at W3C Publishing Summit

Publishers, librarians, and digital leaders gathered in San Francisco last week for the W3C Publishing Summit. Participants stressed the pressing need for a common digital standard and looked to the future of digital publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-11-13 00:00:00 UTC ]
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These 14 Digital Publishers Are the Hottest Voices on the Internet. Here’s What They’re Doing

In the world of digital publishing, sites, brands and podcasts saw tremendous growth this year thanks to politics, partnerships and social media. By being true to themselves and leaning into what they do best, destinations like BuzzFeed's Tasty and Teen Vogue resonated with their audiences even... Continue reading at AdWeek

[ AdWeek | 2017-10-30 00:00:00 UTC ]
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Why Publishers Should Start Thinking About Blockchain

A publisher roundtable organized by MetaX has lofty ambitions for the technology's applications in digital publishing. The post Why Publishers Should Start Thinking About Blockchain appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-09-29 00:00:00 UTC ]
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In an Economic Crunch, South African Readers Turn to Used Book Stores

From the VOA: Amid tough economic times in South Africa, consumers are supporting a growing number of used book stores, avoiding new-book prices. The post In an Economic Crunch, South African Readers Turn to Used Book Stores appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-08-07 00:00:00 UTC ]
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Laurene Powell Jobs Buys Majority Stake in the Atlantic

Laurene Powell Jobs's Emerson Collective has agreed to acquire a majority stake in the Atlantic, the iconic political and cultural magazine that has also become a force in digital publishing.Powell Jobs, the 53-year-old widow of Apple co-founder Steve Jobs, is buying the stake from Atlantic... Continue reading at Advertising Age

[ Advertising Age | 2017-07-28 00:00:00 UTC ]
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Beynon joins HQ as head of digital publishing

HarperCollins imprint HQ has appointed Nia Beynon to the newly-created role head of digital publishing. Continue reading at The Bookseller

[ The Bookseller | 2017-07-25 00:00:00 UTC ]
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At Frankfurt’s CONTEC Mexico: Digital Under Discussion

Those in digital publishing in Mexico say things are looking up somewhat, despite slow growth and a marketplace still discovering the opportunities. The post At Frankfurt’s CONTEC Mexico: Digital Under Discussion appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-06-21 00:00:00 UTC ]
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Digital Sales Down 2% in Canada in 2016

BookNet Canada's annual report, The State of Digital Publishing, shows a slight decline in sales of ebooks last year, even as publishers produced more digital titles. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-06-08 00:00:00 UTC ]
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Digital Publishing's Bar Code Revolution

Publishing discovered the utility of scannable bar codes early. Just ask the 13-digit ISBN. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-05-19 00:00:00 UTC ]
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Thanks to surprise British election, The Spectator triples daily subscriber sales

"This underlines the most important fact in digital publishing: People will pay for high-quality comment." The post Thanks to surprise British election, The Spectator triples daily subscriber sales appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-04-20 00:00:00 UTC ]
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The Times of London sees success in an editions approach to digital publishing

"General news is a commodity and hard to charge for as it’s free everywhere. We’re focusing on what’s truly distinctive." The post The Times of London sees success in an editions approach to digital publishing appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-04-07 00:00:00 UTC ]
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With The Scope, Huffington Post joins the vertical craze

Once upon a time, many publishers wanted to establish authority on every topic, and cover everything they possibly could. Today, a growing number of them still want to cover everything, but now they're trying to build standalone brands around each interest or topic. Case in point: The Scope, a... Continue reading at Digiday

[ Digiday | 2017-01-27 00:00:00 UTC ]
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Condé Nast Ditches the Title of 'Publisher' in Major Executive Shake-Up

The title of "publisher" is no more at Condé Nast. Today, the legendary company unveiled a major reorganization of its advertising sales team that has single-title publishers giving way to multibrand "chief business officers" and category-specific "chief industry officers." In an email to... Continue reading at AdWeek

[ AdWeek | 2017-01-27 00:00:00 UTC ]
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