Retailers reveal festive promotional campaigns

Bookshops are rolling out their Christmas advertising campaigns, with Foyles releasing a video in support of its festive push for the first time. Continue reading at 'The Bookseller'

[ The Bookseller | 2016-11-25 00:00:00 UTC ]

Other Publishing stories related to: 'Retailers reveal festive promotional campaigns'


New children's festival from Chorleywood

Chorleywood Bookshop in Hertfordshire, which already runs the Chorleywood Literary Festival, is... Continue reading at The Bookseller

[ The Bookseller | 2013-01-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #chorleywood bookshop


B&N 'fully committed to retail concept'

Barnes & Noble has said it is "fully committed to the retail concept" and has made... Continue reading at The Bookseller

[ The Bookseller | 2013-01-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fully committed #barnes noble


Barnes & Noble To Slowly Ditch A Third Of Retail Stores

B&N will cut up to a third of its brick-and-mortar stores, slowly and carefully over 10 years. Bookseller Barnes & Noble has said it expects to shut up to a third of its real-world stores. CEO Mitchell Klipper has confirmed the plans in an interview with the Wall Street Journal. But... Continue reading at Fast Company

[ Fast Company | 2013-01-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sounds terrible #business plan #british book #role model


McGraw-Hill reveals the SmartBook: an 'adaptive' ebook for students

McGraw-Hill is taking on the one-size-fits-all approach to textbooks with its freshly unveiled SmartBook: an ebook that is claimed to adapt to student's learning patterns. Aimed at college students, the SmartBook service peppers users with questions as they read and determines what topics it... Continue reading at Engadget

[ Engadget | 2013-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #college students #driving home


Retail sales grow in run-up to Christmas

UK retail sales grew by 1.5% in the run-up to Christmas and online retail saw a boost of 17.8%,... Continue reading at The Bookseller

[ The Bookseller | 2013-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online retail


Bloomsbury Targeting Digital Readers In New Global Campaign

Bloomsbury, with its new Just Great Reads promotion, is running what it is calling the "first ever" global marketing campaign targeted expressly at readers who favor devices. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-12-21 00:00:00 UTC ]
More news stories like this |


'Boycott Amazon' campaign launched

The Ethical Consumer magazine and campaign group has launched a campaign to persuade customers to... Continue reading at The Bookseller

[ The Bookseller | 2012-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #campaign group #boycott amazon


Pickles: library campaigners are 'bunch of luvvies'

Communities secretary Eric Pickles has described worries about the future of public libraries as... Continue reading at The Bookseller

[ The Bookseller | 2012-12-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #library campaigners #public libraries


Bookshops raise festive cheer

A bumper final Christmas sales weekend for 22nd/23rd December is being predicted, with... Continue reading at The Bookseller

[ The Bookseller | 2012-12-14 00:00:00 UTC ]
More news stories like this |


Sturrock promoted to Orion editorial director

Orion has promoted Jane Sturrock to the role of editorial director, non-fiction. She will... Continue reading at The Bookseller

[ The Bookseller | 2012-12-12 00:00:00 UTC ]
More news stories like this |


B&N launches 'buy a Nook, we'll give a book,' promoting literacy one rhyme at a time

Sure, it's probably not going to convince you to pick up a new device if you weren't already in the market for one, but that's not really the point, right? Barnes & Noble's kicking off the season of giving with its "Buy a Nook, We'll Give a Book" promotion, which finds the company donating a... Continue reading at Engadget

[ Engadget | 2012-12-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book charity #bn launches #ll give #promoting literacy #barnes noble #christmas day


Headline's Byrne moves to Cornerstone, Ronan promoted

Headline's UK and international sales director Aslan Byrne is moving to Random House as sales... Continue reading at The Bookseller

[ The Bookseller | 2012-11-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #random house


Christmas digital consumer campaign from Random House

Random House UK has launched its first digital consumer campaign for Christmas on dedicated... Continue reading at The Bookseller

[ The Bookseller | 2012-11-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #random house


Library campaigners face new hurdles

  Library campaigners have called government plans to scrap equalities assessments and... Continue reading at The Bookseller

[ The Bookseller | 2012-11-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #library campaigners


Top retail m.d. urges government to tackle 'Amazon problem'

A leading retail m.d. has said the government must "address the Amazon problem" in... Continue reading at The Bookseller

[ The Bookseller | 2012-11-15 00:00:00 UTC ]
More news stories like this |


WBN 2013 titles revealed

A graphic novel from Rebellion and a Quick Reads title are among the chosen World Book Night UK... Continue reading at The Bookseller

[ The Bookseller | 2012-11-08 00:00:00 UTC ]
More news stories like this |


Amazon targeted in ethics campaign

A consumer campaign targeting Amazon for “abusing” its power as a market leader is... Continue reading at The Bookseller

[ The Bookseller | 2012-11-01 00:00:00 UTC ]
More news stories like this |


Jivox Looks to Make Mobile Campaigns Smoother

Jivox,  an ad tech firm which specializes in helping companies build interactive video ads, says it has a new platform that will make executing multi-device mobile campaigns a lot easier. Specifically, the San Mateo, Calif.-based startup has rolled out a new product it claims will help... Continue reading at AdWeek

[ AdWeek | 2012-10-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #multiple devices #cut short #fox news #recently named


Promotions at Palgrave Macmillan

Palgrave Macmillan has made two changes to its senior management as the company is “poised... Continue reading at The Bookseller

[ The Bookseller | 2012-10-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #palgrave macmillan #senior management


David Baldacci campaign to launch in libraries

The Reading Agency and Pan Macmillan are launching a new scheme to introduce library users to... Continue reading at The Bookseller

[ The Bookseller | 2012-10-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reading agency #pan macmillan