Independent publishers should utilise the free flow of ideas and creativity in order to better innovate, founder of Libreria bookshop Rohan Silva has said. Continue reading at 'The Bookseller'
[ The Bookseller | 2016-09-21 00:00:00 UTC ]
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The Publishers Association has tentatively welcomed the outcome of last night’s no-confidence vote, with Theresa May’s continued leadership increasing the chances of a deal-based Brexit which would at least give publishers "a basis on which they can plan for the future". Continue reading at The Bookseller
[ The Bookseller | 2018-12-14 00:00:00 UTC ]
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To keep people engaged, the sweepstakes company is going big on social, creating a mobile app and weekly Facebook show. The post Publishers Clearing House is surviving the ad duopoly by selling engagement appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-08-06 00:00:00 UTC ]
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When Walgreens launched a new loyalty program for its beauty lines in 2016, it coupled it with an advertising campaign to drive signups. As part of this campaign, it turned to the USA Today Network to reach its target audience: Women. What’s odd about picking the USA Today Network for this... Continue reading at Folio Magazine
[ Folio Magazine | 2018-07-23 00:00:00 UTC ]
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Facebook is in retreat mode these days as it continues to battle fake news. The social media juggernaut has decided to move away from digital publishers as a way of distancing itself from the internal problems it has been having for years. Facebook made a bold move by making a significant... Continue reading at AdWeek
[ AdWeek | 2018-03-02 00:00:00 UTC ]
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In this special Digiday guide, Digiday editors and reporters walk you through what to expect in the post-Facebook era. The post Download: The publisher’s survival guide for the post-Facebook era appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-01-30 00:00:00 UTC ]
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Founded in 2009, OR was designed to be a new kind of publisher with a new kind of business model. Almost a decade later, that's still mostly true. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-01-19 00:00:00 UTC ]
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Diversity social enterprise Creative Access is launching a new mentoring scheme and is seeking volunteers from the publishing industry. Continue reading at The Bookseller
[ The Bookseller | 2017-12-05 00:00:00 UTC ]
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The business of publishing and selling political-themed books moved front and center with the dawn of the Trump era in Washington. Continue reading at Los Angeles Times
[ Los Angeles Times | 2017-04-22 00:00:00 UTC ]
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Facebook and Google control digital media and advertising, but it's not the end of the world just yet. The post Bloomberg Media CEO Justin Smith’s publisher survival guide in the duopoly era appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-03-30 00:00:00 UTC ]
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Get a group of digital publishers together, and you won’t get five minutes into the conversation without someone addressing the elephant in the room — Facebook. The social giant is unilaterally resetting the terms of its relationship with publishers, sending dwindling audience numbers to... Continue reading at Digiday
[ Digiday | 2017-03-23 00:00:00 UTC ]
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A Q&A with NAD assistant director Laura Brett on what publishers should keep in mind when running with the ascendant ad format. The post How Publishers Can Stay Compliant as Regulators Zero-In on Native Ads appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2017-01-17 00:00:00 UTC ]
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Publishers are hopeful about the chance to finally turn their Facebook videos into a revenue stream, but creative challenges await them. Ads could bring a welcome source of revenue, but videos will have to be edited with breaks in mind. And most online video that's out there now isn't good... Continue reading at Digiday
[ Digiday | 2017-01-13 00:00:00 UTC ]
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Saqi Books has acquired an anthology, edited by poet and playwright Sabrina Mahfouz, intended to be "a creative call to arms for Muslim women in Britain". Continue reading at The Bookseller
[ The Bookseller | 2016-09-10 00:00:00 UTC ]
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For the first time, a pair of self-published authors, Aaron and Jennifer Smith, took two spots on PW’s Religion Nonfiction Bestsellers list. Plus, Wanda Brunstetter topped the fiction list with the latest installment of her Amish Milionaire series. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-08-10 00:00:00 UTC ]
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Like other media industries, book publishing fundamentally relies on creativity. Here, agency executives offer some tips on managing creative people. The post On Managing Creative People in Publishing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-07-23 00:00:00 UTC ]
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The theme of this year’s Children’s Media Conference (CMC), which took place 1-3 July in Sheffield, was “All Change”. Which is apt, because the children’s TV industry (from which this conference was originally born) is experiencing a disruption just as profound and perhaps more urgent than... Continue reading at The Bookseller
[ The Bookseller | 2015-07-14 00:00:00 UTC ]
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Aija Mayrock, a 19-year-old author, found surprising success when her self-published 'The Survival Guide to Bullying' was picked up by Scholastic. The post Self-Published Survival Guide to Bullying Goes Big appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-07-13 00:00:00 UTC ]
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About a year ago, I stopped referring to Bon Appétit as a magazine and started calling it a brand. Six months later I even dropped the air quotes. Not that it was easy. If you attended journalism school or worked for your college daily, you were reared on the separation of church and state.... Continue reading at AdWeek
[ AdWeek | 2015-06-08 00:00:00 UTC ]
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Romanian publishers are merely 'surviving' says the publishers association, and may suffer more if the government imposes a new tax on cultural goods. The post Romanian Publishers “Surviving,” Culture Tax Considered appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-04-30 00:00:00 UTC ]
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We caught up with the whimsical illustrator about productivity, creativity, and why her spirit animal is a "tiny, delusional bird."You've probably seen illustrator Maira Kalman's whimsical, wryly funny work, whether you know it or not. Her supersaturated gouache paintings have graced countless... Continue reading at Fast Company
[ Fast Company | 2015-04-22 00:00:00 UTC ]
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